THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice Branded Content Branded Series Documentary Short Email & Newsletter Feature Film Images Interactive Experiences Long Form Video Micro-site or Blog Podcast Research Reports Short Form Video Vertical Video NEW! Video Series

Cause

Animal Rights & Welfare Arts & Culture Civic Engagement NEW! Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes Poverty Relief Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership Corporate-Community Influencer, Creator & Celebrity Non-profit Partnership Other Partnerships

Platforms & Technology

Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Employee Engagement NEW! Event & Experiential Guerrilla Marketing Integration with Traditional Media Paid Media PSA Single Post Storytelling Use of Viral Content User Generated Content

From the 18th Annual Shorty Awards Copywriting

This category recognizes the most creative and effective use of written content. Entry should demonstrate how the content transformed ideas into compelling narratives, resonated with the target audience, and achieved the work's goals and objectives.

See previous winners and honorees here.

Finalists

Copywriting
finalist
White Claw Holiday Roast
As the hard seltzer brand committed to encouraging social connection, White Claw wanted to create a…
Copywriting
finalist
The Business of Creativity Newsletter
The Business of Creativity newsletter began as an extension of The Business of Creativity education…
Copywriting
finalist
Miracle-Gro Full Bush Summer
For the past 150 years, Miracle-Gro has been helping things grow. In order to future-proof the bran…
Copywriting
finalist
California Post: Betting the House on Bold Conviction
The New York Post has always been defined by its bold point of view.  But in a polarized media l…
Copywriting
finalist
Everybody's Live with John Mulaney
John Mulaney invites viewers into his world. Everybody’s Live with John Mulaney (Wednesdays at 10p …
Copywriting
finalist
The Muppets 70th Anniversary Celebration
For the 70th anniversary of The Muppets' debut in 1955, Disney executed a 70 week-long celebration …
Copywriting
finalist
The Penguin
Following the breakout success of The Batman, HBO Max and Matt Reeves expanded their grounded visio…

Nominees

Copywriting
JBL: Showing Up Loud in AI Search
Search is no longer confined to the search bar. It’s everywhere. Large language models. Socia…
Copywriting
Vet Care That's Easy to Love
Lovet, a pet health care brand recently acquired and rebranded by The Aspen Group, partnered with u…