THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
NEW!
Campaign by Diverse-Owned Businesses
NEW!
Global Campaign
Integrated Campaign
Launch Campaign
NEW!
Local Campaign
Mobile Campaign
Multi-Platform Campaign
Rebrand Campaign
NEW!
Regional Campaign
NEW!
Social Good Campaign
Content and Media
Blog & Micro-blog
Branded Content
Branded Series
Clapback
Contest or Promotion
Data Visualization
Email
NEW!
Emojis
Filter/Lens
Hashtag
Meme & GIFs
NEW!
Micro-site
NEW!
Native Advertising
Single Post or Activation
User-Generated Content
Voice
Design
Animation
Art Direction
Brand Identity
Brand Redesign
Graphic Art
Images
Sound
NEW!
UX/UI
Visual Effects
Industry
Auto
Beauty
Business to Business
Consumer Brand
Education
Entertainment
Family and Parenting
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Influencer & Celebrity Partnership
Emerging Platform Partnership
Facebook Partnership
Instagram Partnership
Multi-Platform Partnership
TikTok Partnership
Twitter Patnership
YouTube Partnership
Metaverse
Artificial Intelligence
Extended Reality
NEW!
Immersive
Interactive Content
NEW!
NFTs
NEW!
Overall Presence
Facebook Presence
Instagram Presence
Instant Message Presence
NEW!
LinkedIn Presence
Multi-Platform Presence
Other Platform Presence
NEW!
TikTok Presence
Twitter Presence
YouTube Presence
Single Platform
Facebook
Instagram
LinkedIn
Other Platform
NEW!
TikTok
Twitter
YouTube
Strategy & Engagement
Brand Partnership
NEW!
Call to Action
Chatbots
Community Management
Creative Use of Technology
Customer Service
Earned Media
NEW!
Employee Engagement
Event & Experiential
NEW!
Fundraising
Gamification
Globalization
Humor
Innovative Media Buying Strategy
NEW!
Insights & Trends
Integration with Live Television
LGBTQ Community Engagement
Localization
Micro-Influencer Strategy
Multicultural Community Engagement
Music & Dance
On a Shoestring
NEW!
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
Search
NEW!
Shopping
Storytelling
Takeovers
Podcast
Art & Culture Podcast
NEW!
Branded Podcast
Comedy Podcast
NEW!
News & Politics Podcast
NEW!
Other Podcast Genres
NEW!
Podcast Mini Series
Science & Technology Podcast
NEW!
Sports & Health Podcast
NEW!
True Crime & Documentary Podcast
NEW!
Video
360 Video
Animal Video
NEW!
Comedy Video
Dance Video
NEW!
Featurette or Behind The Scenes Video
NEW!
Instructional Video
Live Event Coverage
Live Video
Long Form Video
Medium-Length Video
Product Feature Video
NEW!
Short Form Video
Stories
Unboxing Video
NEW!
Vertical Video
Video Ad
Video Series
NEW!
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From the 8th Annual Shorty Awards
Best in Sports
Sports teams, athletes, leagues, networks and services are eligible for this award. Objectives include engaging current fans, driving traffic, expanding fanbase and educating viewers and followers.
See previous winners and honorees here.
Winner
Sports
winner
#MyPlayoffsMoment
The NHL wanted to leverage the 2015 Stanley Cup Playoffs to grow interest in its game. Our business…
Finalists
Sports
finalist
#GronkIsMyCoPilot
As the city's largest airline, JetBlue continues to invest in Boston – building its offerings from …
Sports
finalist
Anyone up for H-O-R-S-E?
It was a Tuesday afternoon and the local sports media wasn't talking about lacrosse. The NLL playof…
Sports
finalist
Bleacher Report: The Social Voice of Sports
Over the last year, Bleacher Report established an industry-leading game plan to create and distrib…
Sports
finalist
Chicago Blackhawks #WhatsYourGoal Campaign
The Chicago Blackhawks developed the social media campaign #WhatsYourGoal and the mission of #Whats…
Sports
finalist
Los Angeles Kings Fan Appreciation Night on Snapchat
PopShorts partnered with the NHL's Los Angeles Kings on a groundbreaking Snapchat activation in con…
Sports
finalist
MLB Network's #WeKnowPostseason
Entering the 2015 MLB Postseason, MLB Network sought new ways to promote its Postseason coverage as…
Sports
finalist
Sunoco Burnt Rubbér
Auto racing is a uniquely visceral experience. There is nothing like the sights, sounds and smells…
Sports
finalist
World Wrestling Entertainment (WWE)
In the world of WWE, the show doesn't end once the final bell rings. The conflicts and controversie…
Nominees
Sports
#CWC2015 - 2015 ICC Cricket World Cup
The 2015 ICC Cricket World Cup represents the culmination of a strategic journey to transform the I…
Sports
finalist
#GronkIsMyCoPilot
As the city's largest airline, JetBlue continues to invest in Boston – building its offerings from …
Sports
winner
#MyPlayoffsMoment
The NHL wanted to leverage the 2015 Stanley Cup Playoffs to grow interest in its game. Our business…
Sports
#ScrumTogether for the Rugby World Cup
In April, men's skincare brand Dove Men+Care launched a new global campaign 'Care Makes a Man Stron…
Sports
finalist
Anyone up for H-O-R-S-E?
It was a Tuesday afternoon and the local sports media wasn't talking about lacrosse. The NLL playof…
Sports
BUILT WITH CHOCOLATE MILK: Chocolate Milk Scores With Kelley O’Hara
After decades of a slow but steady decline in milk consumption, published research identified choco…
Sports
finalist
Bleacher Report: The Social Voice of Sports
Over the last year, Bleacher Report established an industry-leading game plan to create and distrib…
Sports
finalist
Chicago Blackhawks #WhatsYourGoal Campaign
The Chicago Blackhawks developed the social media campaign #WhatsYourGoal and the mission of #Whats…
Sports
Gamedayplus
The aim was to generate brand advocacy for adidas, based on cross-platform content views, subscribe…
Sports
Horse Power Built America ... Literally
Build public awareness for the sport of harness racing.
Sports
finalist
Los Angeles Kings Fan Appreciation Night on Snapchat
PopShorts partnered with the NHL's Los Angeles Kings on a groundbreaking Snapchat activation in con…
Sports
MLB Memory Bank
Bank of America wanted to demonstrate its shared passion for baseball with the game's fans, while b…
Sports
finalist
MLB Network's #WeKnowPostseason
Entering the 2015 MLB Postseason, MLB Network sought new ways to promote its Postseason coverage as…
Sports
finalist
Sunoco Burnt Rubbér
Auto racing is a uniquely visceral experience. There is nothing like the sights, sounds and smells…
Sports
finalist
World Wrestling Entertainment (WWE)
In the world of WWE, the show doesn't end once the final bell rings. The conflicts and controversie…
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