13th Annual Shorty Awards Categories

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media and digital channels, campaigns, websites and applications.

From the 9th Annual Shorty Awards Best Influencer & Celebrity Instagram Campaign

This award honors the best integration of an influencer, celebrity or ambassador as part of a social media marketing campaign optimized for Instagram.

Finalists

finalist
audience
#BullsIGTakeover
During the off-season, the Chicago Bulls and Bud Light sat down to talk about objectives for our partnership for the upcoming season. Bud Light wanted to humanize and localize the Bud Light brand to the Chicago area. They were also focused on creating awareness and driving sales for their new Chicago Bulls-branded Bud Light can.The Chicago Bulls s…
finalist
#ShareaCokewithATL
For more than 25 years, World of Coca-Cola has been a preeminent Atlanta attraction, drawing local residents and out-of-town visitors from throughout the United States and around the globe. The attraction wanted to create greater top-of-mind awareness among millennials considering where to spend an afternoon or host friends in the city. World of C…
finalist
Colors for the Nest Learning Thermostat
In 2016 we were adding three new colors to the Nest Learning Thermostat. Our challenge: How can we create new excitement and social buzz for this color update on one of our oldest product in the market?
finalist
Sperry's Moment In Time
Sperry, widely known as creator of the world's first boat shoe, sought to increase awareness for its wet weather offerings during a key selling season and reposition the brand to reach and influence a new target of fashion-savvy female style enthusiasts. To reinvigorate interest in the brand beyond the boat shoe and leverage the highly engaged fas…

Nominees

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, Snapchat, and the rest of the social web.

winners have been announced. follow us to see who won!