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11th Annual Shorty Awards Categories


See below for official categories. Entries close and voting ends on February 21st, 2019 at 11:59pm ET.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

By Campaign

Integrated Campaign
#GivingTuesday: The Day the World Gives Back
Havas PR North America, 92nd Street Y
#ISurvivedEbola
Vulcan Productions and PCI Media Impact
Dove: Dear Media
Razorfish, Dove
Love Has No Labels
R/GA, Ad Council
M&M’S #MakeMLaugh For Red Nose Day
Weber Shandwick, Mars Inc, M&M'S
Macy's Wish Writer
Macy’s, Make-A-Wish, & J. Walter Thompson
SAVE THE FOOD
SapientNitro, Natural Resources Defense Council
Savers Rethink Reuse
Edelman, Savers
Shoppers Horrified to Find Their Luxury Leather Is Alive
People for the Ethical Treatment of Animals
The Economist's Pride & Prejudice
The Economist, McCann, Edelman, OgilvyDo
Vulcan Fiat Lux
Edelman, Vulcan
Mobile Campaign
Codemoji
Mozilla and TODO
Connect To Care
DigitasLBi, Whirlpool
On a Shoestring
Finding New Feet
Sal's Shoes
Street Fare
Saatchi & Saatchi Wellness, Crossroads Community
Venmo Micro Hack
Deutsch, WATERisLIFE
What Do We Have to Do To Get Paid Family Leave?
ART NOT WAR, American Women.org
Pro Bono
#FlipOffFur
Chemistry Atlanta, Friends of Animals
Fueling Donations for National Give OUT Day!
Clever Girls, Horizons Foundation
Street Fare
Saatchi & Saatchi Wellness, Crossroads Community
Texting vs Drinking
MullenLowe, Safe Roads Alliance
The #62MillionGirls Yearbook
Edelman, Girl Rising
The Caring Economy
OMD I Ignition Factory I Richards Group, Salvation Army
The Erase Hunger Project
Saatchi & Saatchi Wellness, Crossroads Community
This is a story about failure.
Harlem RBI, Anomaly
UnTasty Dishes
DigitasLBi, Charity Water

