THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project NEW!

From the 9th Annual Shorty Awards Best use of Instagram

This award honors the best use of Instagram for a campaign, post or project. Describe how you integrated Instagram into your campaign, how it enhanced your message and how it met or exceeded your goals and objectives.

See previous winners and honorees here.

Nominees

finalist
audience honor
#InstazoomZ5 – The first zoom on Instagram by Sony Xperia.
March 2016 - Sony Mobile France wanted to recruit followers and visibility on its new Instagram acc…
#MyVote Instagram Partnership with CA Technologies
CNN Politics invited fans to join them on a trip across the country. But not to follow the candidat…
#TheRealDaytime - Best Use of Instagram
"The Real" hosts are changing their fans' lives one hashtag at a time. With an Instagram post using…
'Alohilani Resort
With the grand opening set for 2017, 'Alohilani Resort was looking for a way to generate awareness …
finalist
68th Emmy Awards Boomerang Portraits
To celebrate the stars and the Emmy Awards in a beautiful new way. To make arresting, exciting port…
@TeamTarget
@TeamTarget is Target's team member Instagram channel. It's created by team members, for team membe…
Accion Instagram
As a global nonprofit dedicated to creating a financially inclusive world that benefits the three b…
Ash vs Evil Dead - Groovy Toy Time
We only want three things here at Ash vs Evil Dead: Look great, have fun, and show our fans a good …
Bravo’s Top Chef Season 14
Season 14 was a whole new serving of Top Chef. For the first time, the Emmy-winning series brought …
finalist
Canon EOS M5 #TagYoureIt Instagram Campaign
In 2016, Canon launched the EOS M5 Digital Camera, the latest venture into the mirrorless camera ca…
Knott's Berry Farm Bounty Hunter
Knott's Berry Farm launched its most immersive in-park experience ever with Ghost Town Alive, where…
Order&Chaos Instagram
Located in South Baltimore, Order&Chaos Coffee is a bold coffee destination where java junkies, hun…
Plantronics Active Fitness
Elevate the Plantronics story by developing a new, core narrative to help shift consumers' view of …
winner
Project Harden
When adidas signed James Harden, basketball's most enigmatic star, interest in his new signature sh…
Red Bull Rampage Behind-The-Scenes Instagram Story
Save the Sea Scavenger Hunt
Cinépolis USA wanted to generate awareness about its brand through its social channels in an innova…
finalist
gold honor
Spotting “FedEx in the Wild” – Letting our Fans be Storytellers
When we initially launched our Instagram presence, it failed. We were the brand that was on Instagr…
Washington v Trump
With a few months before the US Presidential Election, there was a very real chance that Donald Tru…
finalist
“Dear Maiah” | An Interactive Advice Instagram Show
In an era of increased ever more pervasive media fragmentation and ad blocking, it's increasingly h…
finalist
“Your Move” | The First-Ever Instagram Dance School
In an era of increased ever more pervasive media fragmentation and ad blocking, it's increasingly h…