THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

From the 11th Annual Shorty Awards Best in Non-Profit

This award honors the most effective and creative use of social media by non-profit. For non-profit pricing, please email [email protected].

See previous winners and honorees here.

Winner

Non-Profit
winner
#TheFutureIsVoting
As a society, we celebrate firsts - kiss, love, car.But, voting isn't one of them. If it was, then …

Finalists

Non-Profit
finalist
gold honor
FIRST DAY FEARS
No child should be afraid to go to school. Yet for many students around the world, school is a terr…
Non-Profit
finalist
gold honor
Real Voices Make a Real Difference
In 2014, the Ice Bucket Challenge became one of the most successful social impact programs in hi…
Non-Profit
finalist
#PowerlessQueen
Chess originated in India in the 6th Century. In the game of chess, the queen is the most powerful …
Non-Profit
finalist
audience honor
From Homeless to Hopeful
Some nonprofit videos rely on doom and gloom messaging that can portray clients as victims who are …
Non-Profit
finalist
Girl Scouts of the USA: All Girl Scout PSA
When Girl Scouts approached Socialfly to produce its next PSA, we jumped at the opportunity. We sta…

Nominees

Non-Profit
"Break the Cycle"
Our advertising agency created an integrated campaign to raise awareness and drive traffic to the n…
Non-Profit
#BlanketChange
More than 700 moms die each year due to pregnancy-related complications, a number that has doubled …
Non-Profit
#ChildrensHospitalsWeek Live-athon
For more than 20 years we've held a celebratory convention in Orlando, Fla. During this convention,…
Non-Profit
#StopKavanaugh
We wanted to educate and inform our LGBTQIA+ community and everyone living with HIV about the ways …
Non-Profit
Boy Scouts of America: Cub Scouts Tap Social to Welcome Girls
In the fall of 2017, BSA made a landmark decision when it announced it would welcome girls to jo…
Non-Profit
Care Is...
In the same way that no two people living with Parkinson's disease experience the same symptoms, re…
Non-Profit
Children’s Health Sends Support Video to WWE’s Roman Reigns After Leukemia Diagnosis
In September 2018, professional WWE wrestler Roman Reigns made a heartwarming visit to Children's H…
Non-Profit
Close Before You Doze: Spreading the Word that Stops the Spread of Fire
Allison+Partners was brought on board by the UL Firefighter Safety Research Institute (FSRI) for th…
Non-Profit
Goutful - American Kidney Fund
The American Kidney Fund's (AKF) Goutful campaign debunks popular misconceptions about gout and sup…
Non-Profit
Heifer International East Africa Dairy Development Project
To increase awareness about Heifer International and the East Africa Dairy Development Project
Non-Profit
Personal Stories of Discovery
ACS Publications is the scholarly publishing division of the nonprofit American Chemical Society. …
Non-Profit
Planned Parenthood’s Educational Video Series for Parents
We believe that young people deserve to have the information, resources, and skills they need to pr…
Non-Profit
Protect Our Schools From Gun Violence
Some call this the gun violence generation. Many of today's youth have grown up in the shadow of ma…
Non-Profit
The Brunswick Four
Egale launched the#HearOurStory project in order to bring to light the complex issues and impassion…