SMILE - Viral Marketing
TriplePlay Studios, Paramount Pictures
Winner
National Tight Ends Day
NFL
Gold
A Mountain of Entertainment
Paramount+
Gold
Expedia #TravelTheAds
Expedia Group
Silver
HerShe #SHEROES by Lowe Lintas and White Rivers Media
Lowe Lintas and White Rivers Media, Hershey India
Silver
GOATbusters
Critical Mass & TBWA/Chiat/Day, DIRECTV
Bronze
FIRST®’s More Than Campaign
FIRST®, FIRST®
Audience Honor
Bring Home the Bud
Wieden+Kennedy New York, Budweiser / AB InBev, Africa São Paulo
Winner
Wear Wool, Not Fossil Fuel
PMG, Craft Media London, 20something, Park Village, Studio Birthplace, The Woolmark Company
Gold
McEnroe vs. McEnroe
FCB, Michelob ULTRA
Silver
Pizza Pursuit
VMLY&R Commerce, Pizza Hut
Bronze
Reimagining the Future with Smarter IT Infrastructure
Lenovo, Intel and Courageous Studios
Audience Honor
Bring Home the Bud
Wieden+Kennedy New York, Budweiser / AB InBev, Africa São Paulo
Winner
The Ritz-Carlton x Showtime — The First Lady Suites
The Ritz-Carlton
Gold
The Adult Happy Meal
Wieden+Kennedy New York, McDonald's
Silver
e.l.f. Cosmetics: "It's an e.l.f.ing Glow Storm"
SHADOW, e.l.f. Cosmetics
Bronze
Expect Something More With AAA
Digitas, ACG/AAA
Audience Honor
POCKY ALL TASTES COVERED
DENTSU CREATIVE PHILIPPINES, GLICO PHILIPPINES INC.
Winner
Outbrain Brand Studio & Elvie - Engaging by Design
Outbrain
Audience Honor
W Hotels Relaunch
W Hotels
Winner
#HelloAlludo!
Alludo
Gold
Your Guide to the Wild - Hootsuite
Hootsuite
Gold
Good Leads The Way
72andSunny, United
Gold
Cook Like A Mother
Digitas, RAGU
Audience Honor
Aspercreme - Asperqueens
Terri & Sandy, Sanofi - Aspercreme
Winner
Conversations Amongst Us
Joe Freshgoods, Inc.
Audience Honor
SMILE - Viral Marketing
TriplePlay Studios, Paramount Pictures
Winner
"Live From The Upside Down"
Observatory, Doritos and Netflix
Gold
Jazz Bath
The Marketing Arm (TMA), State Farm®
Silver
Expedia #TravelTheAds
Expedia Group
Bronze
Only Murders in the Building Season 2 Integrated Campaign
Hulu Originals
Audience Honor
The Cost of Inequality
Edelman, Fondation Des Femmes
Winner
#NoShameNoBlame: a campaign demanding a serious sentence for a serious crime
ABAAD - Resource Center for Gender Equality
Gold
Shark Tank India Season 1
White Rivers Media, Sony LIV
Silver
SAVOUR
Edelman Canada, Unilever
Bronze
The New York Times Games Spelling Bee
Hearts & Science, The New York Times
Audience Honor
The Adult Happy Meal
Wieden+Kennedy New York, McDonald's
Winner
Blur The F*ckin Lines
Movement Strategy, Prime Video
Gold
Smile Campaign | Paramount Pictures
Paramount Pictures
Silver
Facebook & Instagram: Pa Mi Gente LHHM
Meta, Facebook
Bronze
The A100: Gold Excellence in 2022
Gold House
Audience Honor
The Second Question
FCB Kinnect, SMART Bazaar
Winner
Electrolux Sustainability Squad
Hashtag Interactive, Electrolux
Audience Honor
Smile Train Stories
Smile Train
Winner
HMH Shaped Blog
Houghton Mifflin Harcourt
Audience Honor
Overheard At Northrop Grumman
Northrop Grumman, Dentsu Creative
Winner, Audience Honor
Barbie You Can Be Anything Series
