3rd Annual Shorty Social Good Awards Categories

See below for official categories. The final entry deadline is September 20th, 2018.

The 11th Annual Shorty Awards will open for entries on October 22nd, 2018.

From the 8th Annual Shorty Awards Best Social Media Tool

This award honors a social media marketing tool that has significantly enhanced a brand, agency, organization or institution's ability to generate relevant and effective social media content. Case studies and testimonials are encouraged.

See previous winners and honorees here.


Connect Live
Telescope's social marketing and technology platform, Connect Live, was built to enhance the participation and social experience for content providers - helping them tell stories across any screen with white label solutions to engage audiences to connect more closely with brands, significantly impact their favorite shows and interact with content in more ...
Cooking up community at Eat Real food festival
The Eat Real Festival, a massive street-food festival and overall celebration of good food, has been one of the most popular foodie events in the San Francisco Bay Area since its start in 2008. Each year, the festival hosts more than 50 local food and beverage vendors, showcasing their creations to more than 75,000 hungry attendees over three days.The fes...
Coyne Connect – Activating Influencer Engagement
Market demand has shifted from simply engaging bloggers to activating the most brand loyal and influential brand advocates online. These online influencers have a reach and audience that transcends their daily blogs and instead ripples across multiple social platforms in a personal brand ecosystem. The evolution of influencer impact is coupled with the ne...
Giant Spoon's Snapchat Account
While many companies like the NFL, Burberry, Goldman Sachs and W Hotel have been using Snapchat for brand building and recruiting efforts, agencies have been slow to "snap" to it to promote their own services. In October of 2015, however, Giant Spoon set out to be one of the first agencies to trailblaze the burgeoning platform.The agency was tossing aroun...
Panini America: The Knight's Lance
The Knight's Lance, the official blog of Panini America, began in late 2010 inspired by the idea of creating an all-encompassing information vehicle for the world leader in licensed sports and entertainment collectibles -- and the definitive first word on all Panini America products, news, promotions and more. But the ambitious goal was always to create m...
Redken 5th Avenue Facebook Content Creator Program for Salons
For small business owners, an effective social media strategy is critical for driving sales, building visibility, and attracting new clientele. For salon owners and professionals in particular, developing a consistent and comprehensive social media presence can be a challenging task. With multiple responsibilities behind the chair and in-salon, many salon...
Share your #SWColorLove
Our DIY painting community not only loves seeing how other homeowners use color. They love to show off their own choices. The #SWColorLove hashtag lets them do both. This hashtag, leveraged on Instagram and Twitter, created a continuous loop of content—from user to brand and back again. It drove an endless stream of inspiration for bloggers, influencers a...
Snaps: The Brand Platform for Mobile Messaging
At Snaps we see mobile messaging as the next evolution of social media. It is our goal to be the premium-marketing platform for extremely popular messaging applications including: WhatsApp, Facebook Messenger, WeChat, Viber, Line, Skype, Kik and more. There are over 257 billion messages sent a day, and is it our goal to put brands at the center of those c...
The French Piste Project
Atout France wanted to make sure that when people were thinking about skiing and snowboarding they thought FRANCE. Way To Blue was tasked with conceiving an idea that engaged skiers and snowboarders that would create both word of mouth AND press coverage.
Tracx Social Business Cloud
Tracx is the leading social business cloud empowering enterprises to build their brand, attract new customers, service existing ones and connect with other key audiences in the social-enabled world. The solution analyzes and refines mass amounts of geographic, demographic and psychographic data from across the social web to deliver deep insights into cust...

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, Twitch, Musical.ly, and the rest of the social web.

The Shorty Social Good Awards will be held November 15, 2018 in New York City