THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice Branded Content Branded Series Documentary Short Email & Newsletter Feature Film Images Interactive Experiences Long Form Video Micro-site or Blog Podcast Research Reports Short Form Video Vertical Video NEW! Video Series

Cause

Animal Rights & Welfare Arts & Culture Civic Engagement NEW! Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes Poverty Relief Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership Corporate-Community Influencer, Creator & Celebrity Non-profit Partnership Other Partnerships

Platforms & Technology

Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Employee Engagement NEW! Event & Experiential Guerrilla Marketing Integration with Traditional Media Paid Media PSA Single Post Storytelling Use of Viral Content User Generated Content

From the 18th Annual Shorty Awards Meme, GIF, & Emojis

This category honors GIF(s), meme(s), emoji(s) and/or sticker(s) that creatively established a social presence and/or garnered significant attention or following.

See previous winners and honorees here.

Finalists

Meme, GIF, & Emojis
finalist
The Re-Rebrand
Main Objective:  To prove that innovation isn't always shiny tech—sometimes it's just having the s…
Meme, GIF, & Emojis
finalist
Pingu: The Noot Noot Phenomenon
Pingu, a globally beloved claymation character, had strong nostalgic equity but limited relevance a…
Meme, GIF, & Emojis
finalist
W Hotels "Cheeky Text"
Cheeky Text was created to redefine how W Hotels shows up on social by merging luxury with irrevere…
Meme, GIF, & Emojis
finalist
Hey Chicago, He’s a White Sox Fan
After the first American Pontiff was announced to the world, the public was quick to assign Pope Le…
Meme, GIF, & Emojis
finalist
Overwatch 2 - Soldier: 67 Meme Video
At the peak of the viral 6-7 trend across social media, the Overwatch developers jumped on the oppo…
Meme, GIF, & Emojis
finalist
Swooon Instagram on 'The Summer I Turned Pretty': Engaging with Television Through Meme-ing
Swooon launched in October 2024 as a branch of TV Insider to focus on romance across television, fi…

Nominees

Meme, GIF, & Emojis
Abbott Elementary Sunday Scaries Partnership
In "Abbott Elementary," a group of dedicated, passionate teachers — and a slightly tone-deaf princi…
Meme, GIF, & Emojis
FORÇA DE MULHER
The objective was to expand the digital footprint of Força de Mulher by turning key moments from th…
Meme, GIF, & Emojis
FX Brand | Waiting for Alien Earth Finale Meme
To promote and build anticiaption for the first season finale of Alien: Earth, we utilized a behind…