THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project NEW!

From the 8th Annual Shorty Awards Best Online Community

This award honors the management of an online community to effectively engage with, collaborate with and grow it's participants.

Finalists

finalist
gold honor
Doctor Who
2015 marked the 9th season of Doctor Who, which has a long and storied history in pop culture since…
finalist
silver honor
#AirbnbSundance
Whether our community were attending the Sundance Film Festival or not, we wanted to make sure they…
finalist
silver honor
Best Online Community - American Horror Story: Hotel
Seeking to increase engagement and capitalize on the show's hotel theme, FX teamed created a series…
finalist
silver honor
Good Tweeting, great eating!
We strive to provide a community for take-out obsessed foodies across the country. We're continuous…
finalist
silver honor
Planet of Triumphs
In the past, Planet Fitness marketing has focused on talking about how we're not a gym – we're not …
finalist
bronze honor
@CBC's "VALENTINES FOR CANADA"
The main goal of our @CBC Social Media channels is to foster conversations with Canadians from coas…
finalist
bronze honor
Bowser Takes Over the Mario Party 10 Virtual Launch Party
-Excite fans for Mario Party 10 (MP10)-Amplify awareness outside of NOA's core audience-Encourage f…
finalist
bronze honor
Furious 7
Universal Pictures' Furious 7 opened in theaters on April 3, 2015 with high expectations. The seven…
finalist
bronze honor
Jane the Virgin x Wattpad
To support the second season launch of The CW's critically acclaimed, award winning series, Jane T…
finalist
bronze honor
Microsoft Brand Social
More than 1.2 billion people use Microsoft products worldwide. But in our modern marketing world, c…
finalist
bronze honor
Orphan Black
Season 3 of Orphan Black explored themes of sisterhood, identity, science and sexuality. We focused…
finalist
bronze honor
Taking Stoked to the Next Level: GoPro
GoPro was founded on the power of the stoke and our objectives for 2015 were to increase our Instag…
finalist
AJ+
AJ+ is Al Jazeera's digital-only offshoot, launched in September 2014 to build a new kind of media …
finalist
BBC America on Snapchat
The BBC America audience lives on the smart edge of pop culture. Our audience are early adopters of…
finalist
Comcast Redesigns Customer Help & Support Community
Comcast's Community has 4 key goals. They are: Minimize customer effort required to find answers wi…
finalist
Community for Yahoo
The Assignment: Take a show that in spite of an enthusiastic fan base, has changed networks, platfo…
finalist
HeForShe.org
After a year of awareness campaigns, UN Women's HeForShe campaign wanted to turn global interest in…
finalist
Scream Queens Virtual Rush
In a television landscape filled with more options than ever before, we aimed to make Scream Queens…
finalist
Whistle Sports
Named as one of Fast Company's Top 10 Most Innovative Companies in 2015, Whistle Sports is creating…

Nominees

finalist
silver honor
#AirbnbSundance
Whether our community were attending the Sundance Film Festival or not, we wanted to make sure they…
#TakisTales
To increase engagement by letting our craziest fans shape a choose-your-own-adventure tale through …
finalist
bronze honor
@CBC's "VALENTINES FOR CANADA"
The main goal of our @CBC Social Media channels is to foster conversations with Canadians from coas…
winner
@SummerBreak, a single summer told over multiple platforms
These days if we have a moment to ourselves, we are as likely to scroll through images of our frien…
finalist
AJ+
AJ+ is Al Jazeera's digital-only offshoot, launched in September 2014 to build a new kind of media …
finalist
BBC America on Snapchat
The BBC America audience lives on the smart edge of pop culture. Our audience are early adopters of…
finalist
silver honor
Best Online Community - American Horror Story: Hotel
Seeking to increase engagement and capitalize on the show's hotel theme, FX teamed created a series…
finalist
bronze honor
Bowser Takes Over the Mario Party 10 Virtual Launch Party
-Excite fans for Mario Party 10 (MP10)-Amplify awareness outside of NOA's core audience-Encourage f…
finalist
Comcast Redesigns Customer Help & Support Community
Comcast's Community has 4 key goals. They are: Minimize customer effort required to find answers wi…
finalist
Community for Yahoo
The Assignment: Take a show that in spite of an enthusiastic fan base, has changed networks, platfo…
finalist
gold honor
Doctor Who
2015 marked the 9th season of Doctor Who, which has a long and storied history in pop culture since…
Engaging Cookie Fans on a National Level: A Girl Scout Cookie Recipe Contest!
The Girl Scout Cookie Program is about much more than purchasing a box of treats. It's creating a l…
Fit For Me & ZOG Digital: Shaping Brand Identity
In January 2015, Fruit of the Loom approached ZD to support development of the digital identity of …
finalist
bronze honor
Furious 7
Universal Pictures' Furious 7 opened in theaters on April 3, 2015 with high expectations. The seven…
Gold Peak Tea Sparks Fans to Experience “The Taste That Brings You Home”
With nearly 1.5 billion monthly users who spend an average of 40 minutes on its site, Facebook pres…
finalist
silver honor
Good Tweeting, great eating!
We strive to provide a community for take-out obsessed foodies across the country. We're continuous…
finalist
HeForShe.org
After a year of awareness campaigns, UN Women's HeForShe campaign wanted to turn global interest in…
finalist
bronze honor
Jane the Virgin x Wattpad
To support the second season launch of The CW's critically acclaimed, award winning series, Jane T…
finalist
bronze honor
Microsoft Brand Social
More than 1.2 billion people use Microsoft products worldwide. But in our modern marketing world, c…
finalist
bronze honor
Orphan Black
Season 3 of Orphan Black explored themes of sisterhood, identity, science and sexuality. We focused…
finalist
silver honor
Planet of Triumphs
In the past, Planet Fitness marketing has focused on talking about how we're not a gym – we're not …
finalist
Scream Queens Virtual Rush
In a television landscape filled with more options than ever before, we aimed to make Scream Queens…
finalist
bronze honor
Taking Stoked to the Next Level: GoPro
GoPro was founded on the power of the stoke and our objectives for 2015 were to increase our Instag…
finalist
Whistle Sports
Named as one of Fast Company's Top 10 Most Innovative Companies in 2015, Whistle Sports is creating…