THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

By Campaign

Campaign by a Black-Owned Business NEW! Campaign by a Latinx/Hispanic-Owned Business NEW! Campaign by a LGBTQ+ Owned Business NEW! Campaign by a Native/Indigenous-Owned Business NEW! Campaign by a Woman-Owned Business NEW! Campaign by an Asian-Owned Business NEW! Corporate Social Responsibility NEW! Fundraising Campaign NEW! Global Campaign Integrated Campaign Local Campaign NEW! Multi-Platform Campaign On a Shoestring Pro Bono Social Movement

By Cause

Activism Campaign NEW! Animal Rights & Welfare Arts & Culture Civic Engagement Clean Energy NEW! Clean Water & Sanitation NEW! Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Education Emergency Relief Environment Gender Equality Human Rights Humanitarian Aid Hunger & Food Insecurity Immigration & Refugees LGBTQ+ Mental Health Poverty Public Health Racial Equality Responsible Consumption & Production NEW! Social Justice Youth & Family

By Industry

Automotive NEW! Business to Business NEW! Education NEW! Entertainment Fashion and Beauty NEW! Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness NEW! News & Media Nonprofit Restaurants NEW! Retail & E-Commerce Sports Technology

By Platform

Emerging Platform Facebook Instagram LinkedIn TikTok Twitch Twitter YouTube

Content and Strategy

Branded Content NEW! Branded Series NEW! Call to Action Community Management Contest or Promotion Creative Use of Technology NEW! Email & Newsletters NEW! Employee Engagement Fundraising Humor Infographics NEW! Live Events Meme and GIFs NEW! Micro-Influencer Strategy NEW! Paid and Amplification Podcast PSA Real Time Response Single Post Storytelling User Generated Content Video

Partnerships

Corporate-Community Influencer & Celebrity Media Partnership Nonprofit Partnership

Special Project

Special Project NEW!

Video Content

Animations Documentary Short Live Streaming Long Form Video NEW! Short Form Video NEW! Video Series Virtual Reality

From the 9th Annual Shorty Awards Best in Sports

Sports teams, athletes, leagues, networks and services are eligible for this award. Objectives include engaging current fans, driving traffic, expanding fanbase and educating viewers and followers.

See previous winners and honorees here.

Winner

Sports
winner
Orlando United
On June 12th, the City of Orlando changed forever. The Pulse Nightclub shooting shook the city to i…

Finalists

Sports
finalist
gold honor
#FlyTheW: Chicago Cubs are World Series Champions!
The Chicago Cubs are a franchise steeped in tradition. The famous Wrigley Field Marquee welcoming m…
Sports
finalist
Big Ten Network's Minifigures
With the launch of a new Saturday morning pregame football show, BTN Tailgate, in the Fall of 2016,…
Sports
finalist
Exceed - Beyond Limits
As a bike manufacturer our planning normally focuses around specific bike model launches. These …
Sports
finalist
Project Harden
When adidas signed James Harden, basketball's most enigmatic star, interest in his new signature sh…
Sports
finalist
audience honor
Team USA - Rio 2016 Olympic Games
Team USA fans around the world engaged with and experienced the Rio 2016 Olympic and Paralympic Gam…

Nominees

Sports
There’s Playoffs In Every Play
With this work, our goal was to promote the importance of the 2016 NFL Playoffs, and in doing so, …
Sports
#CoachMeCowher
Social media's impact on sports television has been huge. Every day, audiences react to their favor…
Sports
finalist
gold honor
#FlyTheW: Chicago Cubs are World Series Champions!
The Chicago Cubs are a franchise steeped in tradition. The famous Wrigley Field Marquee welcoming m…
Sports
#ThankYouKobe
Our goal for #ThankYouKobe was to celebrate Kobe Bryant and to encourage fans worldwide to share th…
Sports
Barstool Sports
This year the Chernin Group acquired Barstool Sports. Founder, Dave Portnoy appointed Erika Nardini…
Sports
Behind The Book Web Show
MGM Resorts International launched a first-ever weekly Facebook video series that provided an insid…
Sports
finalist
Big Ten Network's Minifigures
With the launch of a new Saturday morning pregame football show, BTN Tailgate, in the Fall of 2016,…
Sports
Brita. Splash Studio.
A 2013 study in the journal Pediatrics showed nearly 80 percent of the food endorsed by top athlete…
Sports
Capital One's March Madness #RoadToOne Campaign
As a Corporate Champion Partner of NCAA's March Madness tournament, we set out to be the most famou…
Sports
finalist
Exceed - Beyond Limits
As a bike manufacturer our planning normally focuses around specific bike model launches. These …
Sports
First NFL Team to Engage Fans Through In-Stadium Snapchat
Stadium display boards are constantly evolving to be more than just a highlight machine or call for…
Sports
Football is Family
Despite being America's favorite sport for several decades, the NFL is consistently trying to reac…
Sports
Jordan Breakfast Club Training Chatbot
In an effort to connect with elite athletes, Jordan Brand took a page from the history books, looki…
Sports
Mamba Day 2016
How do you say goodbye to one of the greatest athletes of all time? Kobe Bryant's iconic NBA career…
Sports
Meeting the Moment > Real Madrid Global Champions League Final Campaign
When Real Madrid qualified for its record 11th Champions League final in June 2016 we set out to ca…
Sports
winner
Orlando United
On June 12th, the City of Orlando changed forever. The Pulse Nightclub shooting shook the city to i…
Sports
finalist
Project Harden
When adidas signed James Harden, basketball's most enigmatic star, interest in his new signature sh…
Sports
Russell Athletic Defends Team Sports With #SettleYourScore
Russell Athletic is a 100-year-old athletic apparel and uniform brand needing a rebirth. Over the l…
Sports
Spalding 125th Anniversary of Basketball
Spalding and basketball are synonymous, and the game itself had an anniversary coming up. 125 years…
Sports
finalist
audience honor
Team USA - Rio 2016 Olympic Games
Team USA fans around the world engaged with and experienced the Rio 2016 Olympic and Paralympic Gam…
Sports
Thursday Night Football on Twitter
The NFL wanted to offer fans a new touchpoint to consume live football, for free, anywhere. Not onl…
Sports
Vinekings
The Minnesota Vikings partnered with award-winning artist Ian Padgham to create unique content in a…
Sports
WWE
In the world of WWE, the show doesn't end once the final bell rings. The conflicts and controversie…
Sports
WWE WrestleMania 32
WWE WrestleMania is the premiere annual event for World Wrestling Entertainment (WWE), bringing hun…
Sports
Whistle Sports
Whistle Sports is a global sports media company that is re-imagining sports, together with our part…