THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project NEW!

14th Annual Finalists

Single Platform

Clubhouse

This Is A Robbery NFT Gallery
Movement Strategy, Netflix

Emerging Platform

9/12: The untold story of reconnecting New York
Verizon

Facebook Messenger

Oscars Virtual Watch Party | Powered by Facebook Messenger Rooms
Academy of Motion Picture Arts and Sciences (Oscars)

LinkedIn

Chief Broke Officer - the job role that hired people who were broke
Fi
CMI Media Group Launched 3 Pharma Firsts on LinkedIn for AstraZeneca’s TAGRISSO
CMI Media Group, AstraZeneca
The Other Side
Digitas, Ascend
Yext Introduces the Tech Class of 1999: The Reunion
Yext

TikTok

#REALVOICESOFPRIDE
Edelman, FELGTB
#ShareTheMagic
Havas Atlanta, Social Center, Formerly Known As, UMWW, TikTok, Subvrsive, Los York, Cornerstone, Coca-Cola Trademark (The Coca-Cola Company)
How Invisible Universe Creates Unique IP on TikTok
None, Invisible Universe
Intensivão da PPK
AnalogFolk, Bayer
Kay: #EveryKiss NYE Challenge
MediaCom Creative Systems, Kay Jewelers
Stuffed People
McKinney, Little Caesars
That Close TikTok Challenge
Creative X, Meta - Messenger
Twitch TikTok Channel Launch
Twitch
Walmart #DealGuesser — Gamifying Black Friday Deals
Day One Agency, Walmart

Twitter

#BestOfTweets Brand Bowl LV
Open, Twitter
#Nestflix
Twitter Next, Netflix UK
A Message from Steve - Blue’s Clues 25th Anniversary
Nickelodeon
adidas #FastestFollower
Twitter Next, adidas
Audi #GiveHerTheQ3
MUH-TAY-ZIK / HOF-FER, Audi of America
McDonald's Twitter + Instagram
Wieden+Kennedy New York, McDonald's
The Power of #BluePOWERADE
Havas Atlanta, Social Center, Formerly Known As, POWERADE (The Coca-Cola Company)
Ultimate Fan Bracket, NFL Edition (3rd Annual)
FOX Sports
Zack Snyder's Justice League
Home Brew Agency, HBO Max Originals Marketing

YouTube

Add An Ad 3.0
Kinnect, HDFC Bank
Advancing Equity and Justice Globally
PMG, Alma, Global Citizen
Candyman x Velocity - "Growing Up Black: Chicago"
Velocity, Universal Pictures
Netflix Home of True Crime
Movement Strategy, Netflix

Discord

Chipotle Mexican Grill x Discord Career Fair
Day One Agency, Chipotle Mexican Grill

Facebook

2021 MTV EMA Facebook Campaign
MTV International
H-E-B - Grilling Open
H-E-B
Joy Shop
Dept W (Publicis NY, Fallon, Digitas), Walmart
Record Breaking Facebook Sales Through Diversity & Brand Awareness
Fetch & Funnel, The Bouqs Company
Screw It, Let’s Talk Astrology
Creative X, Meta - Facebook
That Close On-Platform
Creative X, Meta - Messenger
Together, We Can Help #StopSuicide
American Foundation for Suicide Prevention (AFSP)
Week For Life Wellness Series
PPK, Florida Lottery

Instagram

Genesis GV70 Artist Series
INNOCEAN USA, Genesis Motor America
McDonald's Twitter + Instagram
Wieden+Kennedy New York, McDonald's
Only Murders In The Building
Home Brew Agency, Hulu Originals

Snapchat

Cholula Cinco de Mayo Snapchat Activation
dentsuX, McCormick & Company, Cholula
Hollister X Lago Vista Snap Original Takeover
iProspect, Hollister Co.
Old Bay Crab Day Snapchat Activation
dentsuX, McCormick & Company, Old Bay

Twitch

Béisbol Beats
Remezcla, Major League Baseball
Duracell: Get In The Game
MediaCom Creative Systems, Duracell
Game Over for Headaches
Weber Shandwick (NY), IPG, Excedrin by GSK Consumer Healthcare
Icy Hot: Comebaq Courts
Salutem, Icy Hot
Twitch All Star Brawl Tournament
Nickelodeon, Nickelodeon

WeChat

Istanbul Airport - Chinese Friendly Airport WeChat H5 Campaign
iGA Istanbul Airport

Campaign

Global Campaign

2021 MTV EMAs
MTV International
Beko Sustainability Launch Connections
Ingage, Arcelik AS.
Cat Trial 11: Hot Wheels
Caterpillar Inc.
Duolingo Roll
Duolingo
Headspace Health x Waze
Headspace Health
HP Wolf Security
The Lab, HP
McDonald's - The BTS Meal
Wieden+Kennedy New York, McDonald's
Pandemica
hive, The ONE Campaign
Samsung #VideoSnapChallenge
We Are Social Australia, Samsung Global

Local Campaign

Canadian Tire Christmas Trail
Canadian Tire Corporation
KrystalxButter
Dagger, Butter.ATL, Krystal, Butter.ATL
The Unignorable Notification
Jotacom, Duolingo Inc

Multi-Platform Campaign

2022 TUCSON Question Everything Launch
INNOCEAN USA, Hyundai Motor America
French's Mustard Buns
Fitzco, McCormick & Company
French's MustSwitch
Fitzco, McCormick & Company
Let's Get Social
McKinney, Little Caesars
Million Acts of Love
McKinney, Pampers
Netflix Home of True Crime
Movement Strategy, Netflix
Punk
Young Stoner Life Records/300 Entertainment
SweetBEATS
Duncan Channon, SweeTARTS

Integrated Campaign

"No Family. No Drama"
Madwell, Visible
#UnlockPretzelCrust
McKinney, Little Caesars
BlockFi: The World's First Crypto Rewards Credit Card
BlockFi
Cheetos Snap to Steal
OMD, Frito Lay North America, Cheetos
Inspiration4
Known, Inspiration4
POPS Integrated Marketing Campaign
Zenefits
The Bobby Bonilla Plan
Mint Mobile
Yext Introduces the Tech Class of 1999: The Reunion
Yext

