"A Poppy Worn, A Hero Honored"
United Services Automobile Association (USAA)
Winner, Audience Honor
The Truth About Opioids
truth, Haymaker, ONDCP, Ad Council
Gold
Girl Scouts of the USA: All Girl Scout PSA
Socialfly, Vagrants, Girl Scouts of the USA
Winner, Audience Honor
adidas Originals Deerupt
Annex88, adidas Originals
Winner
2018 MTV EMA Mobile
MTV International
Audience Honor
In Someone Else's Shoes
Arnold Worldwide, Santander Bank
Winner
Wait for Water
VaynerMedia, Stella Artois
Gold
#WildforLife
UN Environment, supported by PCI Media and Futerra
Audience Honor, Silver
European Wax Center #AxThePinkTax
Laundry Service, Swell Shark, Pereira O'Dell, European Wax Center
Silver
Johnson & Johnson's #makeHIVhistory Campaign
M Booth, Johnson & Johnson
Bronze
Bulletproof words.
La Doblevida, Article 19
Bronze
The Kernel of Innovation
FP1 Strategies, Corn Refiners Association
Winner
BuzzFeed News Redesign
BuzzFeed News
Audience Honor
Girls Do Poop
Scentsible LLC dba Poo~Pourri
Winner
Dream In Black
The 360 Agency, AT&T
Audience Honor
Adobe D&D: The Terror Of Undermountain
Edelman, Adobe
Winner
NFL Social Lab
NFL
Gold
Youth Olympic Games Social Highlights
Olympic Channel, When We Were Kids
Gold
Gameday Graphics
Minnesota Vikings
Audience Honor
Hoppy
Deutsch, AB InBev
Winner, Audience Honor
Annie & Kathleen: A Beetle Story
Volkswagen of America, First & 42nd (A Daniel J. Edelman Company), Third Story Films
Winner
Porsche Drives High Social Engagement With Special Edition of Carpool Karaoke
Resolution Media, PHD, Cramer-Krasselt, Porsche
Audience Honor
IBM Content Cantina
IBM Originals
Winner
GE: Guess What We're Printing?
VaynerMedia, GE
Audience Honor, Gold
You Don't Know Jack
IBM Originals
Gold
Netflix Queer Eye 'Yass, Australia’
We Are Social, Winifred, Netflix
Winner
Netflix Bright 'Calling All Will Smiths'
We Are Social, Will O_Rourke, Netflix
Gold
We Do Our Own (Marketing) Stunts
Paramount Pictures
Gold
Isle of Dogs - Daily Scraps
Watson Design Group, Inc., Fox Searchlight Pictures
Silver
Annihilation Social Campaign
hi5.agency, Paramount Pictures
Audience Honor, Bronze
Deadpool 2 Social Campaign
EP+Co, 20th Century Fox
Bronze
adidas Originals Deerupt
Annex88, adidas Originals
Winner
Launch of Savage X Fenty – Lingerie by Rihanna
Savage X Fenty - Lingerie by Rihanna
Audience Honor
Hershey & Epic Meal Time crush the munchies with Oh Henry! 4:25
Reprise, UM, Anomaly, Mint, The Hershey Company
Winner
#Mayochup
ICF Next, VML, Starcom, Heinz
Gold
Rice Krispies Treats® Love Notes
Edelman, Kellogg's Rice Krispies Treats
Audience Honor
Doors
Putnam Partners, MJ Hegar for Congress
Winner
The MONOPOLY JACKPOT In It To Spin It Live
PPK, The Florida Lottery
Gold
Greater Than Fear: Winning Progressive Change in Minnesota
ASO Communications, Uprise, Ed Kwong, Revolution Messaging, Faith in Minnesota, SEIU Minnesota, Education Minnesota, Faith in Minnesota
Audience Honor
Traveling Home: an Interactive and Entertaining Branded Series
Home Love Network, Vivint Smart Home and Wayfair
Winner
Valspar Paint UK Social Strategy
Born Social, Valspar Paint
Audience Honor
Every Beat Matters
Edelman, All is Well, PEMCO Insurance
Winner, Audience Honor
142nd Westminster Kennel Club Dog Show
GLOW, Westminster Kennel Club Dog Show
Winner
#TRAVELINGTINK
Tinkerbelle The Dog
Audience Honor
Innovators Series
Kastner, Brookfield Properties
Winner
#TheLifeWeShare
@properties
Audience Honor
L.L.Bean Be an Outsider at Work
Jack Morton Worldwide, Weber Shandwick, L.L.Bean
Winner
Elevating Altar’d State’s Social Media ROI
Ignite Social Media, Altar'd State
Audience Honor
Gritty