Mirrored Media, Mattel
Gold
Sony Presents: Creator to Creator - Uncharted
Sony Corporation of America
Silver
Behr Paint Company 'To DIY For' Campaign
TBWA\CHIAT\DAY LA and M Booth, Behr Paint Company
Bronze
Uber Eats presents "DON'T RUN OUT"
Kamp Grizzly, Uber Eats
Winner
DORITOS x SUPER BOWL LVI: FLAMIN' HOT OR NOT LIVE SWEEPSTAKES
D3 (Frito-Lay In-House Agency), Frito-Lay
Audience Honor, Gold
LA2050 Newsletter
Goldhirsh Foundation & LA2050
Winner
MASTERPIECE Mystery! Insider Email
GBH/Masterpiece
Audience Honor
Flamin’ Hot Snackable Screens
OMD USA, Cheetos; Frito-Lay North America
Winner
Truth, Dare or Dollar
ATTN:, Cash App
Gold
2022 MTV Video Music Awards "Party With VMAs" Hashtag Challenge
MTV Entertainment Studios and Paramount Media Networks
Audience Honor, Silver
Welcome to Chippendales AR Filter
Hulu
Bronze
Smile Campaign | Paramount Pictures
Paramount Pictures
Winner
SPIDER-MAN: NO WAY HOME Pointing Meme
Sony Pictures Entertainment
Gold
Spirit Hallowmeme
Spirit Halloween
Silver
Yellowstone
MTV Entertainment Studios and Paramount Media Networks
Bronze
Chex Mix Little Miss Meme
The Social Lights, Chex Mix
Audience Honor
Aspercreme - Asperqueens + Heel Hack
Terri & Sandy, Sanofi - Aspercreme
Winner
FOX | The Perfect Tenant
Publicis Groupe Turkey, The Walt Disney Company / FOX
Gold
Demystifying DeFi | Morning Studio x Cake DeFi
Morning Studio, South China Morning Post
Audience Honor
The Adult Happy Meal
Wieden+Kennedy New York, McDonald's
Winner, Audience Honor
Etsy Instagram
Etsy
Gold
#IYWYK: Celebrating REAL Walmart Shopper Stories on TikTok
Day One Agency, Walmart
Silver
Ancestry “A Dream Delivered: The Lost Letters of Hawkins Wilson” Documentary
OMD USA, Ancestry, Weber Shandwick
Winner
"Live From The Upside Down"
Observatory, Doritos and Netflix
Gold
Algorand Earth Day
Invisible North, Algorand
Silver
100 Faces of Lincoln Campaign
KRo Events & Hudson Rouge, Lincoln
Silver
Quest for Craft
Quaker City Mercantile, The Balvenie Single Malt Scotch Whisky
Bronze
Cat Trial 13: Goodnight, Goodnight, Construction Site
Caterpillar Inc.
Audience Honor
KFC x Lil Nas X x Jack Harlow Meal Twitter Reply
MullenLowe U.S., Kentucky Fried Chicken
Winner, Audience Honor
Michelob Guy
Wieden + Kennedy, Michelob ULTRA
Gold
Smile Campaign | Paramount Pictures
Paramount Pictures
Winner, Audience Honor
What's Up Tok?
Movement Strategy, Looney Tunes
Winner
AARP TikTok Channel
AARP
Audience Honor, Gold
Miller Light: Roast & Toast
VOLT - A Molson Coors Studio, Molson Coors
Silver
Honda Civic 50th Anniversary
RPA Advertising, American Honda Motor Company
Winner
Headspace and Star Wars™
Headspace, Disney
Gold
Puss in Boots: The Last Wish - ASMR
DreamWorks Animation, Universal Pictures
Silver
Holiday Claymation Campaign
Fiverr
Audience Honor
Amazon Prime Video - Reactive
Movement Strategy, Amazon Prime Video
Winner, Audience Honor
French's Mustard Donuts
Fitzco, McCormick & Company
Gold
McEnroe vs. McEnroe
FCB, Michelob ULTRA
Winner
Forever Determined
RPA Advertising, American Honda Motor Co., Inc.