Mobile Campaign

Chewy Halloween Fur-tual Boutique
COFFEE DIGITAL, The Strategic Agency, Chewy
Headspace Health x Waze
Headspace Health
Invesco QQQ 2021 March Madness
Invesco QQQ
Pepsi Made For Football Watching
COFFEE, The Strategic Agency, Pepsi
Swipe Night: Killer Weekend
72andSunny, Tinder
The Met Unframed
Verizon
The Optimist
CGTN America
Wildlife Watch
Edelman, Samsung

Social Good Campaign

Critical Distance: Connecting Audiences with Nature––And Each Other
Formative, Microsoft
Dream footballs for refugees
UNHCR, the UN Refugee Agency
Inspiration4
Known, Inspiration4
Intensivão da PPK
AnalogFolk, Bayer
Judas and the Black Messiah Impact Campaign
Participant
LifePack
hive, Eleanor Crook Foundation
MLKonMLK
Lenovo
Pandemica
hive, The ONE Campaign
Project Courage
RPA Advertising, American Honda Motor Co., Inc.
The BLKBX PROJECT
Grace Gaustad and The BLKBX PROJECT
The Value of Touch
Publicis ONE TOUCH, NIVEA
theSkimm - #ShowUsYourLeave Initiative
theSkimm

Overall Presence

Facebook Presence

2021 MTV EMA Facebook Campaign
MTV International
Al Jazeera Arabic on Facebook
Al Jazeera Digital Newsroom, Al Jazeera Digital
Al Jazeera Egypt Facebook
Al Jazeera Digital Newsroom, Al Jazeera Digital
Scream | Digital Campaign
Paramount Pictures
WWE Facebook
WWE

LinkedIn Presence

The Other Side
Digitas, Ascend

Snapchat Presence

TheSoul Publishing on Snapchat
TheSoul Publishing, TheSoul Publishing
Wave Sports + Entertainment on Snap
Wave Sports + Entertainment
WWE Snapchat
WWE

Discord Presence

Scream | Digital Campaign
Paramount Pictures

Instagram Presence

Pixar Instagram
The Walt Disney Company
Rick and Morty: An Interdimensional Social Experience
Movement Strategy, Adult Swim

Multi-Platform Presence

#BadaBinge
ENGINE, HBO, HBO Max
Game Over for Headaches
Weber Shandwick (NY), IPG, Excedrin by GSK Consumer Healthcare
Gossip Girl Here
Ralph Creative, HBO Max
LEGO MASTERS Un-Bricking Believable Digital Campaign
Fox Entertainment
Master Your Money
Insider and Fidelity
This Is #MYgraine
Weber Shandwick (NY), IPG, Excedrin by GSK Consumer Healthcare
This Old House Social Media
Yellow House Creative Consulting LLC, This Old House Ventures
Yext Introduces the Tech Class of 1999: The Reunion
Yext

Reddit Presence

Unfluencer Teaser Campaign
Cheil USA/McKinney, Samsung Electronics America

TikTok Presence

#BombPopAwards on TikTok
Deloitte Digital, Wells Enterprises, Inc.
#FaceOffChallenge
Seven Bucks Marketing
#TargetTok - No list, just ✨vibes✨
Target
Duolingo TikTok Channel
Duolingo
Launching @Lenovo on TikTok
Lenovo
NowThis
NowThis
Stuffed People
McKinney, Little Caesars
TheSoul Publishing on TikTok
TheSoul Publishing, TheSoul Publishing

Twitter Presence

AJEnglish
AJ Digital
Hello… @YouNetflix
Ralph Creative, Netflix
Peacemaker: Tweeting All Things Peace
Digital Media Management, HBO Max
Porsche on Twitter: A social community driven by dreamers
Cramer-Krasselt, Porsche Cars North America
The Muppets
The Walt Disney Company
Titans Season 3
Home Brew Agency, HBO Max Originals Marketing
WWE Twitter
WWE
Zack Snyder's Justice League
Home Brew Agency, HBO Max Originals Marketing

YouTube Presence

AJE YouTube Channel
Al Jazeera English Online
Ancient Recipes with Sohla
History Channel
Ancient Workouts with Omar
History Channel
Current
Current
Dhar Mann
Dhar Mann Studios
TheSoul Publishing on YouTube
TheSoul Publishing, TheSoul Publishing
Whistle
Team Whistle
WWE YouTube
WWE

Influencer & Celebrity Brand Partnership

Emerging Platform Partnership

Bajaj Finserv - Savdhaan Rahein Safe Rahein
Social Panga, Bajaj Finserv Ltd.
Icy Hot: Comebaq Courts
Salutem, Icy Hot
MGM Studios | How It Ends x Community
MGM Studios
Pepsi Made For Football Watching
COFFEE, The Strategic Agency, Pepsi
Wienerschnitzel Cheeseburger Tunes
INNOCEAN USA, Weinerschnitzel

Instagram Partnership

@ebaywatches Presents Old School Meets New School
The Many, eBay
Bring The Magic Home
RPA Advertising, Facebook Reality Labs
Save It, See It
GUT (Lead Agency), draftline, 3PM, 160/90, Dentsu, Code3, Michelob ULTRA
Sha'Carri Richardson & Kanye West for Beats Studio Buds
Beats
The Naked Truth
Edelman, Dove

Snapchat Partnership

MTV's Teen Code Season 2
MTV Entertainment Group and Paramount
Spider-Man: No Way Home App
Trigger XR, Sony Pictures Entertainment

Twitter Patnership

"No Family. No Drama"
Madwell, Visible
Peacemaker Pitches Twitter Safety
Twitter, HBO Max
The Ultimate College Fan Contest & Hometown Road Trip with Shell
MediaCom, Shell Mobility U.S.

