THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project

From the 9th Annual Shorty Awards Best Media Buying Strategy on a Shoe-String

This award honors campaigns with the most effective media buying strategies on a shoe-string budget across platforms including social, mobile and video. Media spend budget must be less than $100,000. Programmatic strategies are eligible for this award.

Nominees

Silicon Valley Season 3: Native Twitter In-Story Ads
HBO worked with Twitter to take advantage of a beta ad product to creatively align in-story marketi…
finalist
Cafe de Colombia - Greatness is Brewing
Café de Colombia, the public-facing arm of the Colombian Coffee Growers Federation, approached Rokk…
finalist
LEGOLAND Florida E-commerce BOGO Awesomer Annual Pass Offer
In a crowd of Central Florida theme parks and resorts, LEGOLAND Florida needed to stand out. But…
Pasadena City College Pathways To A Four-Year Degree
Pasadena City College's Pathways program is known as the largest and most comprehensive program of …
finalist
Pincho Factory
Pincho Factory is an award-winning fast casual restaurant based in Miami, serving up pinchos, burge…
finalist
Tap That Glass – Countdown Videos
Our goal for the Orange is the New Black Season 4 campaign was to make fans feel like they were get…
finalist
The Periodic Table: Something to Sing About
Every year in mid-October the American Chemical Society celebrates National Chemistry Week as a way…
Tidy Cats - Stank Face
Pop quiz: If you make cat litter, what's the one thing, the single quality you need to be known for…
winner
audience honor
Untasty Dishes
Dirty water is deadly. It infiltrates the lives of over 663 million people every single day and kil…