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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

Shorty Awards Entries

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Your search returned 6696 entries

Financial Services
finalist
#poemgrams with love, from PayPal
There's a new generation of small businesses languishing in the cash-only economy because they lack…
Gaming, Non-Profit, Social Good Campaign, Gamification
winner
#PowerlessQueen
Chess originated in India in the 6th Century. In the game of chess, the queen is the most powerful …
Social Good Campaign
finalist
bronze honor
#PrankItFWD
The objective of Prank It FWD was to turn the conventional notion of pranks on its head to spread p…
Contest or Promotion, Twitter Campaign, Hashtag, Financial Services
finalist
#PricelessSurprises
In 2014 MasterCard was looking to evolve the 17 year old Priceless campaign to effectively engage t…
Film
finalist
#ProjectMitty
The Secret Life of Walter Mitty is a film about grand exploration and adventure, especially when it…
Hashtag
winner
#PutACanOnIt
Red Bull is known throughout the world for its branded Mini Coopers and iconic cans. Those little c…
Education
finalist
#RamGrad: Colorado State University Graduation Campaign
Graduation. It's where current students are headed, where past students have been, and where prospe…
Multicultural Community Engagement
finalist
#ReadingforROOTS
We were asked to promote HISTORY's reimagining of the landmark miniseries ROOTS. To honor this grou…
Filter/Lens, LGBTQ Community Engagement, TikTok
finalist
gold honor
silver honor
#REALVOICESOFPRIDE
There are currently 72 countries where LGBTQIA+ people are discriminated against by law. In six of …
Social Good Campaign
finalist
gold honor
#ReportHate
Founded in 1971, the Southern Poverty Law Center is a civil rights organization dedicated to fighti…
Twitter Hashtag, Promoted on Twitter
finalist
#resolutionsGIRLSbreak
Given the premiere date of Season 2 on January 13, HBO harnessed the popularity of the New Year’s E…
Government & Politics
finalist
#RiverfrontRock: Generating Buzz for Tampa's Biggest Park Opening Celebration
#RiverfrontRock was a social media campaign focused on the grand re-opening of a 25-acre park in th…
Television
finalist
#ROASTJOFFREY: The World’s First-Ever Social Media Roast
To build excitement for Game of Thrones during the off-season, HBO and 360i launched the first-ever…
Humor, Education, Social Good Campaign, Hashtag
finalist
#SaidNoSchoolEver
Hefty is the only trash bag that supports Box Tops For Education, one of America's largest school e…
Entertainment, Animations, Music & Dance, TikTok, User-Generated Content
winner
#SavageChallenge
Megan Thee Stallion’s “Savage” was released March 6, 2020, alongside her Suga EP and quickly became…
Branded Content, Call to Action, Filter/Lens, Food & Beverage, Gamification, Humor, Integrated Campaign, Multi-Platform Campaign, Multi-Platform Partnership, Real Time Response
finalist
gold honor
silver honor
bronze honor
#SaveBaconHairs
The #SaveBaconHairs campaign was a reactive reaction to a moment in gaming culture which we identif…
Twitter, Vine, Financial Services
finalist
#SAVine (for Service Après-Vente on Vine i.e. Customer Care on Vine)
French bank La Banque Postale wants to embody in each one of its communications its two key values,…
Food & Beverage, Multi-Platform Campaign
finalist
gold honor
audience honor
#SayItWithPepsi Influencer Activation at Walgreens
PepsiCo wanted to be a bigger part of the social conversation this past summer. With limited editio…
Twitter Campaign, Hashtag on Twitter
finalist
#SCtop10
As ESPN's flagship program, SportsCenter provides TV's most thorough presentation of sports news, h…
Branded Series, Contest or Promotion, Graphics, Non-Profit, Integrated Campaign, Storytelling, User-Generated Content
winner
#Seat14C
Our mission at XPRIZE is to solve humanity's grandest challenges through technological innovation.…
Social Good Campaign, Small Agency, Twitter Campaign, Hashtag on Twitter
winner
#SFBatKid
On Friday, November 15, 2013, five-year-old cancer fighter Miles, aka #SFBatKid, got his wish to be…
Instagram Partnership
finalist
#ShareaCokewithATL
For more than 25 years, World of Coca-Cola has been a preeminent Atlanta attraction, drawing local …
TikTok Partnership
finalist
audience honor
#ShareTheMagic
For Coca-Cola’s first TikTok campaign, it was of utmost importance to use TikTok in a way that was …
TikTok
finalist
bronze honor
audience honor
#ShareTheMagic
For The Coca-Cola Company’s introduction to the TikTok platform, it was of utmost importance to use…
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