Facebook Partnership

2021 MTV EMA Facebook Campaign
MTV International
Oscars Virtual Watch Party | Powered by Facebook Messenger Rooms
Academy of Motion Picture Arts and Sciences (Oscars)
The Iconic Summer Mashup
Heart & Soul Marketing, Bar-S Foods
Week For Life Wellness Series
PPK, Florida Lottery

Multi-Platform Partnership

Critical Distance: Connecting Audiences with Nature––And Each Other
Formative, Microsoft
Crocs x Little Big Collaboration
Hey Honey, Crocs Europe
It's Time to Let Go
Weber Shandwick, Cadillac
Jeni's × Dolly Parton, Strawberry Pretzel Pie
Jeni's Splendid Ice Creams
McCormick Sunshine Seasoning by Tabitha Brown
McCormick & Company
Pandemica
hive, The ONE Campaign
Phexxi “House Rules” Campaign
Real Chemistry, McCann Health NJ, McCann Health Engagement & Mediahub, Evofem
This Is #MYgraine
Weber Shandwick (NY), IPG, Excedrin by GSK Consumer Healthcare

TikTok Partnership

#ShareTheMagic
Havas Atlanta, Social Center, Formerly Known As, UMWW, TikTok, Subvrsive, Los York, Cornerstone, Coca-Cola Trademark (The Coca-Cola Company)
Animalogic
Animalogic is a short-form video media brand run by Blue Ant Media
Chipotle Mexican Grill x Miley Cyrus
Day One Agency, Chipotle Mexican Grill
Clorox® Scentiva® YAS Clean!
Ketchum, Clorox® Scentiva®
Kay: #EveryKiss NYE Challenge
MediaCom Creative Systems, Kay Jewelers
The Lil Jif Project
Publicis New York/Zenith/PSOne, The J.M. Smucker Company
Trending: MTV's Video Music Awards
MTV Entertainment Group and Paramount
UPS / J Balvin X TikTok
The Martin Agency, UPS

YouTube Partnership

2022 TUCSON Question Everything Launch
INNOCEAN USA, Hyundai Motor America
Breaking Bread: A conversation on race in America
Iron Light, Heal America
Current x MrBeast
Current
Hulu - Only Rudys In the Building
Reach Agency, Hulu
Major League Baseball & The Wild - Home Plate
The Wild, Major League Baseball
Quest For Craft
Quaker City Mercantile, William Grant & Son's Inc.
Spiderman: No Way Home Film Integration
INNOCEAN USA, Hyundai Motor America
Tony Hawk Blood Board
Humanaut, Liquid Death Mountain Water

Design

Animation

Behind Every Name: Animated Personal Stories from the Holocaust
United States Holocaust Memorial Museum
Cannabis in Common
HelpGood, HeadCount

Brand Identity

MGM Studios | Brand Update
MGM Studios

Graphic Art

@ebaysneakers presents The Sneaker Hunt X Mike Perry
The Many, eBay
Adventures At The Moxy
Marriott International
Fenty Skin's Innovation on ASMR
Kendo Brands, Fenty Skin
Representing All Readers
Scholastic Book Fairs
Start Here
Al Jazeera Digital
Urban Outraged
PETA

UX/UI

9/12: The untold story of reconnecting New York
Verizon

Art Direction

Iconic Covers by TIME Rebuilt by LEGO
LEGO, Red Border by TIME
Netflix Home of True Crime
Movement Strategy, Netflix

Brand Redesign

Chicago Fire FC Crest Project
Chicago Fire FC
Meta Brand Launch
Creative X, Meta
MGM Studios | Brand Update
MGM Studios
Religion of Sports Redesign
Robin, Religion of Sports
Twitch Public Access Rebrand
Twitch

Images

Scream | Digital Campaign
Paramount Pictures

Visual Effects

Warzone in Pardadise
72andSunny, Activision Blizzard / Call of Duty

Video

360 Video

Babylist - 360 Video
Babylist

Comedy Video

"Poopowerment"
Humanaut, Garden of Life
Comedy Central's Boomer Stoop: Pronouns
ViacomCBS
Crank Yankers - Jimmy Kimmel Prank Calls KFC
Velocity, Paramount, KFC
Green Screen Guy: Frankie LaPenna x NFL & Ravens
NFL
If Mom was a Marvel Superhero
Red Clay Media
MTV's Basic to Bougie Season 6
ViacomCBS
Sleepytime Bear
Deutsch NY, Hain Celestial
Yext Introduces the Tech Class of 1999: The Reunion
Yext

Live Event Coverage

2021 iHeartRadio Jingle Ball Tour
iHeartRadio
2021 MTV Video Music Awards
MTV Entertainment Group and Paramount
W Maldives x Cercle // Live-Streamed Private Island Performance
W Hotels Worldwide, Marriott International

Long Form Video

Ancient Recipes with Sohla
History Channel
Ancient Workouts with Omar
History Channel
Drive2Extremes
Keko Dubai, Porsche Middle East & Africa
Field Trip, The North Face x Public Lands.
ACE Content, The North Face
The #FreemanEra
University of Notre Dame Athletics
The Daily Show with Trevor Noah - Jordan Klepper Fingers the Pulse
ViacomCBS
The Sheriff Returns: Peyton Manning, A Madden Ratings Adjustor Story
NFL
TSM FTX Partnership Announcement
TSM

Short Form Video

A Lenovo TrackPoint Halloween
Lenovo
Boxed Water™
Blaze PR, Boxed Water, Salted Stone
bubly x Season 13 RuPaul's Drag Race
OMD, The Content Collective, ViacomCBS, PepsiCo Beverages North America
Chicago Fire FC Crest Project
Chicago Fire FC
Collins and Devan Key Invisalign Campaign
Keyper Company
Game Over for Headaches
Weber Shandwick (NY), IPG, Excedrin by GSK Consumer Healthcare
Headspace Breathers
Headspace Health
McDonald's - The BTS Meal
Wieden+Kennedy New York, McDonald's
Tech Goes Green
Bloomberg Media Studios, Samsung

Vertical Video

"In an instant" - Refugee Phone Takeover
World Vision International
CMTs Viral to Verfied
MTV Entertainment Group and Paramount
Gossip Girl Presents: Spotted
Ralph Creative, HBO Max
MTV's Bop Quiz
MTV Entertainment Group and Paramount
Splash Blast TikTok Campaign & #TheSplashDance Challenge
The Lab @ BlueTriton Brands, Splash Blast
Swipe Night: Killer Weekend
72andSunny, Tinder
The Daily Show with Trevor Noah - Desi Lydic's CDC Guidelines
MTV Entertainment Group and Paramount
Trending MTV's Video Music Awards
ViacomCBS
W Hotels Instagram Video Series // TRIP SWAP
W Hotels Worldwide, Marriott International

