THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

By Campaign

Campaign by a Black-Owned Business NEW! Campaign by a Latinx/Hispanic-Owned Business NEW! Campaign by a LGBTQ+ Owned Business NEW! Campaign by a Native/Indigenous-Owned Business NEW! Campaign by a Woman-Owned Business NEW! Campaign by an Asian-Owned Business NEW! Corporate Social Responsibility NEW! Fundraising Campaign NEW! Global Campaign Integrated Campaign Local Campaign NEW! Multi-Platform Campaign On a Shoestring Pro Bono Social Movement

By Cause

Activism Campaign NEW! Animal Rights & Welfare Arts & Culture Civic Engagement Clean Energy NEW! Clean Water & Sanitation NEW! Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Education Emergency Relief Environment Gender Equality Human Rights Humanitarian Aid Hunger & Food Insecurity Immigration & Refugees LGBTQ+ Mental Health Poverty Public Health Racial Equality Responsible Consumption & Production NEW! Social Justice Youth & Family

By Industry

Automotive NEW! Business to Business NEW! Education NEW! Entertainment Fashion and Beauty NEW! Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness NEW! News & Media Nonprofit Restaurants NEW! Retail & E-Commerce Sports Technology

By Platform

Emerging Platform Facebook Instagram LinkedIn TikTok Twitch Twitter YouTube

Content and Strategy

Branded Content NEW! Branded Series NEW! Call to Action Community Management Contest or Promotion Creative Use of Technology NEW! Email & Newsletters NEW! Employee Engagement Fundraising Humor Infographics NEW! Live Events Meme and GIFs NEW! Micro-Influencer Strategy NEW! Paid and Amplification Podcast PSA Real Time Response Single Post Storytelling User Generated Content Video

Partnerships

Corporate-Community Influencer & Celebrity Media Partnership Nonprofit Partnership

Special Project

Special Project NEW!

Video Content

Animations Documentary Short Live Streaming Long Form Video NEW! Short Form Video NEW! Video Series Virtual Reality

From the 9th Annual Shorty Awards Best Online Community

This award honors the management of an online community to effectively engage with, collaborate with and grow it's participants.

See previous winner and honorees here.

Winner

Online Community
winner
Twitter Beef
Seven out of ten people are not aware that Wendy's serves hamburgers made from fresh, never-frozen …

Finalists

Online Community
finalist
gold honor
Tillamook: “Fill the Plates”
In 2016, farmer-owned dairy cooperative, Tillamook, launched #RealFoodSunday–a social media effort …
Online Community
finalist
American Horror Story: Roanoke
The American Horror Story Season 6 marketing objective was simple: keep the season 6 theme a myster…
Online Community
finalist
audience honor
WomanOn by Pfizer
WomanOn was created as an unbranded social ecosystem to help educate and provide support to women d…
Online Community
finalist
Writing With Grace: Fan Co-Create the Ultimate YA Novella on Wattpad
In 2016, multiple studies showed that young consumers were seeking out brands that they saw as "new…
Online Community
finalist
iHeartRadio Best Fan Army Award
Many music award shows feature a category honoring the most dedicated fans on the planet. But in ea…

Nominees

Online Community
finalist
gold honor
Tillamook: “Fill the Plates”
In 2016, farmer-owned dairy cooperative, Tillamook, launched #RealFoodSunday–a social media effort …
Online Community
finalist
American Horror Story: Roanoke
The American Horror Story Season 6 marketing objective was simple: keep the season 6 theme a myster…
Online Community
Back to School Campaign
While Nutella has over 90% awareness, household penetration is much lower. Consumer research shows …
Online Community
Dr Pepper Community Management
Dr Pepper has a unique strength as a true passion brand. Whether it's the taste, the nostalgia, or …
Online Community
Girls Who Code Loop
Girls Who Code is a fast-growing non-profit with an urgent mission that resonates deeply with Small…
Online Community
Liberty Mutual Insurance: Team USA Fan Engagement
In celebration of Liberty Mutual's sponsorship of Team USA for the Olympic Games Rio 2016 and U.…
Online Community
MS LifeLines - The Power of Community
Every year, more than 10,000 people are diagnosed with relapsing multiple sclerosis in the US.Our c…
Online Community
Many Faces of OFF
The worst day for many people with Parkinson's disease (PwP) is the day they're diagnosed. The seco…
Online Community
Pay Up
Pay Up is a Slack-based community of women in tech dedicated to fostering conversations about the g…
Online Community
winner
Twitter Beef
Seven out of ten people are not aware that Wendy's serves hamburgers made from fresh, never-frozen …
Online Community
finalist
audience honor
WomanOn by Pfizer
WomanOn was created as an unbranded social ecosystem to help educate and provide support to women d…
Online Community
finalist
Writing With Grace: Fan Co-Create the Ultimate YA Novella on Wattpad
In 2016, multiple studies showed that young consumers were seeking out brands that they saw as "new…
Online Community
finalist
iHeartRadio Best Fan Army Award
Many music award shows feature a category honoring the most dedicated fans on the planet. But in ea…
Online Community
“Dare To Travel” | A Travel Show Designed for the Digital Generation
In an era of ever more pervasive media fragmentation and ad blocking, it's harder and harder for br…
Online Community
“The Disappearing Girl” | A YA Interactive Drama Played Out Over Social Media
In 2016, multiple studies showed that young consumers were seeking out brands that they saw as "new…