THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

By Campaign

Awareness Campaign NEW! Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Cultural Campaign NEW! Multi-Platform Campaign On a Shoestring Campaign Pro Bono Campaign Regional Campaign Social Movement Campaign

By Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Educate Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees LGBTQ+ Mental Health Multi-Cause Initiative Public Health Public Safety NEW! Racial Equality Responsible Consumption & Production Social Justice Youth & Family

By Industry

Automotive Business to Business Consumer Brands NEW! Education Entertainment Fashion and Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Nonprofit Real Estate NEW! Retail & E-Commerce Sports Technology

By Platform

Facebook Instagram LinkedIn Other Platforms TikTok X (formerly Twitter) YouTube

Original Content

Branded Content Branded Series Documentary Short Extended Reality Feature Film NEW! Gaming Images Interactive Content Live Streaming Long Form Video Micro-site or Blog Podcast Research Reports NEW! Short Form Video Video Video Series

Partnerships

Corporate-Community Influencer, Creator & Celebrity Media Partnership Nonprofit Partnership

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Creative Use of Technology Data & Insights Earned Media NEW! Employee Engagement Event & Experiential Generative AI Guerrilla Marketing NEW! Paid Media PSA Real Time Response Single Post Sound & Music NEW! Storytelling User Generated Content

From the 11th Annual Shorty Awards Best Instructional Video

This award honors the most creative use of instructional video in a social media marketing campaign.

See previous winners and honorees here.

Winner

Instructional
winner
Dumpster Diving Reveals U.S. Food Waste Crisis
This video was inspired, in part, by two shocking statistics. One, 40% of food in the U.S. goes to …

Finalists

Instructional
finalist
Face Forward
FACE FORWARD was one of the first tutorial shows on Snapchat and our team pioneered the merging of …
Instructional
finalist
audience honor
How to Make JoJo Siwa Unicorn Smoothie Bowls 🦄 & Rainbow-tie Pasta 🌈 | Summer Snackdown Ep. 4
Take educational snack tutorials and make them epically entertaining while simultaneously driving b…
Instructional
finalist
Magic For Humans: Pick a Show, Any Show
Netflix doesn't just launch titles - they take over verticals. So, when it came time to light the f…
Instructional
finalist
Samsung /make
Samsung needed to reach the next generation of mobile consumers. In a survey, 82% of U.S. teens sai…
Instructional
finalist
Shots & Swatches with Fenty Beauty
At Fenty Beauty, we've always delivered our products and content in funny and innovative ways. When…

Nominees

Instructional
Citi Financial Wellness Instructional Video
Everyone wants financial wellness and success, but no one really knows how to get there.People are …