Augmented Reality

Joy Shop
Dept W (Publicis NY, Fallon, Digitas), Walmart
LA Galaxy and Herbalife Nutrition unveil the LA Galaxy AR/VR Experience
Herbalife Nutrition
Twitch and Prime Video: Fairfax Interactive Stream
Twitch and Prime Video
Verizon AR Pro Interactive App
Trigger XR, Verizon

Instructional Video

Ancient Recipes with Sohla
History Channel
Ancient Workouts with Omar
History Channel
KitchenAid Presents Design Minded
Digitas, KitchenAid
KiwiCo Exploration Station
Moxie Group Communications, KiwiCo
McDonald's Saweetie Meal
Remezcla, McDonald's
Start Here
Al Jazeera Digital
The Economic Spokesman - with AJ+ Arabi
AJ+ Arabi
The Quest for the Perfect Bracket
Turner Sports
YouTube TV Tips & Tricks
Hook, YouTube TV

Live Video

#Nestflix
Twitter Next, Netflix UK
Fridays with Alexa
Kinnect, Amazon Alexa India
House of Highlights Showdown Dodgeball
Bleacher Report
MTV's Video Music Awards Stan Cam
MTV Entertainment Group and Paramount
MTV's Wild N Out Interactive Special
ViacomCBS
Real Life Showroom
Barkley, Delta Faucet
Socialfly x TRVL: Ghostober
Socialfly, TRVL Channel
Tubi’s Super Nostalgia Reunion | First-Ever Live Long-Form Nostalgia Reunion in the US on TikTok
Tiny Horse/Team Whistle, Tubi

Medium-Length Video

Black Makes A Way
Creative X, Meta - Facebook
Every Second Counts
Planned Parenthood Federation of America
Fastest Man With No Legs
RPA Advertising, Facebook Reality Labs
Flip, Fold, Snap, Clack
McKinney & Cheil North America, Samsung Electronics America
Introducing All Ways Black
Penguin Random House
It's Bigger Than Me
FleishmanHillard, Novo Nordisk
Personal Records
Under Armour
VH1's LGBTQ Herstory Month
ViacomCBS
Yext Introduces the Tech Class of 1999: The Reunion
Yext

Stories

FiftyFifty
Edelman, Ikea
Uncovering TNBC: Stories of Resilience
Real Chemistry, Merck Oncology

Video Ad

“Timeless and One Family”
KETCHUM, Kikkoman
Collins and Devan Key Invisalign Campaign
Keyper Company
Happiest Moments
Innocence Project, Hayden5
Like, A Lot A Lot
ICR Inc, Save A Lot
QuickBooks: Early Starts
Critical Mass, Intuit QuickBooks
Sleepytime Bear
Deutsch NY, Hain Celestial

Industry

Auto

Fight for what’s Right
Kinnect, TVS Raider
My Chevy Truck ft. Breland
Weber Shandwick, Chevrolet
Spiderman: No Way Home Film Integration
INNOCEAN USA, Hyundai Motor America

Business to Business

Cat Trial 11: Hot Wheels
Caterpillar Inc.
HP Wolf Security
The Lab, HP
HubSpot Podcast Network
HubSpot Podcast Network
LENOVO LATE NIGHT IT
Lenovo
POPS Integrated Marketing Campaign
Zenefits
The world will electrify. This technology can power our sustainable future.
Freethink, Turntide
Trainual
None, Trainual
ViewSonic Education – Here’s to Learning
ViewSonic
Yext Introduces the Tech Class of 1999: The Reunion
Yext

Education

Impossible Science
Impossible Science
Kotex SheCan Initiative: The Menstruation Machines by Simone Giertz
ACE Content, Kotex
Manifest and Primrose Friends
Manifest, Primrose Schools
Microsoft Education TikTok
Microsoft, Ayzenberg
Yiddish for Bagel
Duolingo

Family and Parenting

Babylist - Family & Parenting
Babylist
Chicago Early Learning Family Support
Vera Creative, The City of Chicago, Department of Family Support Services
Google Approaches Online Safety with “The Tech Talk”
Anchor, Google
The colorable packaging
heaven, Danonino
Yahoo Life Originals
Yahoo Life

Fitness, Health, & Wellness

21 Days
Health (a Dotdash Meredith brand)
Body Language
Seeker
French's MustSwitch
Fitzco, McCormick & Company
The Truth Doctor
The Truth Seekers, LLC
Xrystal with an X
Barkley, Planet Fitness

Games

#WarzoneReport
Activision, Twitter, IC Group
EA Sports FIFA 22 MLS Player Ratings Reveal: Powered by the Community
We Are Social New York, EA Sports
Exploding Kittens' Social Comics
None, Exploding Kittens
Resident Evil Debuts on TikTok
QYOU Media, Capcom USA, Inc.
Scopely “Star Trek™ Fleet Command” “Rivals” and “Newbies” Campaigns
Scopely
Stolen Axes
Lightfox Games

Hospitality

Grand Introduction
Barkley, Motel 6

News & Media

Insider's Decoded Series
Insider
MTV News Need To Know
ViacomCBS, MTV News
NowThis
NowThis
Oh My World with Hagar Chemali
HHH Productions, LLC
Palestine: Between Farewells and the Right to Return
AJ+ Arabi
Start Here
Al Jazeera Digital

Pets & Animals

Animalogic
Animalogic is a short-form video media brand run by Blue Ant Media
Chewy Chatty Pets Hashtag Challenge
Chewy
Dr. Elsey's: the litter cats love™
Catchfire, Dr. Elsey's
The Dog Fixers
Rogo Productions, Channel 4
The Westminster Kennel Club Dog Show 2021
GLOW, Westminster Kennel Club

Real Estate

SERHANT. Studios Property Tours
Agean Public Relations, SERHANT.

Retail & E-Commerce

Convos with CEOs
Open Influence, YouTube X Target

Sports

@MLBonFOX
FOX Sports
Bleacher Report x Microsoft CourtOptix: The Breakdown
Bleacher Report
Curry Brand - All-time 3-point Record 2974
Under Armour
Verizon AR Pro Interactive App
Trigger XR, Verizon
WWE Social Media
WWE
Zelle x HighlightHer Her Homecourt
Bleacher Report

Television

2021 MTV EMAs
MTV International
Dexter: New Blood
GLOW, SHOWTIME
Gossip Girl Here
Ralph Creative, HBO Max
I’m Watching… YOU
Ralph Creative, Netflix
Peacemaker: Bringing Peace to HBO Max
Digital Media Management, HBO Max
Twitch and Prime Video: Fairfax Interactive Stream
Twitch and Prime Video

Wine, Beer & Spirits

Bud Light Seltzer Sessions Presents NYE 2021​
Anheuser-Busch, Anheuser-Busch
Quest For Craft
Quaker City Mercantile, William Grant & Son's Inc.

