12th Annual Shorty Awards Categories

The final deadline to vote for your favorite nominee or to enter your brand or organization was on Thursday, February 20th, 2020.


Honoring the most notable and viral influencers and creators from 2020. See below for official categories.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

From the 11th Annual Shorty Awards

How to Make JoJo Siwa Unicorn Smoothie Bowls 🦄 & Rainbow-tie Pasta 🌈 | Summer Snackdown Ep. 4

Finalist in Instructional

Audience Honor in Instructional

About this entry

Take educational snack tutorials and make them epically entertaining while simultaneously driving brand awareness and creating a general excitement for Nickelodeon YouTube and linear properties.

Why does this entry deserve to win?

This weekly series not only keeps fans coming back every Saturday due to its normal posting cadence but provides enough time in between to allow hosts Xavier and Alyssa the opportunity to use fan comments from the previous installment to help guide the newest mystery snack ingredients.


The fourth installment of the "Summer Snackdown" series has garnered over 2.3 million minutes of watch time, 800K views, and has brought in over 1.2K subscribers.


Video for How to Make JoJo Siwa Unicorn Smoothie Bowls 🦄 & Rainbow-tie Pasta 🌈 | Summer Snackdown Ep. 4

Produced by



About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, and the rest of the social web.

the 12th annual shorty awards will take place on may 3rd.