THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Event & Experiential

This category honors the most notable execution of an event, activation or installation. Includes virtual, hybrid experiences, etc.

See previous winners and honorees here.
Start an entry in this category
Event & Experiential
1800 Tequila: The Taste Collective
1800 Tequila’s goal was simple: build trust with bartenders. Because bartenders have serious sway w…
Event & Experiential
AT&T x SiriusXM Media: El Pulso
Hispanic audiences are central to AT&T’s growth strategy, and the brand is committed to engaging th…
Event & Experiential
Billionaire Blast Off - Firefox is blasting billionaires into space so you can Open What You Want
Big Tech billionaires want control. Gen Z wants freedom. Mozilla Firefox set out to make its “…
Event & Experiential
Ease Intuit
Financial wellness is often left out of the wellness conversation — especially for Gen Z, who crave…
Event & Experiential
Legion At EWC
The Esports World Cup (EWC) is one of the world’s most influential annual gaming events. In 2025, i…
Event & Experiential
MAC x Doja Cat Eat the MTV VMAs
MAC Cosmetics announced Grammy-winning artist Doja Cat as its newest Global Ambassador with a bold …
Event & Experiential
Matrix Super Sync
On April 17, 2025, professional hair care brand Matrix hosted an event to generate buzz around thei…
Event & Experiential
McDonaldland VR
McDonald’s set out to bridge generations, reignite brand love, and reverse declining Gen Z traffic …
Event & Experiential
Paramount+’s The Lodge 2025
Paramount+'s The Lodge 2025 aimed to transform Paramount+’s streaming content into immersive, real-…
Event & Experiential
Samsung Galaxy Gear Up Cup
Samsung needed to earn community belief that the Galaxy S25 Ultra can hold up as a serious gaming d…
Event & Experiential
St. Regis Hotels & Resorts - Tony Kelly Fine Art Images & St. Regis World Snow Polo 2025
Drive buzz and excitement around The St. Regis brand while increasing cultural relevance through ti…
Event & Experiential
The Faces of Natrelle Fashion Show
In 2025, Allergan Aesthetics leadership and brand teams were concerned with brand booth attendance …
Event & Experiential
The White Lotus Season 3 - Westlake Finale Event
After a two-and-a-half year hiatus, The White Lotus returned reigniting global curiosity with a who…
Event & Experiential
​Proudly Wisconsin Cheese “Rinds & Roses” Kentucky Derby Activation​
Proudly Wisconsin Cheese set out to accomplish something rarely attempted by an agricultural brand:…