THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
Campaign by Diverse-Owned Businesses
Global Campaign
Integrated Campaign
Launch Campaign
Local Campaign
Multi-Platform Campaign
Rebrand Campaign
Regional Campaign
Social Good Campaign
Content and Media
Blog & Micro-blog
Brand Voice
Branded Content
Branded Series
Contest or Promotion
Copywriting
Email & Newsletter
Filter/Lens
Meme, GIF, & Emojis
Micro-Site
Single Post or Activation
Use of Viral Content
User-Generated Content
Design
Animation
Art Direction
Audio & Music
Brand Identity
Brand Redesign
Generative AI
Graphic Art
Images
Website/App
Industry
Auto
Beauty
Business to Business
Consumer Brand
Education
Entertainment
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Insurance
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Influencer & Celebrity Partnership
Instagram Partnership
Multi-Platform Partnership
Other Platform Partnership
TikTok Partnership
X Partnership
YouTube Partnership
Overall Presence
Facebook Presence
Instagram Presence
LinkedIn Presence
Multi-Platform Presence
Other Platform Presence
TikTok Presence
X Presence
YouTube Presence
Platforms & Technology
Artificial Intelligence
Extended Reality
Facebook
Immersive
Instagram
Interactive Content
LinkedIn
Other Platform
TikTok
X (formerly Twitter)
YouTube
Podcast
Art & Culture Podcast
Branded Podcast
Business Podcast
NEW!
Health & Wellness Podcast
Lifestyle & Entertainment Podcast
News & Politics Podcast
Other Podcast Genres
Podcast Mini Series
Sports Podcast
Technology and Education Podcast
True Crime & Documentary Podcast
Strategy & Engagement
Brand Partnership
Call to Action
Community Management
Creative Use of Technology
CTV/OTT
Data & Insights
Earned Media
Event & Experiential
Gamification
Humor
Innovative Media Buying Strategy
Integration with Traditional Media
Internal Communications
LGBTQ Community Engagement
Micro-Influencer Strategy
Multicultural Community Engagement
Music & Dance
On a Shoestring
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
SEO & SEM
Social Commerce
Storytelling
Video
Comedy Video
Documentary
Feature Film
NEW!
Featurette or Behind The Scenes Video
Instructional Video
Live Video
Long Form Video
Medium-Length Video
Music Video
Product Feature Video
Short Form Video
Unboxing Video
Vertical Video
Video Ad
Video Series
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From the 15th Annual Shorty Awards
Truth, Dare or Dollar
Winner in
Earned Media
Gold Honor in
Filter/Lens
Entered in
User-Generated Content
Objectives
This project is confidential.
Media
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Entrant Company / Organization Name
ATTN:, Cash App
Links
https://www.tiktok.com/@pierson/video/7179282134367112494
https://www.tiktok.com/@westbrouck/video/7175217844278332714
https://www.tiktok.com/@kyleexum/video/7176324112174910763
Entry Credits
Derek Lu
Brand Media Lead at Cash App
Will Simpson
Brand Lead at Cash App
Dyan Khor
Head of Growth Marketing at Cash App
Anthony Koh-Bell
Growth Marketing Lead at Cash App
Andrei Chahine
Brand Creative Director at Cash App
Maggie Rummel
Social Marketing Lead at Cash App
Maria Butt
Social Marketing Lead at Cash App
Tracey Russo
Brand Marketing at Cash App
Jarrett Moreno
Co-Founder at ATTN:
Brad Jones
Group Creative Director at ATTN:
Ally Bernstein
Creative Director at ATTN:
Lizz Warner
Creative Producer at ATTN:
Joel Woodman
Design Director at ATTN:
Sidney Ocampo
Designer at ATTN:
Ezell Brown
Designer at ATTN:
David Palmeri
Senior Editor at ATTN:
Evan McEneaney
Animation Director at ATTN:
Shana Nielsen
Sr. Motion Designer at ATTN:
Evelyn Nila
Senior Campaign Strategist at ATTN:
Cameron Choate
Casting Director at ATTN:
Ray Kang
Managing Director at ATTN:
Talia Nutting
Program Director at ATTN:
Lizzy Berdoff
Senior Project Manager at ATTN:
Mike Matzke
Head of Sales - West at ATTN:
Shyla Brown
General Counsel at ATTN:
Julie Velandia
Senior Manager, Business and Legal Affairs at ATTN:
Kathryn Weisz
Clearance Coordinator at ATTN:
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