Beauty

e.l.f. x Chipotle
Movers+Shakers, E.L.F. BEAUTY and Chipotle
Fenty Beauty Eau De Parfum Ghost Stores Launch
Barbarian, Fenty Beauty
In The Know by Yahoo
In The Know
Urban Decay x Prince
Collab, Urban Decay
YOU by Sally
Praytell, Sally Beauty

Consumer Brand

French's Mustard Buns
Fitzco, McCormick & Company
Game Over for Headaches
Weber Shandwick (NY), IPG, Excedrin by GSK Consumer Healthcare
Michelob ULTRA Beer Run
FCB, Wieden + Kennedy, Draftline, Code3, Dentsu, 160over90, FCB Red, 3PM, Michelob ULTRA
Moen Own The Ocean
Moen Incorporated
The Oakley KATO Virtual Launch
Kamp Grizzly, Oakley
This Is #MYgraine
Weber Shandwick (NY), IPG, Excedrin by GSK Consumer Healthcare

Entertainment

@TheDailyBugleOfficial TikTok
Part 4, Sony Pictures
#BadaBinge
ENGINE, HBO, HBO Max
#Nestflix
Twitter Next, Netflix UK
Ancient Recipes with Sohla
History Channel
Clifford the Big Red Dog x Nickelodeon - "I Like Big Mutts"
Velocity, Paramount Pictures
Comedy Central Brand Social
ViacomCBS
Free Guy: How Our Humble, Helpful Hero Blew Up
Armed Mind, Disney
Hulu - Only Rudys In the Building
Reach Agency, Hulu

Financial Services

Add An Ad 3.0
Kinnect, HDFC Bank
Comment Like a Boss - The world’s first engagement activity that ran on Google Slides
Fi
Current
Current
Zip 'Can I Zip It?'
We Are Social Australia, Facebook Creative Shop, T&DA, New Holland Creative, Avenue C, Zip

Food & Beverage

#UnlockPretzelCrust
McKinney, Little Caesars
Bomb Pop Is Not One Thing
Deloitte Digital, Wells Enterprises
Feast and Field
Lee Enterprises
French's Mustard Buns
Fitzco, McCormick & Company
French's MustSwitch
Fitzco, McCormick & Company
Let's Get Social
McKinney, Little Caesars
The Lil Jif Project
Publicis New York/Zenith/PSOne, The J.M. Smucker Company
Tropicana Toothpaste
Cramer-Krasselt, Tropicana

Government & Politics

NASA's #SolarTour: A Journey to Touch the Sun
NASA
Reckoning with the complex history of genetics
National Human Genome Research Institute

Live Events

2021 iHeartRadio Jingle Ball Tour
iHeartRadio
2021 MTV EMAs
MTV International
2021 MTV Video Music Awards
MTV Entertainment Group and Paramount
2021 REVOLT Summit x AT&T
REVOLT, AT&T
93rd Oscars Movie Palace Reels
Academy of Motion Picture Arts and Sciences (Oscars)
Canadian Tire Christmas Trail
Canadian Tire Corporation
How SEEN Connects put #eBaySneakers on the map
SEEN Connects, eBay
Movement LIVE BY Michelob ULTRA
Mosaic (Lead Agency), First Tube Media, Synergy Productions, 3PM, Draftline, 160/90 Influencers, Michelob ULTRA

Non-Profit

"In an instant" - Refugee Phone Takeover
World Vision International
Delta Variant Force
Fitzco, Delta Variant Force
How to build an inclusive economy
Freethink, Skoll Foundation
Let's Change Energy for Good
The Global Energy Alliance for People and Planet
TeamSeas - MrBeast & Mark Rober
TeamSeas
The Other Side
Digitas, Ascend
Together, We Can Help #StopSuicide
American Foundation for Suicide Prevention
Urban Outraged
PETA
VFW #StillServing
M&C, The Veterans of Foreign Wars (VFW)

Pharma & Healthcare

Icy Hot: Comebaq Courts
Salutem, Icy Hot
Phexxi “House Rules” Campaign
Real Chemistry, McCann Health NJ, McCann Health Engagement & Mediahub, Evofem
Project Courage
RPA Advertising, American Honda Motor Co., Inc.
Raising awareness of the disparities Black women face for mammography screening
Helen & Gertrude, Hologic Genius™ 3D MAMMOGRAPHY™

Restaurants

Chipotle- Can a Burrito
Venables, Bell and Partners, Chipotle
El Pollo Loco - National Burrito Day
Organic, El Pollo Loco
McDonald's - The BTS Meal
Wieden+Kennedy New York, McDonald's

Social Activism

Breaking Bread: A conversation on race in America
Iron Light, Heal America
Cannabis in Common
HelpGood, HeadCount
Inaccessible Cities
AJ Contrast, Al Jazeera Digital
Shine A Light
1000heads, Rubenstein, AdVenture, DoAble
VH1's Growing Up Black
ViacomCBS

Technology

MLKonMLK
Lenovo
Museum of Annoying Experiences
Zendesk
OMEN by HP | I'm Not Gaming for Me, I'm Gaming for You
Wieden+Kennedy, OMEN by HP
Samsung #VideoSnapChallenge
We Are Social Australia, Samsung Global
T-Mobile: The GOAT in 5G
T-Mobile
Tech Hard
Agency Confidential, Lenovo
The O2 in Fortnite Creative
VCCP, O2
Wildlife Watch
Edelman, Samsung