Gold
Algorand Earth Day
Invisible North, Algorand
Audience Honor
French's NIL
Fitzco, McCormick & Company
Winner
Joy Is The Ultimate Trophy
GUT, Michelob ULTRA
Gold
gOD-Talk 2.0: Hip-Hop & #BlackFaith
Smithsonian National Museum of African American History & Culture
Silver
French's Mustard Donuts
Fitzco, McCormick & Company
Silver
Adult Swimming
Movement Strategy, Adult Swim
Bronze
Clash From The Past Mini Games
ROSE, Supercell
Audience Honor, Bronze
Google Developer Summit / Rebrand
Google China
Winner, Audience Honor
Teddie Peanut Butter Website
AMP Agency, Teddie Peanut Butter
Winner, Audience Honor
Urban Decay x JOIN Stories
Urban Decay Cosmetics x JOIN Stories, Urban Decay
Gold
Modathon
The Many, eBay
Winner
Scary Fast
Wieden+Kennedy New York, Ford Motor Company
Gold
Jeep Grill Scan
GoSpooky, Jeep, Stellantis Canada, Publicis Toronto / Starcom Canada, Snapchat
Silver
IONIQ 5 “Evolves” EV
INNOCEAN USA, Hyundai Motor America
Silver
Between 2 Rides
The Many, eBay
Silver
OKAY, Hyundai
QYOU Media
Audience Honor, Bronze
Overheard At Northrop Grumman
Northrop Grumman, Dentsu Creative
Winner, Audience Honor
Dell I.T. Squad
EssenceMediacom, Dell Technologies
Gold
The Naysayer
Walker Sands, commercetools
Silver
The Most Boring Room Ever
Ketchum London, The Lego Foundation
Winner
Lovevery
Lovevery
Audience Honor, Gold
#DeadpoolSuns
Wildlife, 2K Games, Firaxis Games, Marvel
Winner
God of War: Ragnarök - All Parents Can Relate
MOCEAN, Sony Interactive Entertainment
Gold
League of Legends World Championship - Riot Games Music
MOCEAN, Riot Games Music
Silver
Pokémon GO - Ultra Beast Arrival
Pokémon GO
Bronze
Clash From The Past Mini Games
ROSE, Supercell
Audience Honor
#IYWYK: Celebrating REAL Walmart Shopper Stories on TikTok
Day One Agency, Walmart
Winner
#IsItMondayYet - Building Hype for a Month of Walmart Black Friday Deals
Day One Agency, Walmart
Gold
Walmart Land
Publicis Groupe/Dept. W: Digitas, Publicis NY and Fallon, Walmart
Audience Honor, Gold
National Tight Ends Day
NFL
Winner
The Spirit of 17
Chemistry, Atlanta United
Audience Honor, Gold
10 Years in Brooklyn
Wieden+Kennedy New York, Brooklyn Nets
Silver
King of the Court
Translation, Beats by Dre
Bronze
"Live From The Upside Down"
Observatory, Doritos and Netflix
Winner, Audience Honor
Bring Home the Bud
Wieden+Kennedy New York, Budweiser / AB InBev, Africa São Paulo
Winner, Audience Honor
Gingerbread Dive Bars
ICF Next, Miller High Life
Gold
Michelob Guy
Wieden + Kennedy, Michelob ULTRA
Silver
Vigil Aunty
FCB Kinnect, HDFC Bank
Winner
Jazz Bath
The Marketing Arm (TMA), State Farm®
Audience Honor, Gold
Carmichael Lynch and H&R Block: A Fair Shot
Carmichael Lynch, H&R Block
Silver
Serial Killer Receipts
Xero
Bronze
Cracker Jill
Ketchum, Frito-Lay North America: Cracker Jack
Winner
Adulting Sucks
Wieden+Kennedy New York, Kraft Heinz
Gold
Cook Like A Mother
Digitas, RAGU
Audience Honor, Silver
Absolut.Land
United Entertainment Group, Absolut
Silver
French's NIL
Fitzco, McCormick & Company
Bronze
For Us
HL Strategies, Katie Darling for Louisiana
Winner
Earth Strikes Back with NASA and Johns Hopkins APL’s #DARTMission
NASA and Johns Hopkins APL
Gold
"Hear From"
MAXWELL ALEJANDRO FROST FOR CONGRESS, Maxwell Alejandro Frost for Congress
Silver
Barack Obama x ATTN: The Power of Your Vote in 2022
ATTN:
Audience Honor, Bronze
Pokémon GO - Ultra Beast Arrival
Pokémon GO
Winner
2022 MTV Video Music Awards
MTV Entertainment Studios and Paramount Media Networks
Audience Honor, Gold
League of Legends World Championship Opening Ceremony
Riot Games Music
Silver
NBA x Art Basel
Sparks, Michelob ULTRA
Bronze
2022 MTV EMA
MTV International
Bronze
Aspercreme - Asperqueens
Terri & Sandy, Sanofi - Aspercreme
Winner
Dekho Magar Pyaar Se
FCB Kinnect, Bausch & Lomb
Gold
Red Dab? Red Flag
Saatchi & Saatchi Wellness, GSK Oncology
Silver
My Second First Time
Edelman, MSD Sharp & Dohme
Bronze
The Spot Her® Initiative
MMC (Marina Maher Communications); HashtagHealth, Eisai Inc.
