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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

Shorty Awards Entry Gallery

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Social Good Campaign, User-Generated Content
Capital One’s #DefineYourDream Campaign
The #DefineYourDream campaign was born with the goal of showcasing the amazing things our customers…
Twitter Video
winner
Captain America: Civil Twitter War
Disney not only tasked McBeard to participate in the conversation around Captain America: Civil War…
Customer Service
Comcast’s Digital Care team – at the forefront of our Customer Experience journey
Comcast's Digital Care team seeks to provide excellence in customer service by way of an individual…
Branded Content
Degree Women and INSTANT #SeizetheMotion
As the exclusive launch partner of INSTANT -- Time Inc.'s new video platform dedicated entirely to …
Emerging Platform
finalist
Fred Water: “Our Flask Runneth Over”
There has always been, and will always be, more pockets than cup holders. Fred Water is designed to…
Multi-Platform Campaign
Game Day Delivered (with a little help from Golden Tate)
In celebration of the biggest launch in Shipt history plus a new partnership with Meijer, a well-lo…
The Middle East
winner
J.P. Morgan serves up premiere experiences in Dubai
J.P. Morgan, a global financial services firm, has had a presence in the Middle East for over 80 ye…
Integrated Campaign, Snapchat Filter/Lens, Branded Content
JBL x NBA  – The NBA Draft #JBLDraftSuit.
JBL is the Official Sound of the NBA and typically signs a few of the key Draft players to be a par…
Multi-Platform Campaign
Mary Kay’s “I Can…” Campaign
Since 1963, Mary Kay cosmetics has helped enrich women's lives. Mary Kay product is exclusively sol…
Live Streaming Video, Emerging Platform
Nestle Drumstick #FirstDayofSummer Livestream
Drumstick's mission is to spread the carefree spirit of summer. On the brand's most ownable day of …
Health & Fitness, Integrated Campaign, Integration with Live Television
finalist
Planet Fitness – New Year’s Eve Cross-Channel Integration
The goal of New Year's Eve at Planet Fitness is simple: own the Super Bowl for the fitness category…
Multi-Platform Campaign
Plum Organics®: Parenting Unfiltered
THE BRANDPlum Organics is a leading innovator with the mission of inspiring a lifetime of healthy …
Video
Plum Organics®: Parenting Unfiltered
The Brand Plum Organics is the nation's #1 organic baby food brand. As a leading innovator in this…
Family & Parenting
winner
Plum Organics®: Parenting Unfiltered
The Brand Plum Organics is the nation's #1 organic baby food brand. As a leading innovator in this…
YouTube Presence
finalist
REAL TIME WITH BILL MAHER YOUTUBE CHANNEL
We set out to create a platform for HBO's long-standing political comedy series Real Time with Bill…
Facebook Video
Silicon Valley “Tables” Facebook Parody Commercial
When Silicon Valley spoofed Facebook's infamous "Chairs" commercial in a season 3 episode, we sough…
Comedy Video
finalist
bronze honor
Silicon Valley and X April Fools' Featuring Richard Hendricks
April 1st, 2016 was a big day for the advancement of Richard Hendricks' career. Together, HBO and …
Shoe-String Media Buying Strategy, Native Advertising
finalist
gold honor
Silicon Valley Season 3: Native Twitter In-Story Ads
HBO worked with Twitter to take advantage of a beta ad product to creatively align in-story marketi…
Consumer Electronics
SonyPlaystation Uses Social Buzz about PS4 to Build More Sharing, Advocacy at GreatnessAwaits.com
During E3 2013, Playstation announced that their long-awaited PS4 gaming console would be released …
Beauty, Hashtag
finalist
audience honor
Starting a Women’s Empowerment Movement with EcoTools #MyTrueBeauty
In 2007, eco-friendly products were starting to gain demand, and EcoTools saw an opportunity to pio…
Technology
Swiftic - Leading DIY Mobile App Platform
Swiftic™ is a global leader in DIY app creation, providing small businesses across the world with …
Sports
There’s Playoffs In Every Play
With this work, our goal was to promote the importance of the 2016 NFL Playoffs, and in doing so, …
Food & Beverage, North America, Humor, Short Form Video, Twitter Video, Video
finalist
bronze honor
Tillamook “Goodbye Big Food, Hello Real Food” Social Launch
Tillamook is an Oregon-based dairy cooperative of farmer-owners, who prioritize quality over profit…
Food & Beverage, North America, Online Community, Social Good Campaign, Hashtag, Call to Action, Emojis, Twitter
finalist
gold honor
Tillamook: “Fill the Plates”
In 2016, farmer-owned dairy cooperative, Tillamook, launched #RealFoodSunday–a social media effort …
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