Content and Media

Branded Content

2021 iHeartRadio Jingle Ball Social Stop Presented By Capital One
iHeartRadio
Brit + Co and Office Depot OfficeMax - Selfmade - Helping Entrepreneurs
Brit + Co and Office Depot OfficeMax
Chicago Fire FC Crest Project
Chicago Fire FC
Chipotle Mexican Grill x e.l.f.
Day One Agency, Chipotle Mexican Grill
Find Your Monster Match
Cramer-Krasselt, Cedar Fair
Frito-Lay - 'Twas The Night Before Super Bowl
D3 (Frito-Lay In-House Agency), Frito-Lay
Hulu - Only Rudys In the Building
Reach Agency, Hulu
LENOVO LATE NIGHT IT
Lenovo
Project Courage
RPA Advertising, American Honda Motor Co., Inc.
Sleepytime Bear
Deutsch NY, Hain Celestial
State Farm in NBA 2K22
The Marketing Arm, State Farm
The Unignorable Notification
Jotacom, Duolingo Inc

Branded Series

Changemakers
GLAAD
Going Viral With Fazoli's Test Kitchen On TikTok
Coomer, Fazoli's
Let’s Target Season 3
Portal A, Target
On the Rise
ACE Content, Uber Eats
Personal Records
Under Armour
SCENES
SoundCloud
SEEHER Multiplicity
Health (a Dotdash Meredith Brand) + SEEHER (an ANA Campaign)
Sony Presents: Creator to Creator - Meet Miles Morales
Sony Corp of America
Start Here
Al Jazeera Digital
Week For Life Wellness Series
PPK, Florida Lottery

Contest or Promotion

@ebaysneakers presents The Sneaker Hunt X Mike Perry
The Many, eBay
#ACCFantasyGolf
American Century Investments, COFFEE Labs
#UnlockPretzelCrust
McKinney, Little Caesars
Chipotle Mexican Grill x Roblox Boorito
Day One Agency, Chipotle Mexican Grill
I Can't Believe It's Not Butter | Not Butter Summer
GLOW, I Can't Believe It's Not Butter
It Pays To Be Friends With Showtime
Movement Strategy, Showtime
It's a Wonderful Lifetime Holiday Games
Telescope Inc., Lifetime, A+E Networks
Tata Punchathon
WATConsult, Tata Motors
Tinker Bottles
Wieden+Kennedy (Lead Agency), Draftline, Dinner Party, Code3, Dentsu, 160/90, Michelob ULTRA
Yiddish for Bagel
Duolingo

Emojis

Pushin 🅿️
Young Stoner Life Records/300 Entertainment

GIFs

Animal Crossing Pick 'Em
Twitch
Hyundai Sábado Futbolero ‘Because Fútbol’
INNOCEAN USA, Hyundai Motor America
Sowing Seeds Of Change On Earth Day
Energy BBDO, Seeds of Change, Mars
Tasty Bite x Diwali
Energy BBDO, Mars, Tasty Bite

Meme

Adds Meme to Cart 🛒
Target
Betches Media Instagram Meme with American Girl
Betches Media, American Girl

Newsletters

Babylist - Newsletters
Babylist
Butter.ATL Newsletter
Dagger / Butter.ATL, Butter.ATL
FOX Sports Insider Newsletter
FOX Sports
Get NYC vaccinated!
Epicenter-NYC

Podcast Mini Series

Close to Death
USG Audio, a division of Universal Studio Group
Dexter New Blood: Wrap-Up with Scott Reynolds Podcast
SHOWTIME Networks, Inc.
Forced To Flee
UNHCR, the UN Refugee Agency
Heinz - The Black Kitchen Podcast
Wieden+Kennedy New York, Kraft Heinz
No Denying It: The UN Climate Action Podcast
United Nations
Syria's Lost Generation
World Vision International
The Followers: House of Prayer
USG Audio, a division of Universal Studio Group
Where I Stay Podcast
StreetWise

Single Post or Activation

#WarzoneReport
Activision, Twitter, IC Group
GoFundMe Calls on Congress to Help Americans
GoFundMe
Green Screen Guy: Frankie LaPenna x NFL & Ravens
NFL
Krystal: CraveTV
Dagger, Krystal
The Naked Truth
Edelman, Dove
The Other Side
Agency, Ascend
Whirlpool: The Great Microwave Debate
Digitas, Whirlpool

User-Generated Content

#ShareTheMagic
Havas Atlanta, Social Center, Formerly Known As, UMWW, TikTok, Subvrsive, Los York, Cornerstone, Coca-Cola Trademark (The Coca-Cola Company)
KiwiCo Mega Marble Run
Moxie Group Communications, KiwiCo
Kraft Mayo: Kraft Mayodorsement
Wieden+Kennedy New York, Kraft Heinz
Maybelline x Wattpad #BraveTogether
Wattpad, Maybelline New York, Blue Ant Plus
Million Acts of Love
McKinney, Pampers
Samsung #VideoSnapChallenge
We Are Social Australia, Samsung Global
Stuffed People
McKinney, Little Caesars
The North Face | It’s #MoreThanAJacket
The North Face

Blogs

The Center, Rockefeller Center's Magazine
Big Human, Rockefeller Center

Branded Podcast

LEGO®Friends Podcast, Season Two
Velocity, ViacomCBS, The LEGO® Group
Rocket Mortgage Home. Made. Podcast
Rocket Mortgage

Clapback

Target vs Walmart Shopping Cart War 🛒
Target
The Daily Show with Trevor Noah - Ted Cruz Tweet
MTV Entertainment Group and Paramount
UPS / Dionne Warwick
The Martin Agency, UPS
Whirlpool: The Great Microwave Debate
Digitas, Whirlpool

Data Visualization

#WarzoneReport
Activision, Twitter, IC Group
Bleacher Report x Microsoft CourtOptix: The Breakdown
Bleacher Report
Conflicted Congress
Insider

Filter/Lens

#REALVOICESOFPRIDE
Edelman, FELGTB
Save Me Spidey
IGN Entertainment
Walmart #DealGuesser — Gamifying Black Friday Deals
Day One Agency, Walmart

Hashtag

#KindnessCAN
Seven Bucks Marketing, ZOA Energy
#ShareTheMagic
Havas Atlanta, Social Center, Formerly Known As, UMWW, TikTok, Subvrsive, Los York, Cornerstone, Coca-Cola Trademark (The Coca-Cola Company)
#UnlockPretzelCrust
McKinney, Little Caesars
Global Movie Day | 2nd Annual (2021)
Academy of Motion Picture Arts and Sciences (Oscars)
Peacemaker's #ArbitratorofPeace
Digital Media Management, HBO Max

