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Special Project

Special Project
From the 8th Annual Shorty Awards

Connect Live

Entered in Social Media Tool


Telescope's social marketing and technology platform, Connect Live, was built to enhance the participation and social experience for content providers - helping them tell stories across any screen with white label solutions to engage audiences to connect more closely with brands, significantly impact their favorite shows and interact with content in more meaningful ways.

Strategy and Execution

Connect Live has powered the most innovative and demanding real-time, mass-scale participation campaigns across entertainment, sports, news and live events since the launch of American Idol in 2002. It has continually evolved to meet the changing way we consume media and interact across social platforms.

Integrating numerous social feeds and collaboration with leading social networks, including a unique partnership with Facebook, Connect Live provides creators the ability to curate and publish social content in real-time to any screen.

The platform offers custom and white label solutions to deliver more meaningful engagement to passionate fans, viewers and consumers. Solutions include:

-Verified multi-platform vote solutions

-Real-time social curation and live social visualizations

-Full suite of Social, Digital and Video Products


Delivering numerous first and record breaking campaigns in the industry, since its inception Connect Live has delivered over 2.5 billion interactions across mobile, digital and social campaigns. For example, Connect Live's technology delivered TV's first ever use of hashtag voting on Twitter, then Instagram and now Facebook.

Connect Live has also generated innovative, highly engaging campaigns for companies like NASA, CNN, Fox News, NBA, Coca-Cola, The Emmys, Vans, Sparkling Ice and many more. Every week, Connect Live's solutions enhance and drive social reach for numerous TV campaigns and shows that are consistently in the top 5 highest rated social shows according to Nielsen's Twitter TV ratings. Examples - American Idol, Dancing With The Stars, VH1's Love and Hip Hop, Fox News, CNN, The Voice, VMA's and more.

The Connect Live platform unlocks meaningful, real-time interactivity for audiences - driving record amounts of tune-in and social media engagement that deliver positive effect on both viewership and ratings alike.


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