Audience Honor
Not for Sharing
GSD&M, Pizza Hut
Winner
The Adult Happy Meal
Wieden+Kennedy New York, McDonald's
Gold
McDonald's Word of the Day: QPC
GSTV, McDonald's, Publicis One, Wieden+Kennedy
Audience Honor
Woombies - The Official Protest Plushie
The Variable
Winner, Audience Honor
Juneteenth Thoughts
Wieden+Kennedy New York, noir @ Wieden+Kennedy New York
Gold
Justice for Some
HLK, ArchCity Defenders
Silver
The Second Question
FCB Kinnect, SMART Bazaar
Bronze
Algorand Earth Day
Invisible North, Algorand
Winner
Young Love
Wieden+Kennedy New York, Google Pixel
Gold
Defeat life's big little annoyances
Yahoo
Audience Honor
"Horse Kicks"
Cornett, VisitLEX
Winner
Expedia #TravelTheAds
Expedia Group
Gold
Runway Runway
Wieden+Kennedy New York, Delta Air Lines
Audience Honor, Silver
Tourism Australia x The Wiggles: Holiday the Wiggly Way by Digitas ANZ
Digitas ANZ, Tourism Australia
Bronze
Ski for All (Case Study)
Barkley, Motel 6
Bronze
Toby the Vegetarian Vampire
Wieden+Kennedy New York, Kraft Heinz
Winner
GetYourGuide's Unforgettable Leslie Jordan Experience
Billion Dollar Boy, GetYourGuide
Gold
Hard Rock Cafe - Messi Burger - Champions Edition
Plus 1 Communications, Hard Rock Cafe
Audience Honor
Thirst Trap feat. Martha Stewart
Whalar, Clé de Peau Beauté
Winner
Chipotle Mexican Grill x Corn Kid
Day One Agency, Chipotle Mexican Grill
Gold
Jake Gets Social
The Marketing Arm (TMA), State Farm®
Audience Honor, Silver
Connecting American Express’ Small Business Saturday with the Next Generation of Shoppers on TikTok
Day One Agency, Barbarian, Dentsu Creative, M Booth, & UM, American Express
Bronze
#GamerVsWorld
Portal A, Lenovo
Winner, Audience Honor
JCP Live Holiday Spectacular
JCPenney
Audience Honor, Bronze
Ripley’s Believe It or Not! Making History With Kim Kardashian At The Met Gala
Ripley's Believe It or Not!
Winner
Martha Stewart Goes Fall Naturale With Green Mountain Coffee Roasters
Havas Formula, Green Mountain Coffee Roasters, Keurig Dr Pepper
Gold
#Hanguponit
MRM New York, Motorola
Silver
Serena Pack
FCB, Michelob ULTRA
Bronze
Smile x "Pass The Smile"
Paramount Brand Studio, Paramount Pics
Bronze
The Super Board
Heart & Soul Marketing, Fiorucci Foods
Bronze
Meta: Are We There Yet?
