THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Vertical Video

This category honors a vertical video or series of vertical videos that effectively and creatively establish social presence and garner significant attention or following from an audience. Vertical Videos are unique to social media. Examples include Instagram Reels/Stories, Snapchat Stories/Series, YouTube Shorts, TikToks/TikTok Series.

See previous winners and honorees here.
Start an entry in this category
Vertical Video
9-1-1 "Supply Drop"
ABC reimagines the procedural drama with "9-1-1." The series explores the high-pressure experiences…
Vertical Video
Bound By Blood – My Drama Series
At My Drama — the leading vertical streaming platform among American and European companies — our g…
Vertical Video
Brace Face Betty – My Drama series
At My Drama — the top vertical streaming platform among American and European companies — our goal …
Vertical Video
Celebrity Caregiving
Celebrity Caregiving is a YouTube Shorts series created to spotlight caregiving as a core pillar of…
Vertical Video
Doom Scrolling – The Conjuring Franchise
Our objective was to create a high-impact video ad celebrating the legacy of The Conjuring franchis…
Vertical Video
Dude Perfect: Impossible Wall Series
The Goal: To revolutionize Dude Perfect’s legacy trick-shot format for the vertical-first era, tran…
Vertical Video
Dwayne ‘The Rock’ Johnson Meets with Make-A-Wish kids in Hawai’i
Dwayne ‘The Rock’ Johnson shared special moments with Make-A-Wish kids. Dwyane meet with Elise, Gha…
Vertical Video
Engaged To The Enemy – My Drama series
At My Drama — the top vertical streaming platform among American and European companies — our goal …
Vertical Video
Hot Goss
Hot Goss is an original E! News social-first, vertical video series that transforms celebrity headl…
Vertical Video
Life on a Remote Pacific island – Imagine5
#1: Reaching people's hearts – evoking a feeling The remote atolls of French Polynesia have a wa…
Vertical Video
Motto by Hilton - "Guest Quests"
In a sea of "lifestyle" hotels that often prioritize aesthetic over experience, Motto by Hilton fac…
Vertical Video
RIO DE PLÁSTICO
Rio de Plástico é uma série jornalística digital da Record News que lança luz sobre uma das formas …
Vertical Video
Security & Trending Scam Education
As the world’s largest not-for-profit credit union, Navy Federal is committed to safeguarding membe…
Vertical Video
The Handmaid's Tale Season 6 "Countdown" Motion Poster
Hulu Original drama series “The Handmaid’s Tale” is the story of life in the dystopia of Gilead, a …
Vertical Video
The Jennifer Hudson Show
To grow our social audience and deepen engagement, we leaned into The Jennifer Hudson Show’s unique…
Vertical Video
The Luxury Collection - "Drop of Orange" Video
In November 2025, we launched “I Am The Luxury Collection,” a brand campaign designed to increase a…
Vertical Video
The Ritz-Carlton X Jasmine Dowling
Bringing legacy into motion: a stop-motion journey through The World of Ritz-Carlton. To celeb…
Vertical Video
The Shy Beauty and the Billionaire Beast – My Drama series
At My Drama — the leading vertical streaming platform among American and European companies — our g…
Vertical Video
Tucci in Italy
Tucci in Italy features our charismatic host exploring the fascinating food, culture, and history o…
Vertical Video
UNIQLO HEATTECH Early Risers Video Series
The objective of the HEATTECH Early Risers campaign was to strengthen HEATTECH’s position as UNIQLO…
Vertical Video
Underdog's NBA Salary Cap Talk Series
In 2025, Underdog set out to continue positioning itself as a reliable source for clear analysis of…
Vertical Video
⚠️ Don't Try This at Home ⚠️ Cirque du Soleil Warns You
Our goal was to design a short-form vertical video social media series that disrupts passive scroll…