CONGRATULATIONS BRAND & ORGANIZATIONS WINNERS! see the list

11th Annual Shorty Awards Categories


See below for official categories. Entries close and voting ends on February 21st, 2019 at 11:59pm ET.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

"A Poppy Worn, A Hero Honored"

Winner in Integrated Campaign, Live News Coverage

Audience Honor in Integrated Campaign, Live News Coverage

Objective

Observing military holidays like Memorial Day and Veterans Day provides an opportunity to remember, honor and celebrate those who served, those who made the ultimate sacrifice through their service, and their families. These holidays provide an occasion for USAA to educate its members, employees and the general public about the joys, struggles and sacrifices of military life, and engender authentic appreciation for their service.

As a company founded by the military servicemembers, USAA can play a unique role in shining a light on the true meaning of these holidays, and the men and women for whom they were created.

Strategy


Media

Video for "A Poppy Worn, A Hero Honored"

Produced by

United Services Automobile Association (USAA)

Links

Entry Credits

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, and the rest of the social web.

The 11th annual shorty awards will be held may 5, 2019 in nyc.