Meta, Meta
Audience Honor
Peacemaker
Hearts & Science, HBO Max
Winner
LAY’S X TAYLOR HALE: THE SALTIEST SHOWMANCE IN BIG BROTHER HISTORY
D3 (Frito-Lay In-House Agency), Frito-Lay
Audience Honor, Gold
McEnroe vs. McEnroe
FCB, Michelob ULTRA
Winner
2022 MTV Video Music Awards Roblox Experience
MTV Entertainment Studios and Paramount Media Networks
Gold
Pokémon GO - Ultra Beast Arrival
Pokémon GO
Silver
ZEISS: Vision ID
Goods & Services, ZEISS
Bronze
"Flightline in the Metaverse"
Cornett, Keeneland, Lane’s End
Audience Honor
Non-Fungible Testicles
MRM New York, Movember
Winner
Laffy Taffy: The Summer of Laffter
Day One Agency, Laffy Taffy (as part of Ferrara Candy Company)
Audience Honor
McEnroe vs. McEnroe
FCB, Michelob ULTRA
Winner
Pokémon GO - Ultra Beast Arrival
Pokémon GO
Gold
Absolut.Land
United Entertainment Group, Absolut
Silver
Sunshine Online
Fitzco, Camp Sunshine
Silver
Jeep Grill Scan
GoSpooky, Jeep, Stellantis Canada, Publicis Toronto / Starcom Canada, Snapchat
Bronze
Mastercard® Immersive Tour of the Miami Design District
ROSE, Mastercard
Audience Honor
MrBeast’s Extreme Survival Challenge
Atlas Creative, Fortnite x MrBeast
Winner
2022 MTV Video Music Awards Roblox Experience
MTV Entertainment Studios and Paramount Media Networks
Gold
The Sandman Lullabies
The Electric Factory, NETFLIX
Silver
Walmart Land
Publicis Groupe/Dept. W: Digitas, Publicis NY and Fallon, Walmart
Bronze
Teen Wolf: The Movie Test Your Alpha
MTV Entertainment Studios, Paramount Media Networks and Paramount+
Audience Honor
2022 MTV EMA
MTV International
Audience Honor, Bronze
2022 MTV Video Music Awards
MTV Entertainment Studios and Paramount Media Networks
Winner
The Summer I Turned Pretty Season 1 Social Campaign
Amazon Studios
Gold
The Daily Show Social Media
MTV Entertainment Studios and Paramount Media Networks
Silver
Pretty Little Liars: Original Sin
Digital Media Management & Community, HBO Max
Audience Honor, Bronze
#CirqueduSoleil TikTok Account & Livestreams
Cirque du Soleil Entertainment Group
Winner
Jake Gets Social
The Marketing Arm (TMA), State Farm®
Audience Honor, Gold
What's Up Tok?
Movement Strategy, Looney Tunes
Silver
Building Community & Establishing Authority with the NoGood Brand
NoGood, NoGood
Bronze
TheSoul Publishing
TheSoul Publishing
Winner
Drew Michael Scott, Founder of Lone Fox
Lone Fox
Gold
Animalogic
Animalogic is a short-form video media brand run by Blue Ant Media
Gold
Ryan’s World YouTube Channel
R&CPMK, Ryan's World
Gold
Insider Business
Insider
Silver
Blue’s Clues & You! Channel
Nick Jr.
Bronze
AARP
AARP
Bronze
Al Jazeera YouTube
Al Jazeera Digital Newsroom
Audience Honor
7-ELEVEn Instagram
Dentsu Creative, 7-Eleven
Winner
The Honey Pot Company
The Honey Pot Company
Gold
Adult Swimming
Movement Strategy, Adult Swim
Silver
W Hotels Relaunch
W Hotels
Bronze
Al Jazeera Arabic Instagram
Al Jazeera Digital Newsroom
Audience Honor
Dell I.T. Squad
EssenceMediacom, Dell Technologies
Winner, Audience Honor
Prime Video x The Wilds, Season 2: Welcome To The Grand Social Experiment
Laundry Service, Prime Video
Gold
Expedia #TravelTheAds
Expedia Group
Winner, Audience Honor
Lulu
Promise, Ab InBev
Gold
Perfectly Queer Vodcast
It Gets Better Project
Winner
The Official Game of Thrones Podcast: House of the Dragon
Warner Bros. Discovery
Gold
The Digital Sisterhood Podcast
The Digital Sisterhood Inc.
