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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

Shorty Awards Entries

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Your search returned 1372 entries

Social Media Tool
winner
#EveryDayCare – Whirlpool, DigitasLBi and Crowdtap
In the past, the only reason people had to engage with Whirlpool was when they had a product compla…
Hashtag
winner
#EyeOnClimate
2017 was an unprecedented year for climate change - from devastating extreme weather events to the …
Beauty, Instagram Partnership, Storytelling
winner
#FindMyiD
Clinique created a global content relay race around the world to tease our newest innovation and f…
Call to Action, Earned Media, Real Time Response, User-Generated Content
winner
gold honor
bronze honor
#FindTheKetchupBoatGuy
Background When Heinz heard about Elvis Francois-- the sailor who survived 24 days at sea on a b…
YouTube Partnership
winner
audience honor
#GamerVsWorld
A casual bet between gaming icons and creators SypherPK (6.5m YouTube subscribers) and Typical Game…
Social Good Campaign, Hashtag, Fashion, Beauty & Luxury
winner
#GayIsOK
Lush actively supports LGBT rights, but this is a challenge for a global business present in coun…
Art Direction, Graphics
winner
silver honor
#GoldLife Rewards
In the Spring of 2016 Starbucks re-launched their loyalty program as Starbucks Rewards. The new pro…
Mid-Range Media Buying Strategy
winner
audience honor
#HallmarkAtWalgreens Ambassador Campaign
The Hallmark Ambassador Campaign included a series of influencer marketing flights for Hallmark at …
Contest or Promotion, Instagram, IRL Activation
winner
#iamheretotakeyourjob Intern Draft
There's a pecking order in the agency world, and interns usually sit at the bottom of the food chai…
Europe, Technology, Mobile Campaign, Instagram
winner
audience honor
#InstazoomZ5 – The first zoom on Instagram by Sony Xperia.
March 2016 - Sony Mobile France wanted to recruit followers and visibility on its new Instagram acc…
Retail & E-Commerce, Storytelling, TikTok, User-Generated Content
winner
silver honor
#IYWYK: Celebrating REAL Walmart Shopper Stories on TikTok
As more and more shoppers are turning to Walmart during these inflationary times, we wanted to huma…
Twitter Partnership
winner
audience honor
#KnitForRefugees
Every winter, millions of Syrian refugees risk being literally left out in the cold.This year, Twit…
Consumer Brand, YouTube, Hashtag
winner
silver honor
#LikeAGirl
Girls experience their biggest drop in confidence during puberty, around their first period. Always…
Real Time Response, Twitter
winner
silver honor
#LiveInTheMovies
In 2016, brands paid a record breaking $2M for a 30 second spot. But with a major hotel chain as th…
Weibo
winner
audience honor
#MyHawaiianStyle
Hibiscus print, vibrant leis, and flowing linens – there is a notably distinct yet approachable ele…
LinkedIn
winner
audience honor
#MyNewTitle Fiverr Campaign
The idea behind the campaign, created by Fiverr’s employer branding and creative teams, was to pivo…
Sports
winner
#MyPlayoffsMoment
The NHL wanted to leverage the 2015 Stanley Cup Playoffs to grow interest in its game. Our business…
Entertainment, Snapchat Filter/Lens
winner
#NetflixSwap
In September 2015 Netflix was launched in France. Since then, its community and Netflix 'Original S…
Multi-Platform Campaign
winner
#NewWords - Dictionary.com
At least twice yearly, Dictionary.com unveils a list of words that have been newly added to its dic…
Non-Profit, Emerging Platform, Gamification
winner
audience honor
#NoBuildChallenge
The depletion of the earth's natural resources is a major problem which humanity must fight against…
Local Campaign, Non-Profit
winner
gold honor
#NoShameNoBlame: a campaign demanding a serious sentence for a serious crime
The #NoShameNoBlame campaign, launched during the 16 Days of Activism against Gender-Based Violence…
Organic Promotion, Social Good Campaign, Spokesperson, LinkedIn
winner
#NotDone
In 2020, which marked the 100th anniversary of women winning the right to vote, Verizon launched th…
Integrated Campaign, Twitter
winner
bronze honor
audience honor
#NuggsforCarter
In the hyper competitive world of fast food, brand reputations move fast. Increasingly driven by so…
Emojis
winner
audience honor
#NYCYouthHealth Emoji Campaign
A cutting edge emoji social media campaign to raise awareness of NYC Health + Hospitals' YouthHe…
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