THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

From the 14th Annual Shorty Awards LGBTQ Community Engagement

This award honors brands, organizations and institutions that use social media to effectively engage and collaborate with members of the lesbian, gay, bisexual, trans* and queer communities.

See previous winners and honorees here.

Winner

LGBTQ Community Engagement
winner
Please Don’t Buy Mixwell
Mixwell was founded on the idea that the world is a better place when you mix well—inclusivity is t…

Finalists

LGBTQ Community Engagement
finalist
silver honor
#REALVOICESOFPRIDE
There are currently 72 countries where LGBTQIA+ people are discriminated against by law. In six of …
LGBTQ Community Engagement
finalist
bronze honor
Painting Pride
The São Paulo Pride Parade has been one of the biggest events for the  LGBTQIAP+  community, standi…
LGBTQ Community Engagement
finalist
bronze honor
“It’s a Sin” Time Capsule
We set out to engage the masses and build a passionate fandom for It’s A Sin while increasing visib…
LGBTQ Community Engagement
finalist
Comedy Central's The Gag
While there are incredible queer comedians, creeators, and publications, we felt that there was a w…
LGBTQ Community Engagement
finalist
Taking Up Space
For Pride 2021 FOLX Health encouraged LGBTQ+  people to literally take up space. Our campaign, Taki…
LGBTQ Community Engagement
finalist
audience honor
Tinder Presents “Once Upon a Bi”
“When you don’t see older versions of yourself mirrored in the media that you’re consuming at a y…
LGBTQ Community Engagement
finalist
VH1's LGBTQ Herstory Month
In recognition of LGBT History Month (October), the RuPaul’s Drag Race team gathered and photograph…

Nominees

LGBTQ Community Engagement
2021 LGBTQ State of the Union with Billy Porter
Our objective is to reflect on American governmental leadership at its highest level, examine how i…
LGBTQ Community Engagement
Dear Evan Hansen x RuPaul's Drag Race - "Sincerely Me"
To surface the difficult themes and heartfelt tone of Universal Picture’s Dear Evan Hansen, our goa…
LGBTQ Community Engagement
Oraquick: The Musical
Oraquick wanted to reach an LGBTQ audience with an educational spot about their product, the only a…
LGBTQ Community Engagement
PRIDE 2021
For HBO Max’s Human By Orientation PRIDE 2021 campaign, we were dedicated to growing our presence o…
LGBTQ Community Engagement
Proudly Visible
A cornerstone of our work is amplifying diverse voices, especially within the LGBTQ+ community. Goi…
LGBTQ Community Engagement
State Farm LGBTQ+ One Good Neighbor Campaign
The driving force behind this campaign was, and still is, brand authenticity. The LGBTQ+ Movement i…
LGBTQ Community Engagement
Two Sentence Horror Stories X Human Rights Campaign - Trans Youth Anti-Bullying Conversation
The objective was to raise awareness and support for the transgender community, and specifically to…
LGBTQ Community Engagement
VH1's RuPaul’s Drag Race Social
RuPaul’s Drag Race is inherently LGBTQ. It is the queer version of main stream sports on television…
LGBTQ Community Engagement
Veneno - Educating Through An Icon
Based on the memoir by Valeria Vegas “Not A Whore, Not A Saint: The Memories of La Veneno,” the sho…
LGBTQ Community Engagement
gOD-Talk: A Black Millennials and Faith Special Edition Dinner Conversation--Dallas, TX
According to the 2020 Religious Landscape Survey by the Pew Research Center, American millennials—p…