Audience Honor, Silver
Wild Things: Siegfried & Roy
Apple Original Podcast, Apple Original Podcast
Bronze
Mother Country Radicals, an original podcast from Crooked Media and Audacy
Created by Crooked Media and Audacy and produced by Dustlight Productions
Winner
Run Bambi Run
Apple Original Podcast, Apple TV + Podcast
Gold
Project UNABOM
Apple Original Podcast, Apple TV + Podcast
Silver
The Deck
audiochuck
Silver
Missed Fortune
Apple Original Podcast, Apple TV + Podcast
Bronze
Tom Rinaldi Presents: Wesley
FOX Sports
Audience Honor
The Take
Al Jazeera Digital
Winner
The Problem with Jon Stewart
Apple TV+ Podcast, Apple TV + Podcast
Gold
The Negotiators
Doha Debates/Foreign Policy
Silver
Al Jazeera Investigates - The Truth Illusion
Al Jazeera Media Network
Bronze
Axios Today
Axios
Audience Honor
On Purpose with Jay Shetty
align PR, Jay Shetty
Winner
"New Heights with Jason & Travis Kelce"
Wave Sports + Entertainment, tba
Audience Honor
Jazz Bath
The Marketing Arm (TMA), State Farm®
Winner
If Introverts had Personal Assistants
Red Clay Media
Audience Honor, Gold
Steven He
Viral Nation, Steven He
Silver
Tortilla Challenge: Dwayne Johnson & Kevin Hart
Seven Bucks Marketing
Bronze
2022 MTV Video Music Awards
MTV Entertainment Studios and Paramount Media Networks
Winner
2022 MTV EMA
MTV International
Gold
World Championships Video Coverage - USA Gymnastics
USA Gymnastics
Audience Honor
Uber Eats presents "DON'T RUN OUT"
Kamp Grizzly, Uber Eats
Winner
Quest for Craft
Quaker City Mercantile, The Balvenie Single Malt Scotch Whisky
Gold
MTV News "Need to Know"
MTV Entertainment Studios and Paramount Media Networks
Silver
Food Wars
Insider
Audience Honor, Bronze
The Daily Show: Jordan Klepper Fingers the Globe - Hungary for Democracy
MTV Entertainment Studios and Paramount Media Networks
Bronze
Scary Fast
Wieden+Kennedy New York, Ford Motor Company
Winner
Adulting Sucks
Wieden+Kennedy New York, Kraft Heinz
Gold
Thirst Trap feat. Martha Stewart
Whalar, Clé de Peau Beauté
Silver
Charlie Puth on Finding His Sound
160over90, Bose
Bronze
Big Ink Energy presented by Inkbox
Forsman & Bodenfors New York, Inkbox
Audience Honor
Native Youth Nutrition Security
Newman's Own Foundation
Winner
Yellowstone Halloween 2022
MTV Entertainment Studios and Paramount Media Networks
Gold
Ryan Blaney does Celine Dion TikTok challenge
NASCAR
Audience Honor, Silver
American Idol Katy Calling
ABC
Bronze
The Daily Show - Put Police Chases in Car Commercials
MTV Entertainment Studios and Paramount Media Networks
Winner
Pepsi x Camila Cabello | UCL Final Opening Ceremony 2022
We Are Social, PepsiCo
Gold
"Every fall pregnancy announcement is exactly like this"
MTV Entertainment Studios and Paramount Media Networks
Audience Honor, Silver
HACKED YouTube Series
GYK Antler, Sallie Mae
Winner
Headspace and Star Wars™
Headspace, Disney
Gold
“I Heard it on the Internet” Explainer Video Content Series
Real Chemistry, Pfizer
Silver
Meta: Are We There Yet?
Meta, Meta
Bronze
Animalogic
Animalogic is a short-form video media brand run by Blue Ant Media
Audience Honor
The Gentle Barn: Farm Animals React to Their Names Series
The Gentle Barn Foundation
Winner
Animalogic
Animalogic is a short-form video media brand run by Blue Ant Media
Audience Honor, Gold
NPC-Led Quest to Verizon
Madwell, Verizon
Winner
House of Highlights Showdown
Warner Bros. Discovery Sports
Gold
Amazon Fashion Gift Guide Helpline
Whalar, Amazon Fashion
Silver
The Waiting Game – The World’s Most Boring Game
Marcus Thomas LLC, Ohio Lottery Commission
Audience Honor
World's Driest Taste Test
