THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign NEW! Campaign by Diverse-Owned Businesses NEW! Global Campaign Integrated Campaign Launch Campaign NEW! Local Campaign Mobile Campaign Multi-Platform Campaign Rebrand Campaign NEW! Regional Campaign NEW! Social Good Campaign

Content and Media

Blog & Micro-blog Branded Content Branded Series Clapback Contest or Promotion Data Visualization Email NEW! Emojis Filter/Lens Hashtag Meme & GIFs NEW! Micro-site NEW! Native Advertising Single Post or Activation User-Generated Content Voice

Design

Animation Art Direction Brand Identity Brand Redesign Graphic Art Images Sound NEW! UX/UI Visual Effects

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Emerging Platform Partnership Facebook Partnership Instagram Partnership Multi-Platform Partnership TikTok Partnership Twitter Patnership YouTube Partnership

Metaverse

Artificial Intelligence Extended Reality NEW! Immersive Interactive Content NEW! NFTs NEW!

Overall Presence

Facebook Presence Instagram Presence Instant Message Presence NEW! LinkedIn Presence Multi-Platform Presence Other Platform Presence NEW! TikTok Presence Twitter Presence YouTube Presence

Single Platform

Facebook Instagram LinkedIn Other Platform NEW! TikTok Twitter YouTube

Strategy & Engagement

Brand Partnership NEW! Call to Action Chatbots Community Management Creative Use of Technology Customer Service Earned Media NEW! Employee Engagement Event & Experiential NEW! Fundraising Gamification Globalization Humor Innovative Media Buying Strategy NEW! Insights & Trends Integration with Live Television LGBTQ Community Engagement Localization Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring NEW! Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response Search NEW! Shopping Storytelling Takeovers

Podcast

Art & Culture Podcast NEW! Branded Podcast Comedy Podcast NEW! News & Politics Podcast NEW! Other Podcast Genres NEW! Podcast Mini Series Science & Technology Podcast NEW! Sports & Health Podcast NEW! True Crime & Documentary Podcast NEW!

Video

360 Video Animal Video NEW! Comedy Video Dance Video NEW! Featurette or Behind The Scenes Video NEW! Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Product Feature Video NEW! Short Form Video Stories Unboxing Video NEW! Vertical Video Video Ad Video Series NEW!

From the 9th Annual Shorty Awards Best in Technology

Consumer electronics, telecommunication services and technology brands are eligible for this award. Objectives include product launches, encouraging brand loyalty, promotions and deals and thought leadership initiatives.

See previous winners and honorees here.

Winner

Technology
winner
audience honor
#InstazoomZ5 – The first zoom on Instagram by Sony Xperia.
March 2016 - Sony Mobile France wanted to recruit followers and visibility on its new Instagram acc…

Finalists

Technology
finalist
Bayram Olsun
We wanted to make especially younger population feel responsible from the eroding bairam (religious…
Technology
finalist
Building Future Ready Enterprises
As a global trailblazer within the tech industry, Dell Technologies wants to be positioned among c-…
Technology
finalist
HPE Living Progress: Creating a Better Future for All Through Tech
Hewlett Packard Enterprise (HPE) believes Information Technology has the power to change the wor…
Technology
finalist
JBL EON ONE Take Contest & Truck Tour
Our objective was to increase awareness of the new JBL EON ONE Professional PA system in retail and…
Technology
finalist
Olivia Munn Partners With XFINITY and WHOSAY
XFINITY tasked WHOSAY, the leading influencer marketing and media company, to produce a celebrity i…

Nominees

Technology
winner
audience honor
#InstazoomZ5 – The first zoom on Instagram by Sony Xperia.
March 2016 - Sony Mobile France wanted to recruit followers and visibility on its new Instagram acc…
Technology
Arrow V Campaign
Goal: Arrow's corporate social media team utilized corporate marketing videos that explain each of …
Technology
finalist
Bayram Olsun
We wanted to make especially younger population feel responsible from the eroding bairam (religious…
Technology
finalist
Building Future Ready Enterprises
As a global trailblazer within the tech industry, Dell Technologies wants to be positioned among c-…
Technology
HP Elite x2
HP Business makes laptops, workstations, and other high tech devices for companies. This means our …
Technology
HP EliteBook x360 Launch: Work From Vegas
At CES 2017, HP announced the launch of their ultra-thin business convertible, the HP EliteBook x36…
Technology
finalist
HPE Living Progress: Creating a Better Future for All Through Tech
Hewlett Packard Enterprise (HPE) believes Information Technology has the power to change the wor…
Technology
finalist
JBL EON ONE Take Contest & Truck Tour
Our objective was to increase awareness of the new JBL EON ONE Professional PA system in retail and…
Technology
finalist
Olivia Munn Partners With XFINITY and WHOSAY
XFINITY tasked WHOSAY, the leading influencer marketing and media company, to produce a celebrity i…
Technology
Xbox One S
To open this year's Electronic Entertainment Expo (E3), Xbox had a huge announcement. They were rel…