By Cause

Animal & Wildlife
96 Elephants
Wildlife Conservation Society
Adopt a Life Partner
DigitasLBi, Magnet Media, Rescue Dogs Rock NYC
Can Puppies Fix Boredom? #PowerofPuppies
SoulPancake, Reach Agency , Purina Puppy Chow
Humana Brings The Parks To You
FCB Chicago, Humana
Project #ShareConservation for World Penguin Day
Original Penguin, Maryland Zoo in Baltimore & Hippogriff Inc.
Civic Engagement
ACT/ART: Criminal Justice Reform
Deep Focus/Moment Studio, ACT/ART
EIGHTEEN
FUSION
George Takei founds "One Pulse for America"
The Social Edge, George Takei
Special Olympics with Dustin Plunkett
Starcom, Bank of America
The Future of Hate — Stop HB757
DigitasLBi, Lost-n-Found Youth
Developing Nations
#ISurvivedEbola
Vulcan Productions and PCI Media Impact
Education
#SaidNoSchoolEver
Havas Chicago, Reynolds Consumer Brands
#COMMONCORE —How Social Media is Changing the Politics of Education
Consortium for Policy Research in Education
Care Counts
DigitasLBi, Whirlpool
Commodity Carnival/Risk Ranch
CME Group and Edelman
DonorsChoose.org’s #BestSchoolDay
DonorsChoose.org, Group Gordon
MTV Pants Off
Viacom
Story for Chela
Squad Digital, USAID- Aga Khan Foundation
The #62MillionGirls Yearbook
Edelman, Girl Rising
Emergency Relief
#ISurvivedEbola
Vulcan Productions and PCI Media Impact
Around the World in 200 Milliseconds
Conversant, Federation for Internet Alerts
Environment & Sustainability
Earth To Paris: A Global Movement for Bold Planet Action
Havas PR Global Collective, United Nations Foundation
In the World
FUSION
Paddle to Paris
Purpose, AMPB, COICA, Ford Foundation
SAVE THE FOOD: Change The Way You Think About Food
SapientNitro, Natural Resources Defense Council
Savers Rethink Reuse
Edelman, Savers
Poverty & Hunger
Lost In
FUSION
Out In the Open Sleepout
Edelman, Windy City Times and AIDS Foundation Chicago
Street Fare
Saatchi & Saatchi Wellness, Crossroads Community
The Erase Hunger Project
Saatchi & Saatchi Wellness, Crossroads Community
UnTasty Dishes
DigitasLBi, Charity Water
Public Health
#HavasPeepShow
Havas Chicago , Havas Chicago
#ISurvivedEbola
Vulcan Productions and PCI Media Impact
#TalkEarly
Responsibility.org
Fresh Empire – The First National Hip Hop Tobacco Prevention Campaign
Rescue | The Behavior Change Agency, FDA Center for Tobacco Products
New York Community Schools “Operation Warm” Coats for Kids Campaign
Operation Warm, Inc. & NY DOE Department of Community Schools
Street Fare
Saatchi & Saatchi Wellness, Crossroads Community
Texting vs Drinking
MullenLowe, Safe Roads Alliance
The Boulevard: The Road to Health and Home
The Telling Well, Picture Show Films, 11hundred, Small Forces, The Boulevard
Social Justice
"Hands" - A Song for Orlando (Lyric Video)
Interscope Records / GLAAD / Justin Tranter
#LetHawaiiHappen - A Surprise Wedding
Hawaii Visitors and Convention Bureau
#TheReal10
Rethink & WONGDOODY, AAUW
Calling All Who Demand Answers
Fusion Lightworks; and SS+K
Fair Food Program Community Engagement
Pinkwater & Putman, Fair Food Program
Fueling Donations for National Give OUT Day!
Clever Girls, Horizons Foundation
George Takei fights HB2 with "You Can Pee Next To Me"
Omaze; The Social Edge, Equality North Carolina; George Takei
It Got Better Season 3
Team One, Lexus
Lemonade
FUSION
MasterCard Restroom For All
McCann New York, MasterCard
Maytag Pride
DigitasLBi, Maytag
MTV Decoded
Viacom
Stand with Malala
Campfire at SapientNitro, National Geographic Channel
Take Down Gun Violence
Saatchi & Saatchi Wellness, Concerned Citizens to Take Down Gun Violence
The Economist's Pride & Prejudice
The Economist, McCann, Edelman, OgilvyDo
The Future of Hate — Stop HB757
DigitasLBi, Lost-n-Found Youth
The Ugly Truth
The Voices and Faces Project, Kinetic Worldwide (Chicago Office), Chicago Recording Company, ProjectionMan, Do It Outdoors Media, San Diego County District Attorney’s Office
Using VR & Livestreaming to Combat Child Trafficking
ERASE Child Trafficking #HelpErase
We Were Strangers, Too
The Anti-Defamation League

