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11th Annual Shorty Awards Categories


See below for official categories. Entries close and voting ends on February 21st, 2019 at 11:59pm ET.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

Hulu's Hard Sun: Gunpowder Art

Entered in Instagram Partnership

Objective

Increased reach around a new series property through influencer extension that aligns with the theme of the series.

Strategy

All within the experience of a interactive crime wall on Instagram where users can explore evidence, discover clues, and trace connections between the characters, we partnered with social influencer @Dinotomic to create gunpowder art playing off the Hard Sun title sequence and teasing that, "Hard Sun is Coming."

Media

Produced by

Hulu

Link

Entry Credits

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, and the rest of the social web.

The 11th annual shorty awards will be held may 5, 2019 in nyc.