Philadelphia Flyers
Winner
Inside All-Star Week with MLB Network
MLB Network
Audience Honor
Captain Morgan #LiveLikeACaptain
1000heads, Diageo | Captain Morgan
Winner
The Macallan Distillery Experience
M Booth, The Macallan
Audience Honor
Herbal Essences - "Common Scents"
The Foundry @ Meredith, Herbal Essences
Winner
Fenty Beauty
Fenty Beauty
Audience Honor
AXE the LABEL
Edelman, Unilever
Winner
Girls Do Poop
Scentsible LLC dba Poo~Pourri
Gold
Made Defiant
PMG, Beats by Dre
Audience Honor
Breakthrough Taco Will Change Breakfast — and the World
The University of Texas at Austin
Winner
Operation Prevention
Discovery Education, U.S. Drug Enforcement Administration (DEA)
Audience Honor
Medela 22Victories
Ogilvy, Medela
Winner, Audience Honor
The M.O.M. Squad
Adam Ritchie Brand Direction, Summer Infant
Gold
Can't Judge a Book
McCann New York, Mastercard
Winner, Audience Honor
K/DA - POP/STARS
Campaign Produced By Riot Games
Winner
Westworld: The Maze
360i, HBO
Gold
Critical Role
Critical Role
Audience Honor
The World’s Most ‘Extra’ Tampon
Edelman, Edgewell Personal Care
Winner
The Well by Northwell - Revmade
Revmade, Northwell Health
Audience Honor, Gold
Samsung Wearables Influencer Activation
Edelman, Samsung
Gold
Broken Record
UCHealth
Silver
Resolution
Memorial Hermann
Silver
Medela 22Victories
Ogilvy, Medela
Silver
2018 MTV Video Music Awards
MTV
Winner
Wake Up Call Live Streams
Marriott International, IMG Live, Marriott One Media, Telescope, Google, Wunderman
Gold
2018 MTV EMA
MTV International
Gold
The 2018 iHeartRadio Music Awards
iHeartRadio
Audience Honor
#TheFutureIsVoting
ACE Content, HeadCount
Winner
FIRST DAY FEARS
UNICEF
Gold
Real Voices Make a Real Difference
KWT Global, ALS Association
Gold
From Homeless to Hopeful
San Francisco-Marin Food Bank
Audience Honor
The Times of India - Flirt with your city
Bennett Coleman & Co. Ltd.
Winner, Audience Honor
Guac Is Not Extra
Day One Agency, Chipotle
Winner
Jamba Juice
Citrus Advertising, Jamba Juice
Audience Honor
Bulletproof words.
La Doblevida, Article 19
Winner
#MarchForOurLives
Precision Strategies, March For Our Lives
Gold
Not Happy or Healthy
truth, Assembly, Fortland Productions
Silver
Profiling the Police: Using Eyewitness Video as a Source of Data About Police Abuse
WITNESS and El Grito de Sunset Park
Audience Honor
WFH - Work from Hawaii
Edelman, Hawaii Visitors & Convention Bureau
Winner
Etihad Airways | Captain Adam
Etihad Airways
Audience Honor
The #GoPro Community
GoPro
Winner
The Daily Show Instagram
The Daily Show, Comedy Central
Gold
NFL Throwback on Instagram
NFL
Gold
The Real Gushers Makes Memes
The Social Lights, Fruit Gushers
Silver
Meijer Instagram
Meijer
Audience Honor
We Do Our Own (Marketing) Stunts
Paramount Pictures
Winner
Smirnoff Equalizer
Carat, Smirnoff, Spotify
Audience Honor
The Grinch
Illumination, Universal Pictures, Essence
Winner
Fugglers "Adopt At Your Own Risk"
Reprise Digital, Spin Master Global
Audience Honor
Draw Something SF
Hylink
Winner, Audience Honor
#BeatTheCrave
WATConsult, Saffola Active Slimming Nutri-Shake
Winner
Ruffles - NFL Chatbot
Yalochat, Ruffles Mx
Audience Honor
Chevy Trick-or-Treat
Weber Shandwick, Digital Image Studios, Chevrolet
Winner
#Romanovs100: Educational storytelling on Facebook
RT
Audience Honor
Toy Story Land
mcgarrybowen, The Walt Disney Company
Winner
#StopKavanaugh
Lambda Legal
Audience Honor
#MyHawaiianStyle
Hylink
Winner, Audience Honor
Rice Krispies Treats® Love Notes
Edelman, Kellogg's Rice Krispies Treats
Winner
Can't Judge a Book
McCann New York, Mastercard
Audience Honor
Honda - R vs. R
RPA, American Honda Motor Co., Inc.
