ENTER THE 2021 SHORTY IMPACT AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Social Campaigns

Community

Arts & Culture

Civic Engagement

Disability Awareness

Diversity, Equity & Inclusion

Gender Equality

Education & Community

Financial Literacy

Public Safety

Youth & Family

Environment

Conservation & Preservation

Sustainability & Renewable Energy

Social & Racial Justice

Animal Rights & Welfare

Humanitarian Aid & Developing Nations

Social Justice & Human Rights

Racial Justice

Veteran & Service Support

Health & Wellness

Fitness & Nutrition

Mental Health

Public Health

Reproductive Health

Grassroots

Grassroots Efforts

Self-Defined (Social Campaigns)

Self-Defined

Social Presence

Single-Platform

Clubhouse

Discord

Facebook

Instagram

LinkedIn

Pinterest

Reddit

Snapchat

TikTok

Triller

Tumblr

Twitch

Twitter

YouTube

Multi-Platform

Multi-Platform

Emerging Platform

Emerging Platform

Social Hit

Single Post or Activation (viral)

Clapback

Social Engagement

Community Management

Community Management

Engagement Tools

Access & Rewards

Call to Action

Chatbots

Contests

Gamification

Polls & Surveys

Integrated Experiences

Fundraising

Live Events

Shopping

Television

Real Time Response

Real Time Response

User Generated Content

User Generated Content

Self-Defined (Social Engagement)

Self-Defined

Social Partnerships

Brand Partnership

Celebrity Partnership

Entertainment Partnership

Influencer Partnership

Non-Profit Partnership

2021 SHORTY PHENOM AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Individuals

Account Management

Analytics

Animation

Art Direction

Brand Marketing

Campaign Management

Communications

Community Management

Copywriting

Creative Direction

Culture

Data Analysis

Design

Editing

Illustration

Partnership Management

Photography

Production

Project Management

Public Relations

Research

Sales

Strategy

Talent Management

Self-Defined

Team

Account Team

Analytics Team

Client Team

Communications Team

Community Team

Content Team

Creative Team

Culture Team

Design Team

Legal Team

Marketing Team

Partnership Team

PR Team

Production Team

Research Team

Sales Team

Social Media Team

Strategy Team

Video Team

Self-Defined

Leader

Account Team Leader

Analytics Team Leader

Client Team Leader

Communications Team Leader

Community Team Leader

Content Team Leader

Creative Team Leader

Culture Team Leader

Design Team Leader

Legal Team Leader

Marketing Team Leader

Partnership Team Leader

PR Team Leader

Production Team Leader

Research Team Leader

Sales Team Leader

Social Media Team Leader

Strategy Team Leader

Video Team Leader

Self-Defined

Voice

Clubhouse Voice

Discord Voice

Facebook Voice

Instagram Voice

LinkedIn Voice

Pinterest Voice

Reddit Voice

TikTok Voice

Triller Voice

Tumblr Voice

Twitter Voice

YouTube Voice

From the 9th Annual Shorty Awards Best in Education

This award honors social media accounts and campaigns created by and for educational institutions, programs and services. Objectives may include promoting enrollment and school spirit, engaging current students and thought leadership.

See previous winners and honorees here.

Finalists

finalist
#RamGrad: Colorado State University Graduation Campaign
Graduation. It's where current students are headed, where past students have been, and where prospective students hope to be. Graduation is what college is all about. Each May, Colorado State University says goodbye to almost 5,000 students as they shake hands, accept their diplomas, and walk across the stage. It's a big deal. Like, a really big d…
finalist
audience
AIU Stories
Create an authentic, high-impact message that will break through the modern media clutter as well as help American InterContinental University (AIU) stand out in the online higher-education vertical, in which most brands have moved to similar messaging that makes it hard for consumers to distinguish among the various universities.At AIU, our alumn…
finalist
Georgetown Stories
Georgetown University is one of the world's leading academic and research institutions located in Washington, D.C. Georgetown Stories is a multi-media, first-person, video documentary series (video blog) that follows 15 undergraduate students throughout the academic year as they attend Georgetown University.The central goal of the project is to mo…
finalist
Major Keys
Since Get Schooled was founded in 2010, it has been part of a broader coalition that has helped to boost American high school graduation rates to a record high 83%. Despite this progress, there is still work to be done: about one in four African American and Latino students will not graduate for high school and about three in four will not earn …
finalist
SNHU Staff Hear How They've Impacted the SNHU Community
The objectives and goals we had in mind when creating this video were centered around high engagement rate and general brand awareness. But more importantly, our objective was about reaching our online students in two very direct ways: 1. By providing them with an opportunity to express who at SNHU they are thankful for and why, and 2. To demonstr…

Nominees

#CoplineBling
The UD Police Department partnered with the UD Office of Communications and Marketing to create a viral video campaign that would deliver a catchy comedic message with a concise call to action — download the LiveSafe app. "Copline Bling," a parody video of Drake's "Hotline Bling," promoted safety messages including information about downloading the LiveSafe…
Dreams take flight at PolyU - #PolyUDream
Do you dare to dream? The Hong Kong Polytechnic University (PolyU) is a place where dreams take flight and become reality. We welcome students and academics to be part of this exciting journey. The aim of this "Dreams take flight at PolyU" campaign is to enhance brand awareness of the University by encouraging our external and internal stakeholders to share…
GED Grad Day
The GED test has opened doors to better jobs and college programs for more than 20 million graduates since 1942. However, there are still millions of adults without high school diplomas who lack the skills and knowledge to succeed in the 21st century workforce. Reaching and engaging this underserved population is a challenge few initiatives have been able t…
The World That You Can Build
The objective of the spot was two-fold: First, to create a feeling of pride and unity across Penn State students, alumni, and faculty. And second, to do so in a way that shifted perception from it being a sports school to a top-tier academic institution.Talking with students and faculty, we uncovered an incredible web of interdisciplinary work responsible f…