THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

GEO (Generative Engine Optimization)

This category honors a campaign, brand, or organization that effectively leveraged Generative Engine Optimization (GEO) to increase visibility, engagement, and discoverability in AI-driven search. Submissions may include strategies that optimize brand content for generative AI engines such as ChatGPT, Perplexity, Gemini, or others, ensuring accurate brand representation, creative integration, and innovative engagement within AI-powered platforms.