It's No Fluke – An Original Podcast


AJR’s Adam Met, Million Dollar Listing’s Ryan Serhant, Community’s Yvette Nicole Brown, and brands such as Fanatics, Adobe, ShopRite, Comic Relief all have one thing in common - It’s No Fluke they found success. How, you ask? Listen to our podcast to find out!

It’s No Fluke is a weekly original podcast from the Shorty Awards, about the untold stories and uncharted waters in culture and creativity. We explore the big ideas, the ups and downs in creative work and life, the inner workings of storytelling, through thought-provoking and culturally relevant conversations with the most prominent and diverse voices, from creators to brands and the greatest minds of our time.

Episodes drop each Tuesday morning. Stay tuned!

Jeff Barrett

About the Host

A Shorty Award winner and Real Time Academy member, Jeff Barrett works with major influencers and brands like Adobe, Experian, Oracle, FIS and more on communications and influencer strategy. He spent three years traveling to almost every state in the country writing about startup ecosystems for Inc and Entrepreneur. After years of talking for a living, he's ready to listen and amplify the voices of amazing people, stories and ideas. Email us at [email protected] or DM us on Instagram if you have feedback or topic/guest recommendations for the pod.

Latest Episodes


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E47 Nicole Rechtszaid: The Future of Social Shopping

Nicole Rechtszaid is a visionary livestreamer, digital marketer, and influencer management expert on a mission to enhance the human experience through the power of livestream and digital connection. With over 9 years of livestream experience across platforms such as Twitch, TikTok Live, Amazon Live, YouNow, and Instagram Live, Nicole has mastered the art of captivating audiences and forging meaningful connections in the digital realm.

She and Jenny Woo created Ghost Agency which has solidified its position as a pioneer in TikTok marketing. As one of the first US TikTok Shop Partners, it's no fluke how the agency has leveraged its deep understanding of the platform to create impactful campaigns that resonate with Gen Z and millennial audiences.

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E46 Guy Kawasaki: Think Different to Think Remarkable

Guy Kawasaki needs very little introduction. He is the chief evangelist of Canva and previously the chief evangelist of Apple. He is an executive fellow of the Haas School of Business (UC Berkeley), and an adjunct professor of the University of New South Wales. His podcast Remarkable People is a must listen and the reason we connected here. His latest book Think Remarkable, which he wrote with producer Madisun Nuismer drops March 6th and is available for pre-order now. 

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E45 Tiffany Yu: Diversability's The Anti-Ableist Manifesto

Tiffany Yu is the CEO & Founder of Diversability, an award-winning entirely disabled-run and led social enterprise to elevate disability pride. She has been named a TikTok API (Asian & Pacific Islander) Trailblazer, a LinkedIn Top Voice in Disability Advocacy, and a Well+Good Changemaker. Her first book, The Anti-Ableist Manifesto, is available for pre-order now. 

Tiffany has helped to invest over $170,000 in disability initiatives through the Awesome Foundation Disability Chapter and the Disability Empowerment Endowed Fund at Georgetown University. She has been featured in Marie Claire, the Guardian, and Forbes. She started her career in investment banking at Goldman Sachs and has also worked at Bloomberg and Sean Diddy Combs' REVOLT Media & TV. She earned a bachelor’s degree from Georgetown University and a master's from the London School of Economics. At the age of 9, Tiffany became disabled as a result of a car accident that also took the life of her father. And as we talk you’ll understand why it’s no fluke why she has the credibility, vulnerability and empathy to built a network of hundreds of thousands of people to counteract ableism and empower diversability. 

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E44 Touré: Black History Month, Music, & Culture

Touré is the host and Creative Director at TheGrio. He is a TV host, a podcaster, and the author of eight books including The Ivy League Counterfeiter and the Prince oral history Nothing Compares 2 U. He is the host and writer of the podcast docuseries “Being Black: the 80s” and “Star Stories with Tourè.” He is also the host of the podcast “Toure Show” and the creator and host of “Who Was Prince?” a podcast docuseries exploring the life of Prince. He was the co-host of MSNBC’s The Cycle and a host at MTV and BET and a correspondent at CNN and a writer for Rolling Stone, the New York Times, The New Yorker, and many other publications. He lives in Brooklyn with his wife and two kids.

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E43 Michael Gewirtzman: How Advertising Week makes an offer and not an ask?

Michael Gewirtzman is the Global Vice President of Programming at Advertising Week. For over a decade, he has programmed and hosted events and broadcasts for organizations that have featured some of the world's most influential executives, celebrities, politicians, athletes, authors and thought leaders.

Previously, Gewirtzman was the Founder and President of Vinyl Artist Management, where he managed the careers of internationally beloved, mainstream and independent artists.

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E42 Hana Cha: The $4 Billion Secret to Great Real Estate Content

Hana Cha is a trailblazing real estate advisor and has become a transformative force in the US luxury real estate market over the past decade. As the founder of HANA., she has left an indelible mark on projects exceeding $4 billion across the Americas, cementing her status as a luminary within the industry.

In this episode we talk about why content is so important in real estate, why other famous brokers never stop selling and what it takes to stand out in a crowded market.

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E41 Lee Woodruff: How can Executives become better communicators?

Lee Woodruff is a media trainer and communications coach who works with clients in all industries and walks of life, from the CEOs of Fortune 100 companies to philanthropists and authors.

What I absolutely enjoyed about this conversation, besides getting to talk about my chosen profession of comms, is the precision with which Lee gives advice. How to prepare, how to deliver an intentional pause. With that clarity and confidence it’s no fluke why some of the biggest names and business leaders trust Lee with one of the most important and vulnerable practices in life, how we present ourselves to others. But the most important takeaway, what I have learned may be a universal key for successful people, a thing Lee absolutely embodies, is the willingness to give a complete stranger their undivided attention and be locked into that moment. It’s powerful.

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E40 Meg Bear: Can the changing nature of work, work for you?

Meg Bear is a disruptive technologist. Change Agent. TEDster. Board Member. Investor. Coach. Wife + Mom. 1st gen college. 5th gen Bay Area. Previously she was Chief Product Officer for SAP SuccessFactors and a Vice President for Oracle. 

But in today’s episode we talk less about product and more about people, the changing nature of work and skills, glass ceilings in tech, lived experience, what you can learn and leverage from being an outsider in your field, sabbaticals, career transitions, and it’s all done with this quiet confidence that Meg possesses that whether you’ve known her for ten years, ten minutes or are just meeting her now, you can tell it’s no fluke how she got here and wherever she will go next.  

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E39 Cyrene Q: the one behind Snapchat's popular AR filters

Cyrene Quiamco, better known as CyreneQ, is a Filipino-American social media artist, influencer, author, and Augmented Reality Lens Creator. She gained recognition for her artistic creations on Snapchat, with her award-winning work being featured in notable publications such as Forbes, Fast Company, Business Insider, and more. 

And that’s just the beginning. CyreneQ is at the forefront of not only creating content but developing AR for platforms to make the platforms themselves better. The biggest brands in the world turn to her when they have their biggest ideas and she finds a way to make them reality.

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E38 Meredith Goldberg-Morse: How MTV embeds mental health in the storyline

Meredith Goldberg-Morse is the Director of Social Impact for Showtime and MTV Entertainment Studios at Paramount Global, where she develops storyline integrations and content-led impact campaigns across major brands including MTV, SHOWTIME, Comedy Central, Smithsonian Channel, and Paramount+. Meredith and MTV just won a Shorty Impact Award for Don’t Leave Me Behind: Stories of Young Ukrainian Survival.


The Shorty Awards honor the best of social media and digital. View this season's finalists!