THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

From the 9th Annual Shorty Awards Best in Entertainment

This award honors the social media efforts supporting the music, film, theater and all other facets of the entertainment industry. All segments of the entertainment industry are eligible for this award.

See previous winners and honorees here.

Winner

Entertainment
winner
Deadpool’s Global Domination
Deadpool electrified a genre, shocked Hollywood, and broke box office, Digital and Blu-ray/DVD reco…

Finalists

Entertainment
finalist
#NetflixSwap
In September 2015 Netflix was launched in France. Since then, its community and Netflix 'Original S…
Entertainment
finalist
Call of Duty®: Infinite Warfare - Snapchat Zombies Karaoke
Normally, Call of Duty Zombies is marketed by one gameplay trailer that shows the best moments of t…
Entertainment
finalist
John Wick 2
Having avenged his dog and won over audiences in his successful first run, John Wick returned bigge…
Entertainment
finalist
RINGS - TV Store Prank
The objective was to create an entertaining and highly sharable video to get people excited about t…
Entertainment
finalist
audience honor
storybooth.com
storybooth is an innovative new animated storytelling platform that collects real stories from youn…

Nominees

Entertainment
"She Loves Me" Live Stream
In 2015, producers Bonnie Comley and Stewart F. Lane launched BroadwayHD on a mission to promote a…
Entertainment
2016 MTV EMA
Every year, the MTV EMA is the world's biggest night in music, and our multi-platform strategy str…
Entertainment
Doctor Who
The real stars of Doctor Who are Whovians– the fans of the show who always surprise and inspire us …
Entertainment
Hulu Hunk O'Lanterns
Lots of people love the shows on Hulu, but few people feel the same way about the brand. We needed …
Entertainment
JASON BOURNE - REMEMBER EVERYTHING
To celebrate the launch of the sequel of the original Jason Bourne trilogy, in theaters on July 29t…
Entertainment
London Has Fallen Influencer Activation
To maximize buzz and awareness around the theatrical release of London Has Fallen among thrill-seek…
Entertainment
Nashville Unplugged: Go Write Me
We believe entertainment is a fundamental human need, and nowhere is entertainment more spectacular…
Entertainment
Orphan Black
2016 marked a momentous year for Orphan Black fans with a 4th Season, an announcement that Season 5…
Entertainment
Star Trek: 50 Trekkin' Years
Lots of people love the shows on Hulu, but few people feel the same way about the brand. We needed …
Entertainment
Swiss Army Man "Meet Your Best Friend Manny"
Swiss Army Man is more than a film about a farting corpse, it's a coming-of-age film about friendsh…
Entertainment
The Hunt
Created by the same producers as the groundbreaking Planet Earth Series, The Hunt exposed viewers t…
Entertainment
Voltron
Bringing a fan favorite to life, especially one that debuted over thirty years ago, is never an eas…
Entertainment
WWE
In the world of WWE, the show doesn't end once the final bell rings. The conflicts and controversie…