The Kitchen, The Kraft Heinz Company (Heinz Gravy)
Winner, Audience Honor
My Second First Time
Edelman, MSD Sharp & Dohme
Gold
Ozark Final Farewell
Movement Strategy, Netflix
Silver
The Daily Show - Conservatives vs. KKK: Spot the Difference
MTV Entertainment Studios and Paramount Media Networks
Silver
Scoperta! The Opera
Prophet, Scoperta Wine
Bronze
Ham or Turkey Time
Heart & Soul Marketing, Bar-S Foods
Winner
Unwrap Holiday Success
Critical Mass, QuickBooks
Audience Honor
eos: Smoothness When You Need it Most
eos Products
Winner
Traffic Stop
VCCP, Native
Gold
Aspercreme - Asperqueens
Terri & Sandy, Sanofi - Aspercreme
Silver
Legal Needs Are in Your Future
Barkley, ARAG Legal
Audience Honor, Bronze
Facebook | New Asian Narrative
Creative X, Meta, Facebook
Winner, Audience Honor
#MyNewTitle Fiverr Campaign
Fiverr
Winner, Audience Honor
Michelob Guy
Wieden + Kennedy, Michelob ULTRA
Winner
WHERE THE CRAWDADS SING - A Swift Reveal
Sony Pictures Entertainment
Gold
Harry Styles Love On Tour x MSG Social Campaign
Madison Square Garden Entertainment
Silver
Friends of Topo
HAYMAKER, Topo Chico (Coca-Cola)
Bronze
The Waiting Game – The World’s Most Boring Game
Marcus Thomas LLC, Ohio Lottery Commission
Audience Honor
Dell I.T. Squad
EssenceMediacom, Dell Technologies
Winner
The First 500
Hearts & Science, AT&T Fiber
Gold
NPC-Led Quest to Verizon
Madwell, Verizon
Silver
5GRV: Gamers on the Road
Alpha Precision Media
Bronze
McDonald's Word of the Day: QPC
GSTV, McDonald's, Publicis One, Wieden+Kennedy
Audience Honor
McDonald’s Twitter
Bodega @ Wieden+Kennedy New York, McDonald's
Winner
The Daily Show Twitter
MTV Entertainment Studios and Paramount Media Networks
Audience Honor, Gold
Flamin’ Hot Snackable Screens
OMD USA, Cheetos; Frito-Lay North America
Winner
McEnroe vs. McEnroe
FCB, Michelob ULTRA
Gold
Work for Humankind
Zeno Group, Lenovo Intelligent Devices Group
Silver
Visa Masters of Movement
Imagination, Visa
Bronze
American Music Awards / Discord Voting
Dick Clark Productions and Telescope Inc.
Audience Honor
Cheetos Hands-Free House
OMD USA, Cheetos, Frito-Lay North America
Winner
The Gondola Getaway
Heart & Soul Marketing, Fiorucci Foods
Gold
Global Wormageddon
Movement Strategy, Adult Swim
Silver
SMILE - Viral Marketing
TriplePlay Studios, Paramount Pictures
Bronze
Quest by Power Home Remodeling
Power Home Remodeling
Audience Honor
Feeding Gamers
The Kitchen, The Kraft Heinz Company (Delimex)
Winner, Audience Honor
Let's Go Streaking Tournament
American Eagle
Gold
Jazz Bath
The Marketing Arm (TMA), State Farm®
Winner, Audience Honor
Michelob Guy
Wieden + Kennedy, Michelob ULTRA
Gold
Grey Poupon 'Don't Worry Dijon'
Zeno Group, Grey Poupon (The Kraft Heinz Company)
Silver
Comedy Central
MTV Entertainment Studios and Paramount Media Networks
Bronze
Tropicana Crunch Cereal
Cramer-Krasselt, Tropicana
Winner, Audience Honor
Thirst Trap feat. Martha Stewart
Whalar, Clé de Peau Beauté
Gold
Out & Open
Weber Shandwick, Absolut
Winner
Aspercreme - Asperqueens
Terri & Sandy, Sanofi - Aspercreme
Gold
TransAthletica
Snack Drawer
Silver
Comedy Central's The Gag
MTV Entertainment Studios and Paramount Media Networks
Audience Honor
Dove US 2022 Influencer Community
Collectively, Inc., Dove
Winner
Choose Chicago Neighborhood Tourism Campaign
HausCo, Choose Chicago
Gold
Dice - #LevelUpWithDice
Davis Elen Advertising, Dice (a DHI Group, Inc. brand)
Audience Honor, Silver
National Mature Women's Day
Small Girls PR, Laura Geller Beauty
Bronze
Michelob Guy
Wieden + Kennedy, Michelob ULTRA
Winner
Global Wormageddon
Movement Strategy, Adult Swim
Gold
What's Up Tok?