Native Advertising

Find Your Monster Match
Cramer-Krasselt, Cedar Fair
House of Highlights x Powerade: Power in Numbers
Bleacher Report
Motherland S2 Social Campaign
Freeform
State Farm in NBA 2K22
The Marketing Arm, State Farm
The Other Side
Digitas, Ascend

Podcast

2 Scientists Podcast
Scientists Inc
20 for 20 Podcast
Iron Light Labs
Club Shay Shay
FOX Sports
Insecure S5 - InsecuriTEA Podcast
HBO
Lovevery's My New Life
Lovevery
Microsoft WorkLab Podcast
Godfrey Dadich Partners, Microsoft
Nickelodeon’s Avatar: Braving the Elements
Paramount
The OutThinking Investor
Bloomberg Media Studios, PGIM

Polls & Surveys

Best Game of All Time Bracket
IGN Entertainment

Voice

Betches Moms Brand Launch
Betches Media
Tech Hard
Agency Confidential, Lenovo

Strategy & Engagement

Artificial Intelligence

Unfolding Timbaland
Verizon

Chatbots

CARE Afghanistan Crisis Response Chatbot
CARE USA
Sésamo Chatbot for Families on the Go
Sesame Workshop

Creative Use of Technology

adidas #FastestFollower
Twitter Next, adidas
Fenty Beauty Eau De Parfum Ghost Stores Launch
Barbarian, Fenty Beauty
Green Light Signal
Edelman, National Grid
MLKonMLK
Lenovo
Only Murders in the Building - Projection Mapping and Tie Dye Activation
Hulu
ROCKSTAR PURE ZERO - ZERO IN ON THE HUSTLE CAMPAIGN
Motive: A Project Worldwide Agency, Rockstar Energy
Using AI and Real-World Data to Hyper-Target Heart Patients
Real Chemistry, Abbott
WWE ThunderDome
WWE

Employee Engagement

9/12: The untold story of reconnecting New York
Verizon

Gamification

Game Over for Headaches
Weber Shandwick (NY), IPG, Excedrin by GSK Consumer Healthcare
Invesco QQQ 2021 March Madness
Invesco QQQ
Museum of Annoying Experiences
Zendesk
The O2 in Fortnite Creative
VCCP, O2

Globalization

2021 MTV EMAs
MTV International
Adult Swim Festival -- Livestreaming Globalpalooza
Adult Swim
Fenty Beauty Eau De Parfum Ghost Stores Launch
Barbarian, Fenty Beauty
MTV's Video Music Awards Stan Cam
MTV Entertainment Group and Paramount

Insights & Trends

The Unignorable Notification
Jotacom, Duolingo Inc

Large Media Buying Strategy

HubSpot Podcast Network
HubSpot Podcast Network
Lenovo: TikTok Brand Campaign
Lenovo
Record Breaking Facebook Sales Through Diversity & Brand Awareness
Fetch & Funnel, The Bouqs Company

Localization

Ayoba Sudan
Sudan Digital, Ayoba

Micro-Influencer Strategy

Comedy Central's Pass the Mic
ViacomCBS
eBay: Shift Gen-Z Misperceptions
We Are Social New York, eBay
The Other Side
Digitas, Ascend
This Is A Robbery NFT Gallery
Movement Strategy, Netflix

Multicultural Community Engagement

AT&T Dream in Black: Rising Future Makers
Translation LLC, AT&T
Convos with CEOs
Open Influence, YouTube X Target
Doritos Gaming While Black
OMD USA, Frito Lay North America, Doritos
Fenty Beauty Eau De Parfum Ghost Stores Launch
Barbarian, Fenty Beauty
HBO Max: See Us
HBO Max
Shine A Light
1000heads, Rubenstein, AdVenture, DoAble
Target | Welcome To
Portal A, Target
The Other Side
Digitas, Ascend

Organic Promotion

Free Guy: How Our Humble, Helpful Hero Blew Up
Armed Mind, Disney
Mother's Week
RPA Advertising, Facebook Reality Labs
The Other Side
Digitas, Ascend
Whirlpool: The Great Microwave Debate
Digitas, Whirlpool
Yext Introduces the Tech Class of 1999: The Reunion
Yext

Physical and Digital Convergence

How SEEN Connects put #eBaySneakers on the map
SEEN Connects, eBay
Lay's Vodka
Frito-Lay, Lay's
Likeable Media x Brookfield Properties: Launch of Citrovia at Manhattan West
Likeable Media, Brookfield Properties
Outside Academy
INNOCEAN USA, Hyundai Motor America
Painting Pride
Creative X, Meta - Facebook
Pebbles Never Stop Doo-ing
Barkley, POST Consumer Brand
The Daily Show with Trevor Noah - Heroes of the Freedomsurrection Monuments
ViacomCBS

Shopping

Chewy Halloween Fur-tual Boutique
COFFEE DIGITAL, The Strategic Agency, Chewy
Tech Hard
Agency Confidential, Lenovo
Too Faced Sells Out Of Its New Better Than Sex Eau De Parfum on Instagram Liveshopping
Too Faced
Walmart & So Yummy 360º Shoppable Campaign
First Media, Walmart

Takeovers

Animaniacs: Pinky & the Brain Takeover
Hulu
Duolingo TikTok Channel
Duolingo
Fridays with Alexa
Kinnect, Amazon Alexa India
Rome and Venice Accessibility with Cory Lee
The Points Guy

Call to Action

Chief Broke Officer - the job role that hired people who were broke
Fi
Virtual Reality - Ending Gender-Based Violence Against Women
This Life

Community Management

Cruel Summer Social Media Campaign
Freeform
Duolingo TikTok Channel
Duolingo
eBay: Debunking Gen-Z Misperceptions
We Are Social New York, eBay
McDonald's Twitter + Instagram
Wieden+Kennedy New York, McDonald's
Tata Punchathon
WATConsult, Tata Motors
Titans Season 3
Home Brew Agency, HBO Max Originals Marketing
Women’s History Month: Women x Women
Creative X, Meta - Facebook
Zack Snyder's Justice League
Home Brew Agency, HBO Max Originals Marketing

Customer Service

Propose at Soapy Joe’s
Power Digital Marketing, Soapy Joe's Car Wash

Fundraising

#KindnessCAN
Seven Bucks Marketing, ZOA Energy
GoFundMe's AAPI Community Relief Fund
GoFundMe

