THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project

From the 11th Annual Shorty Awards Best Integrated Campaign

This award honors the campaign most effectively integrating across social and traditional media channels. Entry should describe how content was modified and enhanced for each platform, worked together to create a unifying message and succeeded in meeting its goals.

For campaigns spanning multiple digital and social platforms, see Best Multi-Platform Campaign.

See previous winners and honorees here.

Nominees

"CGI Need Not Apply" - Mission: Impossible - Fallout
Big-budget event movies are everywhere. The sheer number and their sequels are so overwhelming tha…
#FSWellness: Global Wellness Day with Four Seasons
On June 9th, Four Seasons Hotels & Resorts celebrated Global Wellness Day; an international holiday…
#zLAtan
The LA Galaxy Marketing, Communications and Digital department aimed to utilize the signing of Zlat…
2018 FIFA World Cup on FOX - Integrated Campaign
In the summer of 2018 for the first time ever FOX would broadcast the FIFA World Cup – the world's …
911 “Whats Your Emergency?” Campaign
To create an eye-catching 360, integrated campaign for the second season of Ryan Murphy's hit drama…
Behind the Lens: Living with a Rare Blood Cancer
Every year, millions of patients, families and caregivers are impacted by cancer in the U.S. Som…
Bring It Home
After a record-breaking regular season in 2018 for the Minnesota Vikings, the team strategized, dev…
Can't Judge a Book
Mastercard has been a sponsor of the GRAMMYs for years, tying our passion for music with music's bi…
Cedar Fair National Roller Coaster Day
Our client, Cedar Fair Entertainment, has 11 regional amusement parks across the country. In the 20…
Chicken Talk
Sanderson Farms' approach to raising chickens is straightforward and simple, but sometimes consumer…
Enter The World of Savage X Fenty FW '18 Experience
The goal of the event was to elevate awareness of the brand and its unique mission.The objectives f…
FanDuel "Moreways to Win"
On May 14th, 2018 New Jersey became the first state to legalize Sports Betting in United States. Fa…
Goldman Sachs 10,000 Women Portraits Campaign
Founded in 2008, the Goldman Sachs 10,000 Women (10KW) program is a global initiative that fosters …
Gringophobia
EF Englishlive is one of the largest online English school in the world. The goal of the campaign w…
Hershey & Epic Meal Time crush the munchies with Oh Henry! 4:25
Oh Henry! is Canada's #1 chocolate bar for hunger, but millennials are still more likely to think o…
Hyatt Place and Hyatt House: You’ve Come Too Far to Settle Now 2018
Modern business travelers often seek their personal and professional growth opportunities while far…
Johnsonville Tailgate Wedding
As Johnsonville entered its second year as the Official Sausage of the Southeastern Conference (SEC…
Josh Cellars Celebrates Father’s Day with A Pop-Up Shop in Grand Central Station
For the past five years, Lippe Taylor has helped Josh Cellars take the wine world by storm, with me…
Jurassic World: Fallen Kingdom
Jurassic World was one of the highest grossing films ever made. We wanted to build on that pre-exis…
Life in HT Denim
The objective of our Back to School campaign was to showcase our refreshed denim fits and styles fo…
Live Boldly with Ashley Graham & the Bold Brigade
Iconic beauty brand Revlon was set to launch a major new global platform in early 2018, Live Boldy,…
Logitech’s National #WFHWeek 2018
It's not an 'official' U.S. holiday, but Logitech put a stake in the ground in 2017 with its first …
Marriott Americas 2018 Gift of Travel campaign
Marriott Americas team, which is focused on driving room nights and revenue across US and Canada, C…
NFL Draft Campaign
The NFL Draft or the Player Selection Meeting, is an one time event which serves as the league's mo…
One Million Acts of Good
For over 75 years, Cheerios has been at the center of America's breakfast table, but the brand was …
Orange is the New Black Season 6 Campaign
OITNB built its name on keeping fans guessing - season after season, it never lets fans get too com…
SkinMedica® LUMIVIVE Launch
What is blue light?Blue light is part of the natural spectrum of light generated by the sun, but it…
Social Media Celebration - 19th Annual Latin GRAMMY Awards
Campaign: https://latingram.my/2QOmxSLInstagram Stories: https://www.instagram.com/stories/highligh…
Targeted Email Campaigns
The Conquest Platform increases market share in zip codes dominated by competitors by convincing lo…
The Gifted “Comic Con Takeover” Campaign
Fox's breakout superhero hit The Gifted was back for its highly anticipated second season… and the …
The Macallan Distillery Experience
In June 2018, The Macallan unveiled its iconic and unprecedented new distillery and visitor center,…
The Stay
The romance of Geneva, the fantasy of Grand Cayman, the glamour and mystery of Hong Kong — each of …
Today We
As North Carolina's largest insurer, Blue Cross and Blue Shield of North Carolina (Blue Cross NC) i…
Transforming a downtown bus shelter into an airport baggage reclaim hall
Hong Kong International Airport (HKIA) has been leveraging smart technologies to provide passeng…
Viacom Velocity + Video Advertising Bureau
The Video Advertising Bureau (VAB) is a governing entity that represents the interests of the entir…
Visa Defeats FIFA World Cup™ FOMO
Activating during the FIFA World Cup™ presents an immense challenge for brands that don't fall with…
WFH - Work from Hawaii
In 2018, tourism from New York to Hawaii was lagging. In fact, our research found that New Yorkers …
WILL IT CLOG?
Sadly, drain openers are not often the most sought after cleaning products. Research has shown that…
Wake Up Call -- a W Hotels Music Festival
Using the power of W Hotels' credibility in the Music space, we set out to turn the traditional Mu…
We See Your Pain
Excedrin enjoys a high awareness of 99% in the U.S.The challenge? Converting this awareness into sa…
Welcome to Atlanta
The objective for the integrated campaign "Welcome to Atlanta" was to connect the attitude of the t…
You Don't Know Jack
Since Watson marketing isn't top of mind for marketers, the campaign objective was to expand brand …
Your Hearts Best Friend
The objective of this campaign was to raise awareness and create a new message around heart health.…
adidas Skateboarding Goes BEYOND THE STREETS
"Skateboarding alongside graffiti and street art share a history of creative rebellion. With BEYOND…