Movement Strategy, Looney Tunes
Silver
Florida Lottery's Scratch Factor Livestream
PPK, The Florida Lottery
Audience Honor
Guardians of the Heart
Social Panga, Manipal Hospitals
Winner, Audience Honor
Bring Home the Bud
Wieden+Kennedy New York, Budweiser / AB InBev, Africa São Paulo
Winner
Lyft’s Pete Davidson Tweet
Coolr, Lyft
Gold
Aspercreme - Asperqueens + Heel Hack
Terri & Sandy, Sanofi - Aspercreme
Gold
Cadbury x Black Peppa
elvis, Mondelez International
Audience Honor, Silver
Michelob Guy
Wieden + Kennedy, Michelob ULTRA
Bronze
From Chaos to Confidence
Digitas, Whirlpool
Winner
MACY’S Virtual Reality HQs
Open Influence, Spark, Aircards, Macy's
Audience Honor
#DeadpoolSuns
Wildlife, 2K Games, Firaxis Games, Marvel
Winner, Audience Honor
Great State - The Royal Navy Takeovers
Great State, The Royal Navy
Gold
Make Your Mark on Instagram…and Beyond
INNOCEAN USA, Genesis Motor America
Silver
SweeTARTS Film Fest on TikTok
Ferrara
Winner
RuPaul's Drag Race "Everybody Say Gay" PSA
MTV Entertainment Studios and Paramount Media Networks
Gold
Can't Quite Pride
Digitas, Digitas
Audience Honor, Silver
Dove + JOY: THE CROWN Act Movement
JOY Media Collective LLC, Dove, Unilever
Bronze
#BlueManGroup & The TikTok Community
Cirque du Soleil Entertainment Group
Winner
Laugh Track – Prime Video Comedy
Saylor, Prime Video
Gold
Michelob Guy
Wieden + Kennedy, Michelob ULTRA
Silver
Yellowjackets Builds A Social Hit
Movement Strategy, SHOWTIME
Bronze
Pixel Superfans Community
1000heads, Google
Audience Honor
IHG Mailer
COFFEE Labs, IHG Hotels & Resorts
Winner
MTV Entertainment Studios' Culture Orientation
MTV Entertainment Studios and Paramount Media Networks
Gold
Good Leads The Way
72andSunny, United
Silver
Black Men of Google
Creative Theory Agency, Google
Audience Honor
GOFUNDME X ATTN: – #STANDFORSOMETHING
ATTN:, GoFundMe
Winner, Audience Honor
Pokémon GO - Vivillon Launch
Pokémon GO
Winner, Audience Honor
Algorand Earth Day
Invisible North, Algorand
Winner
House of the Dragon
Hearts & Science, HBO Max
Gold
Checkers & Rally's Fryday to Friday
Fitzco, Checkers and Rally's
Silver
Disney+ Fill in the Blanks
Publicis Groupe Turkey, Disney+
Bronze
McDonald's Word of the Day: QPC
GSTV, McDonald's, Publicis One, Wieden+Kennedy
Audience Honor
SMILE - Viral Marketing
TriplePlay Studios, Paramount Pictures
Winner
Coors Banquet: Cobra Kai
VOLT - A Molson Coors Studio, Molson Coors
Gold
McEnroe vs. McEnroe
FCB, Michelob ULTRA
Silver
DORITOS x SUPER BOWL LVI: FLAMIN' HOT OR NOT LIVE SWEEPSTAKES
D3 (Frito-Lay In-House Agency), Frito-Lay
Audience Honor, Bronze
2022 MTV EMA
MTV International
Winner, Audience Honor
#28DaysofBlackCosplay Spotlight
Nickelodeon
Winner
The A100: Gold Excellence in 2022
Gold House
Gold
5GRV: Gamers on the Road
Alpha Precision Media
Audience Honor, Silver
Disney’s Turning Red Blu-ray, DVD and Digital Release Campaign
TDW+Co, Walt Disney Studio Motion Pictures, Pixar Animation Studios
Bronze
Juneteenth Thoughts
Wieden+Kennedy New York, noir @ Wieden+Kennedy New York
Winner
#OscarTakeMeToProm
The Kitchen, The Kraft Heinz Company (Oscar Mayer)
Gold
LAY’S X TAYLOR HALE: THE SALTIEST SHOWMANCE IN BIG BROTHER HISTORY
D3 (Frito-Lay In-House Agency), Frito-Lay
Gold
Michelob Guy
Wieden + Kennedy, Michelob ULTRA
Silver
Roll up! Roll up! For world's first 24 hour circus!
Phare Ponleu Selpak
Audience Honor, Bronze