Humor

El Pollo Loco - National Burrito Day
Organic, El Pollo Loco
Meat Dreams
Barkley, Fogo de Chão
Rick and Morty: An Interdimensional Social Experience
Movement Strategy, Adult Swim
Sleepytime Bear
Deutsch NY, Hain Celestial
Tropicana Toothpaste
Cramer-Krasselt, Tropicana
Xrystal with an X
Barkley, Planet Fitness
Yext Introduces the Tech Class of 1999: The Reunion
Yext

Integration with Live Television

#ACCFantasyGolf
American Century Investments, COFFEE Labs
Counting Sheep: How Headspace’s Multi-Channel Campaign Improved Audiences’ Sleeping Patterns
Rain The Growth Agency, Headspace
Kay: #EveryKiss NYE Challenge
MediaCom Creative Systems, Kay Jewelers
VH1's RuPaul’s Drag Race Season 14 Meet the Queens Ruveal
MTV Entertainment Group and Paramount

LGBTQ Community Engagement

“It’s a Sin” Time Capsule
Lupine Creative, HBO Max
#REALVOICESOFPRIDE
Edelman, FELGTB
Comedy Central's The Gag
ViacomCBS
Painting Pride
Creative X, Meta - Facebook
Please Don’t Buy Mixwell
The Many, Mixwell
Taking Up Space
Autumn Communications, FOLX Health
Tinder Presents “Once Upon a Bi”
ACE Content, Tinder
VH1's LGBTQ Herstory Month
ViacomCBS

Media Buying Strategy on a Shoe-String

Every Day is a Reason to Celebrate
SLT Consulting, BBxCompany

Music & Dance

Clorox® Scentiva® YAS Clean!
Ketchum, Clorox® Scentiva®
Michelob ULTRA Pure Gold Earth Day - Powered by the Sun
Wieden+Kennedy, Draftline, 3PM, Synergy Productions, AnalogFolk, Dentsu, Michelob ULTRA
SweetBEATS
Duncan Channon, SweeTARTS
The Iconic Summer Mashup
Heart & Soul Marketing, Bar-S Foods
The Lil Jif Project
Publicis New York/Zenith/PSOne, The J.M. Smucker Company

Paid & Amplification

Diet Coke Boost Inside: A Year In Paid
Havas Atlanta, Social Center, Formerly Known As, Diet Coke (The Coca-Cola Company)
Tech Hard
Agency Confidential, Lenovo

Public Service Announcement

Bajaj Finserv - Savdhaan Rahein Safe Rahein
Social Panga, Bajaj Finserv Ltd.
Comedy Central's Why Not Both?
ViacomCBS
Fight for what’s Right
Kinnect, TVS Raider
Getting Open: Vikings Talk Mental Health
Minnesota Vikings
Google’s Effort to Raise the Next Generation of Upstanders
Anchor, Google
Petrol Ofisi - Technologies Far Beyond The Roads
4129Grey, Istanbul, Petrol Ofisi
Together, We Can Help #StopSuicide
American Foundation for Suicide Prevention (AFSP)
WarnerMedia Vaccine Trading Cards PSA
WarnerMedia

Real Time Response

"Take the $500k"
TIDAL
Addressing the Gender Gap in Sports with 160over90 and VMLY&R
160over90, Dick's Sporting Goods
Chipotle Mexican Grill x Miley Cyrus
Day One Agency, Chipotle Mexican Grill
Comment Like a Boss - The world’s first engagement activity that ran on Google Slides
Fi
Football is for Everyone
72andSunny, National Football League
Frank’s RedHot : TikTok Hot Sauce Wars
McCormick & Company, Inc.
Michelob ULTRA x Tinker Hatfield – “Not for Sale” Championship Bottle
Wieden+Kennedy New York, Michelob ULTRA
Whirlpool: The Great Microwave Debate
Digitas, Whirlpool

Storytelling

9/12: The untold story of reconnecting New York
Verizon
Fenty Beauty Eau De Parfum Ghost Stores Launch
Barbarian, Fenty Beauty
Fight for what’s Right
Kinnect, TVS Raider
Frito-Lay - 'Twas The Night Before Super Bowl
D3 (Frito-Lay In-House Agency), Frito-Lay
H-E-B - Be the Change
H-E-B
Start Here
Al Jazeera Digital
The Other Side
Digitas, Ascend
Uncensored: Stories of Black Professionals at Deloitte
Deloitte

Virtual

Digital Pivot

Fenty Beauty Eau De Parfum Ghost Stores Launch
Barbarian, Fenty Beauty
H-E-B Virtual Cooking Classes
H-E-B
Real Life Showroom
Barkley, Delta Faucet
Scholastic Virtual Book Fair
Scholastic Book Fairs
The Met Unframed
Verizon
The O2 in Fortnite Creative
VCCP, O2
Vikings Cam Weekly Riddles
Minnesota Vikings
Zack Snyder’s Justice League Red Carpet Premiere Livestream
Telescope Inc., HBO Max Originals Marketing, Warner Media

Online Event/Activation

9/12: The untold story of reconnecting New York
Verizon
Chipotle Mexican Grill x Roblox Boorito
Day One Agency, Chipotle Mexican Grill
GREY GOOSE Presents: IN BLOOM, by SZA
Nike Communications, GREY GOOSE
Make-A-Wish | Magic Delivered Amidst a Pandemic
Green Buzz Agency, Make-A-Wish Mid-Atlantic
Michelob ULTRA x Tinker Hatfield – “Not for Sale” Championship Bottle
Wieden+Kennedy New York, Michelob ULTRA
Museum of Annoying Experiences
Zendesk
Swipe Night: Killer Weekend
72andSunny, Tinder
The Met Unframed
Verizon

Immersive

9/12: The untold story of reconnecting New York
Verizon
The Met Unframed
Verizon
TikTok Runway Labyrinth
Trigger XR, TikTok
WWE ThunderDome
WWE

Remote Production

Forbidden To See Us Scream in Tehran
Iron Light Labs
LaLiga All-Star Gaming Challenge Presented by Verizon
LaLiga, Verizon
UA Body In Mind YouTube Series
Under Armour
Under Armour's Flow State Challenge
We Are Social New York, Under Armour
VH1's The Pit Stop
ViacomCBS