THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

By Campaign

Awareness Campaign NEW! Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Cultural Campaign NEW! Multi-Platform Campaign On a Shoestring Campaign Pro Bono Campaign Regional Campaign Social Movement Campaign

By Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Educate Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees LGBTQ+ Mental Health Multi-Cause Initiative Public Health Public Safety NEW! Racial Equality Responsible Consumption & Production Social Justice Youth & Family

By Industry

Automotive Business to Business Consumer Brands NEW! Education Entertainment Fashion and Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Nonprofit Real Estate NEW! Retail & E-Commerce Sports Technology

By Platform

Facebook Instagram LinkedIn Other Platforms TikTok X (formerly Twitter) YouTube

Original Content

Branded Content Branded Series Documentary Short Extended Reality Feature Film NEW! Gaming Images Interactive Content Live Streaming Long Form Video Micro-site or Blog Podcast Research Reports NEW! Short Form Video Video Video Series

Partnerships

Corporate-Community Influencer, Creator & Celebrity Media Partnership Nonprofit Partnership

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Creative Use of Technology Data & Insights Earned Media NEW! Employee Engagement Event & Experiential Generative AI Guerrilla Marketing NEW! Paid Media PSA Real Time Response Single Post Sound & Music NEW! Storytelling User Generated Content

From the 11th Annual Shorty Awards Best Influencer & Celebrity Instagram Campaign

This award honors the best integration of an influencer, celebrity or ambassador as part of a social media marketing campaign optimized for Instagram.

See previous winners and honorees here.

Winner

Instagram Partnership
winner
#FindMyiD
Clinique created a global content relay race around the world to tease our newest innovation and f…

Finalists

Instagram Partnership
finalist
#DCmoments City Guides
Our #DCmoments City Guides were designed as a unique digital amenity allowing existing and prospect…
Instagram Partnership
finalist
#teampixel Micro Influencer Program
Google is synonymous with search, not necessarily with our best-in-class phone camera. Familiarity …
Instagram Partnership
finalist
Express Ambassadors: #ExpressYourRules Campaign
As consumers' work and personal lives merged, their wardrobes followed suit. Consumers no longer th…
Instagram Partnership
finalist
Marc Jacobs Fragrances, #DaisyLove, takes over The Santa Monica Pier
For more than a decade, the iconic Daisy Marc Jacobs fragrances have won hearts all over the world …
Instagram Partnership
finalist
audience honor
The 2018 iHeartRadio Jingle Ball "Subway Dance-Off"
iHeartRadio wanted to capture the spirit of New York City backstage at the 2018 iHeartRadio Jingle …

Nominees

Instagram Partnership
#MarriottLuxuryBrands World Tour
The primary objective of this campaign was to showcase the depth and breadth of Marriott's luxur…
Instagram Partnership
2018 MTV Video Music Awards - Nominee Reveal
Each year, our roster of talented MTV Video Music Awards-nominated artists is more exciting than th…
Instagram Partnership
Cal-Organic Farms: Cal-O Creators
Our objective was to build a low cost semi-exclusive evergreen ambassador program, leveraging and e…
Instagram Partnership
Didn’t They Tell You – Savage X Fenty: Lingerie by Rihanna is Coming
In the spring of 2018, music and fashion icon, Rihanna embarked on a new venture to create a line o…
Instagram Partnership
Exquisite Things Exquisitely Presented with Camila Coelho
St. Regis uses social media to bring our brand platform, "Live Exquisite," to life for a global aud…
Instagram Partnership
Holiday Countdown - Daily Deals with Influencers
The days leading up to December 25th are filled with companies attempting to get a consumer's atten…
Instagram Partnership
Hulu's Hard Sun: Gunpowder Art
Increased reach around a new series property through influencer extension that aligns with the them…
Instagram Partnership
Live Boldly with Ashley Graham & the Bold Brigade
Iconic beauty brand Revlon was set to launch a major new global platform in early 2018, Live Boldy,…
Instagram Partnership
Social Media Magic with iHeartRadio and Julius Dein
iHeartRadio wanted to combine the magic of Vegas, the internet's obsession with magic tricks, and t…