11th Annual Shorty Awards Categories


See below for official categories. Entries close and voting ends on February 21st, 2019 at 11:59pm ET.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

Best use of Storytelling

Branded storytelling is the use of authentic & meaningful content that connects with your audience and compels them to share it. This award honors the most creative and effective use of branded storytelling on social or digital by a brand, agency, or organization.

See previous winners and honorees here.
Start an entry in this category
#Romanovs100: 4,000 photos. 4 social networks. 1 family.
The Romanovs were pioneers of photography — in the early 20th century they owned the world's first portable Kodak cameras and captured almost every meaningful event in their lives.On July 17, 1918, the...
A Netflix Marriage Proposal
Conor and Kamela's five year long love story began with their first date, which consisted of watching Netflix! So it was only right that Conor pop the big question with the mega streaming service in...
CITYROW GO: Launch Campaign
In the indoor rowing fitness industry, CITYROW is the leading brand in its class. They monopolized the game even further with the creation of CITYROW GO: an integrative app and rower system that allows...
Can't Judge a Book
Mastercard has been a sponsor of the GRAMMYs for years, tying our passion for music with music's biggest night and celebration. But, we noticed a disturbing trend. While the biggest night in music tend...
City of Toronto - Heart of Resilience
100 Resilient Cities is a program pioneered by the Rockefeller Foundation to help cities around the world become more resilient to the physical, social and economic challenges that face the world today...
Dear Kyle
Within a few seconds of hitting play on "Dear Kyle," you may be inclined to reach for a tissue.Your heart may gently ache as you hear families recount the impact that one man has had on their lives. So...
Dylan Strong
After the tragic and sudden death of Georgia high school football player, Dylan Thomas, we wanted to tell the encouraging story on how the community came together to support his football team and comfo...
Envoy by Four Seasons
In November 2018, Four Seasons announced a new initiative to collaborate with storytellers across all mediums and art forms – Envoy by Four Seasons. Envoy is the brand's response to the increasingly cl...
Extreme I.T. series
Our goal was to gain Lenovo some warranted notoriety; not just as the global leader in innovative consumer and commercial tech products and solutions, but as the experts in complex tech concepts on eve...
Girl Scouts of the USA: All Girl Scout PSA
When Girl Scouts approached Socialfly to produce its next PSA, we jumped at the opportunity. We started by asking a question: "what do we want the world to know about Girl Scouts?"The answer? A lot.PSA...
Green Bay Packers: 100 Seasons
Ten decades have passed since the Green Bay Packers were first organized at a meeting in downtown Green Bay. Since that August day in 1919, the team's enduring success has become one of the greatest st...
Heifer International East Africa Dairy Development Project
To increase awareness about Heifer International and the East Africa Dairy Development Project
IBM Content Cantina
Think of thought leadership differently, as there is a need to cut through the clutter of internal comms at IBM to inform and educate our content practitioners and those adjacent to them; so we are col...
Letters to Bud
Every May for the past several years, Hall of Fame Head Coach Bud Grant has held a garage sale at his Bloomington home.Amidst pocket knives, aged fishing lures and throwback Vikings posters, there are ...
Medela 22Victories
The cultural expectations around breastfeeding puts a lot of pressure on new moms: public health groups and health care providers emphasize that "breast is best" for mom and baby, while Instagram and m...
NFL Undiscovered
The 'NFL Undiscovered' docu-series was the content and storytelling output of the NFL's International Player Pathway program. The goal of that program is to provide an infrastructure for top internatio...
Tanauan: Stronger than the Storm
Tanauan: stronger than the storm shares the struggle of a small Philippine town and its people as they recover from Typhoon Haiyan - the strongest typhoon to ever make landfall. Told over 5 years, thei...
Tech+Art (Series)
Following its first Albert Einstein-focused installment of "Genius," Season Two of National Geographic's Emmy-nominated anthology series tells the story of Pablo Picasso, one of the 20th century's most...
The Honey Baked Ham Company Rebrand Launch - Story Contest & Swag
After six decades of serving The World's Best Ham, The Honey Baked Ham Company was ready to enter into a new era. We aimed to craft a fun and contemporary new look that still pays tribute to our brand'...
The Well by Northwell - Revmade
The Well is a manifestation of Northwell Health's mission to make a difference as an honest, trusted and caring partner. We're connecting with consumers to provide them with personalized, authentic con...
This Is My Brother
As the American Experience team prepared for the 50th anniversary of the assassination of Dr. Martin Luther King, Jr. and the rebroadcast of their popular 2010 documentary Roads to Memphis, Digital Edi...
This is SNAP
Upworthy and the Supplemental Nutritional Assistance Program (SNAP) turned to Glass Entertainment Group to create an emotional, impactful and authentic documentary, profiling a SNAP recipient, her dail...
UNKNOWN 9
Reflector Entertainment's mission is to create Storyworlds: transmedia universes built from the ground up, releasing new and exciting narratives along a consistent schedule and across a wide variety of...
WestJet Christmas Miracle: Uniting Through Traditions
For the past twenty-two years, WestJet has been known as a low-cost domestic carrier. However, with the 2019 launch of their new 787 Dreamliners, WestJet will be recognized as a true global carrier. In...
evian + VICE: This is evian
evian®, the number one global premium water brand*, first came to the U.S. more than 40 years ago. Over time, the brand became famous for its iconic advertising, and unique source in the French Alps. W...

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, and the rest of the social web.

The Final Entry Deadline is February 21st, 2019