Winner
Smirnoff Equalizer
Carat, Smirnoff, Spotify
Audience Honor
Netflix Bright 'Calling All Will Smiths'
We Are Social, Will O_Rourke, Netflix
Winner
WFH - Work from Hawaii
Edelman, Hawaii Visitors & Convention Bureau
Gold
A Simple Favor - Instagram Search Party for Emily Nelson
PopShorts, Starcom, Lionsgate Entertainment
Gold
TummerTime
Weber Shandwick, GSK Consumer Healthcare, TUMS
Silver
Adobe D&D: The Terror Of Undermountain
Edelman, Adobe
Bronze
Atom Tickets - "Breakup with MoviePass" Sweepstakes
Atom Tickets
Audience Honor, Bronze
Oscar Mayer Hotline
mcgarrybowen, Oscar Mayer
Winner
#Mayochup
ICF Next, VML, Starcom, Heinz
Gold
Nick March Basketball Bracket
Nickelodeon
Audience Honor
Girl Scouts of the USA: All Girl Scout PSA
Socialfly, Vagrants, Girl Scouts of the USA
Winner
Looking Up
Saatchi & Saatchi Wellness, St. George's Clock Towers Restoration Project
Gold
13 Reasons Why - Season 2 Date Announcement
Size Matters, Netflix
Gold
We Do Our Own (Marketing) Stunts
Paramount Pictures
Silver
Inspire an exquisite stay with Vogue x St. Regis
St. Regis Hotels & Resorts
Silver
Fyrestock by Shutterstock
Shutterstock & DiMassimo Goldstein
Audience Honor, Bronze
AT&T Hello Lab Presents “Starter Pack”
Fullscreen, AT&T
Winner
The Hook for Currys PC World
The Hook Labs, Currys PC World, JBL, Blue 449
Audience Honor
WILL IT CLOG?
Reach Agency, AKQA, OMD, Liquid-Plumr®
Winner
Let's Ragnarok
Big Spaceship, King Digital
Gold
Can't Judge a Book
McCann New York, Mastercard
Gold
VH1 Martha & Snoop’s Potluck Dinner Party + Hidden Valley Ranch
Viacom Velocity, HVR
Gold
Seize the Awkward
Ad Council, Droga5, Northbound, The Jed Foundation, American Foundation for Suicide Prevention
Audience Honor, Silver
Nike, Collab, and C+C: Nike Young Athletes "Just Do It" Pep Talks
Collab, C+C, Nike
Bronze
Hershey & Epic Meal Time crush the munchies with Oh Henry! 4:25
Reprise, UM, Anomaly, Mint, The Hershey Company
Winner
WILL IT CLOG?
Reach Agency, AKQA, OMD, Liquid-Plumr®
Audience Honor
Subway Reads
ATTCK, Literacy Partners
Winner, Audience Honor
ellentube.com & ellentube app
Ellen Digital Network
Winner, Audience Honor
Guac Is Not Extra
Day One Agency, Chipotle
Winner
Wente #MakeTime Campaign
Real Chemistry, Wente Family Estates
Audience Honor
Magic Tree App Launch Social Media Campaign
Real Chemistry, Celgene Corporation
Winner, Audience Honor
RT 360
RT360
Winner, Audience Honor
#DCmoments City Guides
Dorchester Collection
Winner, Audience Honor
#PowerlessQueen
WATConsult, Project Nanhi Kali
Winner
Jersey Shore Family Vacation Season 1 - Fist Pump Counter
MTV
Audience Honor
Coding Like a Girl
AJLabs, AJE Online
Audience Honor
Nickelodeon SCREENS UP App
Nickelodeon
Winner, Audience Honor
Westworld: The Maze
360i, HBO
Winner
Chudo
Magic Unicorn INC
Audience Honor
Ruffles - NFL Chatbot
Yalochat, Ruffles Mx
Winner, Audience Honor
Peter: Deadpool's Number Two
EP+Co, 20th Century Fox
Winner
The World’s Most ‘Extra’ Tampon
Edelman, Edgewell Personal Care
Gold
Purge Shopping Channel
USA Network
Silver
The Daily Show: Between the Scenes
The Daily Show, Comedy Central
Silver
IFC
GLOW, IFC
Bronze
Gritty
Philadelphia Flyers
