40% of food produced in America is wasted, and the problem is, most Americans don't know it. The primary goal of this film was to raise awareness about food waste in the U.S.40% of food produced in America is wasted, and the problem is, most Americans don't know it. The primary goal of this film was to raise awareness about food waste in the U.S.
In a single weekend, the film garnered over 10 million views (and that number is growing as you read), and the story was picked up by high profile publications everywhere — National Geographic, Fast Co, Scientific America, Time Magazine, and more. Our video sparked the critical conversation about food waste that's grabbing the attention of celebrities and household families alike, all across the country.
In a single weekend, the film garnered over 10 million views (and that number is growing as you read), and the story was picked up by high profile publications everywhere — National Geographic, Fast Co, Scientific America, Time Magazine, and more. Our video sparked the critical conversation about food waste that's grabbing the attention of celebrities and household families alike, all across the country.
