THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Television

This category honors the most effective and creative use of social/digital by television shows, series and specials. This includes shows streamed on platforms like Netflix, Hulu, Amazon Prime Video, and Apple TV+. Objectives include promoting new shows, and upcoming seasons and fostering community.

See previous winners and honorees here.
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Television
9-1-1 Nashville Launch Campaign
The newest entry into the "9-1-1" franchise, "9-1-1: Nashville," is a high-octane procedural about …
Television
Abbott Elementary Season 5 Social Campaign
In "Abbott Elementary," a group of dedicated, passionate teachers — and a slightly tone-deaf princi…
Television
FX's Adults: Social Campaign
FX’s Adults is a love letter to the quarter-life crisis — a messy, chaotic, and deeply relatable po…
Television
FX's Alien: Earth - Integrated Campaign
To create a truly memorable crash-landing campaign for FX’s Alien: Earth, the FX Social Media team …
Television
King of the Hill Social Media Campaign
More than 15 years after its original series finale, Mike Judge’s mega-hit adult animated comedy “K…
Television
Limitless: Live Better Now Social Campaign
In Limitless with Chris Hemsworth, Chris takes on a series of extreme challenges guided by experts,…
Television
Peacemaker Season 2
The goal of the Peacemaker Season 2 campaign was to make social media the primary place where fans …
Television
Phineas and Ferb Social Campaign
Disney’s animated comedy series “Phineas and Ferb” follows step-brothers and their adventures durin…
Television
The Penguin Social Media Campaign
The Penguin marketing campaign sought to achieve two main objectives. Bring in the core audience, i…
Television
Walking With Dinosaurs II
In 2025 something huge was set to make a return…25 years after the original broadcast, Walking With…
Television
Your Friendly Neighborhood Spider-Man Social Campaign
Your Friendly Neighborhood Spider-Man was an all-new animated adventure that focuses on Peter Parke…