Audience Honor
U.S. Cotton: The Cotton the World Trusts
Cramer-Krasselt, Cotton Council International
Winner
Ignite My Future in School
Discovery Education, TATA Consultancy Services
Audience Honor
#CrockPotIsInnocent
Edelman, Newell Brands
Winner
Enough: MTV's Parkland Response
MTV
Gold
Disney: Ralph Breaks YouTube
Digitas, The Walt Disney Company
Audience Honor
What’s Inside Matters
Cramer-Krasselt, TreeHouse Foods
Winner
Chant Generator
BBDO Atlanta, Old 4th Distillery
Winner, Audience Honor
MTV's +1 the Vote
MTV
Winner
#TUNNELNOTTONNEL
VaynerMedia, Budweiser
Gold
Smirnoff Equalizer
Carat, Smirnoff, Spotify
Audience Honor, Gold
AT&T Hello Lab Presents "The Bright Fight"
Fullscreen, AT&T
Gold
Hoppy
Deutsch, AB InBev
Winner
Hilton Suites Brands "Guess How Spacious"
GSD&M, Hilton Suites Brands
Gold
See How Far You Can Go - H5 Game
Hylink
Audience Honor
DTFix Dating
KWT Global, OkCupid
Winner
Eastern Bank: Join Us For Good
Eastern Bank
Audience Honor
Know Your Girls
Susan G. Komen, The Ad Council, Translation and Good Stuff Digital
Winner
BOYS OF NUNAVUT
The Movember Foundation
Audience Honor
End Family Fire
The Advertising Council, The Brady Center to Prevent Gun Violence, Droga5, The Gun Safety Alliance, Sunshine Sachs, and Zenith
Winner, Audience Honor
We're Ready
KOI IXS, Grain Group, Puerto Rico Tourism Company
Winner
The Kentucky Way with Woodford Reserve
4C, Brown Forman, Kertis Creative, and Spark
Audience Honor
Charlie's Perfect Pitch
McCann New York, Mastercard
Winner
I am Everything Trump Hates
MoveOn
Gold
60 Second Docs: Waco
Viacom Velocity, Paramount Network
Audience Honor
60 Second Draw
MTV
Winner
AwesomenessTV IGTV
AwesomenessTV
Audience Honor
If Monopoly was real life
Jungle Creations, OMD UK, Hasbro UK
Winner, Audience Honor
MTV's Promposal
MTV
Winner
Face Forward
E! Entertainment
Audience Honor, Gold
The Daily Show
The Daily Show, Comedy Central
Winner
Mini-Mock: BDSM Food Porn
Comedy Central - Viacom
Winner
The UPS Store: The Labo Toy-Con-Tainer
EP+Co, The UPS Store
Gold
Xbox Game Pass Social Launch Video
Ayzenberg, Microsoft
Silver
#StopKavanaugh
Lambda Legal
Audience Honor, Bronze
"A Poppy Worn, A Hero Honored"
United Services Automobile Association (USAA)
Winner, Audience Honor
The Yellow Vests
Ruptly
Gold
March For Our Lives - Moments of Silence
Precision Strategies, March For Our Lives
Winner
Santa Clarita Diet - I Love Bodies
hi5.agency, Netflix
Audience Honor
First Ever 3D VR Filmed in Space
National Geographic, Black Dot Films VR
Winner, Audience Honor
2018 MTV Video Music Awards
MTV
Winner
2018 MTV EMA
MTV International
Audience Honor
WATER UNDER FIRE
UNICEF
Winner
Better Butts
truth, 72andSunny, Assembly
Gold
WestJet Christmas Miracle: Uniting Through Traditions
studio m, WestJet
Silver
"To Our Fans" - Shameless Season 9 Announcement
SHOWTIME Networks, Inc.
Audience Honor, Bronze
Code & Response
IBM Originals
Bronze
Honda Certified Pre-Owned Vehicles: Pre-Owned Pre-Roll
RPA, American Honda Motor Co., Inc.
Winner
Safer ≠ Safe
truth, 72andSunny, Assembly
Gold
The Great Foodie Debate
BBDO Pakistan, Mindshare Pakistan, Filumbaaz, Mint PR, 7Up Pakistan
Audience Honor