THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

By Campaign

Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign NEW! Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign On a Shoestring Campaign Pro Bono Campaign Regional Campaign NEW! Social Movement Campaign

By Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Educate Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Humanitarian Aid Immigration & Refugees LGBTQ+ Mental Health Multi-Cause Initiative NEW! Public Health Racial Equality Responsible Consumption & Production Social Justice Youth & Family

By Industry

Automotive Business to Business Education Entertainment Fashion and Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Nonprofit Restaurants Retail & E-Commerce Sports Technology

By Platform

Facebook Instagram LinkedIn Other Platforms NEW! TikTok Twitter YouTube

Original Content

Branded Content Branded Series Documentary Short Extended Reality NEW! Gaming NEW! Images NEW! Interactive Content NEW! Live Streaming Long Form Video Micro-site or Blog NEW! Podcast Short Form Video Video Video Series

Partnerships

Corporate-Community Influencer & Celebrity Media Partnership Nonprofit Partnership

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Creative Use of Technology CTV/OTT NEW! Data & Insights NEW! Employee Engagement Event & Experiential NEW! Fundraising Strategy Generative AI NEW! Micro-Influencer Strategy Paid Media PSA Real Time Response Single Post Social Commerce NEW! Storytelling User Generated Content

From the 15th Annual Shorty Awards Local Campaign

This award honors the most creative and effective campaign targeting a single geographic location using social media, digital platforms and tools. The entry must include how local marketing strategies were used to reach communities and/or neighborhoods within a certain radius.

See previous winners and honorees here.

Winner

Local Campaign
winner
The Cost of Inequality
In France, the wage gap is 39%,  every three days a woman dies at the hands of her husband and ineq…

Finalists

Local Campaign
finalist
gold honor
#NoShameNoBlame: a campaign demanding a serious sentence for a serious crime
The #NoShameNoBlame campaign, launched during the 16 Days of Activism against Gender-Based Violence…
Local Campaign
finalist
silver honor
Shark Tank India Season 1
Shark Tank, the world's most successful business reality show, was coming to India for the first ti…
Local Campaign
finalist
bronze honor
SAVOUR
Hellmann’s Spicy Mayo had launched in 2021 in an already crowded category. We had to re-introduce o…
Local Campaign
finalist
10 Years in Brooklyn
In the NBA, hype films are typically used to amp up fans by being bombastic, even flashy. After pit…
Local Campaign
finalist
Checkers & Rally's Fryday to Friday
Post the COVID boom, Checkers traffic and sales were trending down and continued to be down -6.56% …
Local Campaign
finalist
Disney+ Fill in the Blanks
The unaided awareness rate of Disney+ in the Turkish market was 5%, and there was a high-reach camp…
Local Campaign
finalist
Friends of Topo
The Topo Chico brand was built in the field, case-by-case. To achieve their cult status in their in…
Local Campaign
finalist
Modern Love Mumbai
After creating a buzz globally, ‘Modern Love’ - an anthology series inspired by the weekly column o…
Local Campaign
finalist
Tango Berry Peachy
Tango was launching a new soft drink flavour: Berry Peachy. They wanted to raise awareness of th…
Local Campaign
finalist
audience honor
The New York Times Games Spelling Bee
Spelling Bee is a popular word game in the The New York Times’ suite of games where players are cha…
Local Campaign
finalist
The Spirit of 17
Atlanta United is a club built on grassroots and community. So much so that they retired jersey num…
Local Campaign
finalist
Winning Time
HBO, one of the world’s most innovative entertainment brands, was launching Winning Time, a drama a…

Nominees

Local Campaign
finalist
gold honor
#NoShameNoBlame: a campaign demanding a serious sentence for a serious crime
The #NoShameNoBlame campaign, launched during the 16 Days of Activism against Gender-Based Violence…
Local Campaign
finalist
10 Years in Brooklyn
In the NBA, hype films are typically used to amp up fans by being bombastic, even flashy. After pit…
Local Campaign
B/R x Navy Federal Credit Union: Neighborhood Hero
​​​​​Leading into the NHL Stadium Series in Nashville, Bleacher Report partnered with Navy Federal …
Local Campaign
Cedar Fair: Leveraging Influencers to Drive Local Interest in Theme Parks
Every summer, millions of people load into their minivans to visit amusement parks across the count…
Local Campaign
finalist
Checkers & Rally's Fryday to Friday
Post the COVID boom, Checkers traffic and sales were trending down and continued to be down -6.56% …
Local Campaign
Dine On
In the summer of 2022, OpenTable set out to be the catalyst for the recovery of Toronto’s COVID imp…
Local Campaign
finalist
Disney+ Fill in the Blanks
The unaided awareness rate of Disney+ in the Turkish market was 5%, and there was a high-reach camp…
Local Campaign
Dwight Howard Is Fueled By Nature
The Arrowhead Brand has been part of the community for over 125 years, but they hadn’t spoken to th…
Local Campaign
finalist
Friends of Topo
The Topo Chico brand was built in the field, case-by-case. To achieve their cult status in their in…
Local Campaign
IZEA + Colorado Crisis Services: LGBTQIA+ Community Mental Health Support Initiative
Colorado Crisis Services (CCS), is Colorado’s statewide resource for any mental health, substance u…
Local Campaign
finalist
Modern Love Mumbai
After creating a buzz globally, ‘Modern Love’ - an anthology series inspired by the weekly column o…
Local Campaign
Nextdoor and the Eden Project's initiative, The Big Lunch brought 17.2 million together
Local Campaign
finalist
bronze honor
SAVOUR
Hellmann’s Spicy Mayo had launched in 2021 in an already crowded category. We had to re-introduce o…
Local Campaign
finalist
silver honor
Shark Tank India Season 1
Shark Tank, the world's most successful business reality show, was coming to India for the first ti…
Local Campaign
finalist
Tango Berry Peachy
Tango was launching a new soft drink flavour: Berry Peachy. They wanted to raise awareness of th…
Local Campaign
The Canadian Tire Christmas Trail
In 2022, Canadian Tire (CT) launched its new brand purpose: We Are Here to Make Life in Canada Bett…
Local Campaign
The Capital of Spycraft
Washington, DC, 2022 — In a city with more free museums than anywhere in the world, how can we c…
Local Campaign
winner
The Cost of Inequality
In France, the wage gap is 39%,  every three days a woman dies at the hands of her husband and ineq…
Local Campaign
finalist
audience honor
The New York Times Games Spelling Bee
Spelling Bee is a popular word game in the The New York Times’ suite of games where players are cha…
Local Campaign
finalist
The Spirit of 17
Atlanta United is a club built on grassroots and community. So much so that they retired jersey num…
Local Campaign
finalist
Winning Time
HBO, one of the world’s most innovative entertainment brands, was launching Winning Time, a drama a…