By Industry

Business to Business
#ISurvivedEbola
Vulcan Productions and PCI Media Impact
Consumer Brand
Zappos: #ImNotABox Campaign
Zappos THINK, Variable
Entertainment
Here To Stay
Spotify
storybooth
Created Entertainment
Fashion, Beauty & Luxury
#BringBackTheBees
Baldwin&, Tractenberg & Co., AKQA, Burt's Bees
Savers Rethink Reuse
Edelman, Savers
Financial Services
2015 Special Olympics: #PassTheFlame
Hill Holliday, Bank of America
Food & Beverage
Honey Maid: Wholesome Button
Weber Shandwick, Honey Maid
Government & Politics
NYC Commission on Human Rights: "Look Past Pink and Blue" Transgender Bathroom Rights Campaign
NYC Commission on Human Rights, Miller Advertising, Fluent 360
Health & Fitness
Memorial Sloan Kettering Cancer Center + Humans of New York Project
Memorial Sloan Kettering Cancer Center, Humans of New York & Spredfast
The Erase Hunger Project
Saatchi & Saatchi Wellness, Crossroads Community
WomanOn by Pfizer
Pfizer, Twist Mtkg., Group SJR, Carat, Wunderman, Vynamic
Hospitality & Travel
Expedia Dream Adventures
Expedia, 180LA, All360 Media, Pixel Rain
Foxwoods: Stuff The Bus & Beyond
Foxwoods Resort Casino
Live Events
Red Nose Day 2016
McBeard, NBC Entertainment & Comic Relief
News & Media
Dove: Dear Media
Razorfish, Dove
TYT Network
TYT Network, LLC
NGO
#FightAffluenza
Mothers Against Drunk Driving
#ImpactOfADonation Contest
Public Interest Registry
#WearOrange
Everytown for Gun Safety, Viacom Scratch
The #62MillionGirls Yearbook
Edelman, Girl Rising
Retail & E-Commerce
Zappos: #ImNotABox Campaign
Zappos THINK, Variable
Sports
#33Forever
Denver Nuggets
#MoreThanMean 'Faces' Online Harassment of Women in Sports
One Tree Forest Films, Just Not Sports
Sorry
SapientNitro, Canada Basketball
Technology
Around the World in 200 Milliseconds
Conversant, Federation for Internet Alerts
Codemoji
Mozilla and TODO
Television
MTV's "White People"
MTV, Define American, Punched in the Head Productions
Stand Up To Cancer 2016 #Reasons2StandUp Campaign
Stand Up To Cancer: A Program of the Entertainment Industry Foundation; Telescope TV; Done + Dusted; ID-PR; CAA Brand Studio; Blue State Digital
Stand with Malala
Campfire at SapientNitro, National Geographic Channel

By Overall Presence

Facebook Presence
Food, Inc.
TakePart
George Takei founds "One Pulse for America"
The Social Edge, George Takei
Pets Add Life (PAL)
The Impetus Agency, American Pet Products Association
The Verizon Foundation
The Verizon Foundation
Instagram Presence

Content & Strategy

Hashtag
#SaidNoSchoolEver
Havas Chicago , Reynolds Consumer Brands
#ShootATweet
Left Field Labs, That Carl, Shoot A Tweet
Dove: Dear Media
Razorfish, Dove
The #62MillionGirls Yearbook
Edelman, Girl Rising
Live Streaming
Turning Tables On Cancer
Circulate, Flux Broadcast, Listen UP, DJ EZ & Cancer Research UK
PSA
@SummerBreak's "It Can Wait"
AT&T and Fullscreen Media’s Strategic Content Group
#ActinParis: The First Virtual Reality Climate Change PSA
RYOT Media , Sierra Club & Environmental Media Association
#MoreThanMean 'Faces' Online Harassment of Women in Sports
One Tree Forest Films, Just Not Sports
#TheReal10
Rethink & WONGDOODY, AAUW
Adopt a Life Partner
DigitasLBi, Magnet Media, Rescue Dogs Rock NYC
I Am Me
Thought Café, McGill University
Reading Is Fundamental READ PSA
Reading Is Fundamental and Timber
SAVE THE FOOD: Change The Way You Think About Food
SapientNitro, Natural Resources Defense Council
Texting vs Drinking
MullenLowe, Safe Roads Alliance
The Art Heist For Good
Deutsch, WATERisLIFE
Real Time Response
#ShootATweet
Left Field Labs, That Carl, Shoot A Tweet
Video
@SummerBreak's "It Can Wait"
AT&T and Fullscreen Media’s Strategic Content Group
Burned Girl
Blue Chalk Media, WonderWork
Moms for Transgender Equality
Human Rights Campaign
SAVE THE FOOD: Change The Way You Think About Food
SapientNitro, Natural Resources Defense Council

Partnerships

Business-NGO
Around the World in 200 Milliseconds
Conversant, Federation for Internet Alerts
Matter to a Million: small loans fuel big dreams
HP Foundation, Kiva, HP employees
The Ugly Truth
The Voices and Faces Project, Kinetic Worldwide (Chicago Office), Chicago Recording Company, ProjectionMan, Do It Outdoors Media, San Diego County District Attorney’s Office
Corporate-Community
Care Counts
DigitasLBi, Whirlpool
Partners in Preservation: National Parks
Day One Agency, Partners in Preservation
Special Olympics with Dustin Plunkett
Starcom, Bank of America
Influencer & Celebrity
I Am A Witness
Ad Council