Truth, Dare or Dollar - The Shorty Awards

THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign NEW! Campaign by Diverse-Owned Businesses NEW! Global Campaign Integrated Campaign Launch Campaign NEW! Local Campaign Mobile Campaign Multi-Platform Campaign Rebrand Campaign NEW! Regional Campaign NEW! Social Good Campaign

Content and Media

Blog & Micro-blog Branded Content Branded Series Clapback Contest or Promotion Data Visualization Email NEW! Emojis Filter/Lens Hashtag Meme & GIFs NEW! Micro-site NEW! Native Advertising Single Post or Activation User-Generated Content Voice

Design

Animation Art Direction Brand Identity Brand Redesign Graphic Art Images Sound NEW! UX/UI Visual Effects

Influencer & Celebrity Partnership

Emerging Platform Partnership Facebook Partnership Instagram Partnership Multi-Platform Partnership TikTok Partnership Twitter Patnership YouTube Partnership

Metaverse

Artificial Intelligence Extended Reality NEW! Immersive Interactive Content NEW! NFTs NEW!

Overall Presence

Facebook Presence Instagram Presence Instant Message Presence NEW! LinkedIn Presence Multi-Platform Presence Other Platform Presence NEW! TikTok Presence Twitter Presence YouTube Presence

Single Platform

Facebook Instagram LinkedIn Other Platform NEW! TikTok Twitter YouTube

Podcast

Art & Culture Podcast NEW! Branded Podcast Comedy Podcast NEW! News & Politics Podcast NEW! Other Podcast Genres NEW! Podcast Mini Series Science & Technology Podcast NEW! Sports & Health Podcast NEW! True Crime & Documentary Podcast NEW!

Video

360 Video Animal Video NEW! Comedy Video Dance Video NEW! Featurette or Behind The Scenes Video NEW! Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Product Feature Video NEW! Short Form Video Stories Unboxing Video NEW! Vertical Video Video Ad Video Series NEW!

Truth, Dare or Dollar

Entered in Earned Media, Filter/Lens, User-Generated Content

Objective

This project is confidential.

Media

Entrant Company / Organization Name

ATTN:, Cash App

Links

Entry Credits

Derek Lu
Brand Media Lead at Cash App
Will Simpson
Brand Lead at Cash App
Dyan Khor
Head of Growth Marketing at Cash App
Anthony Koh-Bell
Growth Marketing Lead at Cash App
Andrei Chahine
Brand Creative Director at Cash App
Maggie Rummel
Social Marketing Lead at Cash App
Maria Butt
Social Marketing Lead at Cash App
Tracey Russo
Brand Marketing at Cash App
Jarrett Moreno
Co-Founder at ATTN:
Brad Jones
Group Creative Director at ATTN:
Ally Bernstein
Creative Director at ATTN:
Lizz Warner
Creative Producer at ATTN:
Joel Woodman
Design Director at ATTN:
Sidney Ocampo
Designer at ATTN:
Ezell Brown
Designer at ATTN:
David Palmeri
Senior Editor at ATTN:
Evan McEneaney
Animation Director at ATTN:
Shana Nielsen
Sr. Motion Designer at ATTN:
Evelyn Nila
Senior Campaign Strategist at ATTN:
Cameron Choate
Casting Director at ATTN:
Ray Kang
Managing Director at ATTN:
Talia Nutting
Program Director at ATTN:
Lizzy Berdoff
Senior Project Manager at ATTN:
Mike Matzke
Head of Sales - West at ATTN:
Shyla Brown
General Counsel at ATTN:
Julie Velandia
Senior Manager, Business and Legal Affairs at ATTN:
Kathryn Weisz
Clearance Coordinator at ATTN: