THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

From the 10th Annual Shorty Awards Best use of Storytelling

Branded storytelling is the use of authentic & meaningful content that connects with your audience and compels them to share it. This award honors the most creative and effective use of branded storytelling on social or digital by a brand, agency, or organization.

Winner

Storytelling
winner
#Seat14C
Our mission at XPRIZE is to solve humanity's grandest challenges through technological innovation.…

Finalists

Storytelling
finalist
gold honor
Pure Imagination Project
An unfortunate truth is that many people believe Alzheimer's is just a bit of memory loss when, in …
Storytelling
finalist
audience honor
Cancer Treatment Centers of America: Passion to Care
Across the healthcare industry, content is roughly the same: Talking head, medical backdrop, b-roll…
Storytelling
finalist
Cards Against Humanity Saves America
Over the years, Cards Against Humanity has executed ridiculous, headline-grabbing stunts, like the …
Storytelling
finalist
Coach Dad: Father’s Day Surprise
Ronald McDonald House Charities® Canada (RMHC) is the solution to a problem that few know exists in…

Nominees

Storytelling
"Fight Dirty"
Method, the pioneer of premium planet-friendly and design-driven home, fabric and personal care pro…
Storytelling
#LifeAt: Discover small and midsize enterprises innovating and growing with SAP solutions
The "S" in "SAP" doesn't stand for sexy. We're an 88,000 employee, multinational enterprise softwar…
Storytelling
Born Apart
Special Olympics and Y&R Mexico developed "Born Apart" as a film to promote inclusion of people wit…
Storytelling
DBS Sparks Mini-Series
"Seizing the opportunity to humanise banking." Banks have been under immense pressure, contr…
Storytelling
Frestea X LINE: A Ramadan Chat Story
Ramadan season is very crowded with all kinds of brand trying to get precious attention, especially…
Storytelling
Guilty Party: Redefining Storytelling for a Social Media Generation
For most TV shows, the pre-produced episodes tell the whole story. But what if a show's characters …
Storytelling
SeekDeeper
We wanted to get on the radar of young, tech-savvy travelers by using nontraditional means, driven …
Storytelling
Spike Presents Off Day: Rashad Jennings
Spike's series "Off Day" gives viewers a rare glimpse into the interesting and ambitious lives cele…
Storytelling
Stories of the InterContinental Life
The opportunity existed to establish a closer association between the InterContinental Hotel brand …
Storytelling
Tattoo
American Greetings needed a sharable film that would help bring relevance to paper greeting cards, …
Storytelling
The Living Network
Today's networks have enabled an unprecedented depth to human connections. But the rising demand ma…
Storytelling
The Marathon of Life
To use Marathon as the metaphor to communicate 6 essential qualities that one needs to possess to b…
Storytelling
Total Ball Boys: Discover Their Stories
In Africa, football (soccer) is in the DNA of everyone, from Egypt all the way to South Africa. In …
Storytelling
USAA Veterans Day
USAA's Veterans Day objectives were to drive awareness of the meaning behind Veterans Day and incre…
Storytelling
Unlikely Gadgets
EF Englishlive is one of the largest online English school in the world. The goal of the campaign w…
Storytelling
What It Means to Love
Storytelling
What It Takes To Be A Small Business Owner #OurMotivation
What does it take to be a small business owner? Beyond business licenses, sales and services—what's…