THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

From the 1st Annual Shorty Social Good Awards Best use of Video

This category honors the most creative and effective incorporation of video content in a social good or cause-based marketing campaign.

Winner

Video
winner
Moms for Transgender Equality
Over the past several years, the Human Rights Campaign, the nation's largest LGBTQ civil rights org…

Finalists

Video
finalist
@SummerBreak's "It Can Wait"
Texting while driving is a major safety issue and legislation prohibiting cell phone usage while dr…
Video
finalist
Burned Girl
WonderWork is a charitable organization that provides free surgeries for children in the poo…
Video
finalist
Guys Read Sexual Assault Stories
In an effort to raise awareness of sexual assault, rape culture, and consent for Sexual Assault Awa…
Video
finalist
SAVE THE FOOD: Change The Way You Think About Food
40% of food produced in America is wasted, and the problem is, most Americans don't know it. The pr…

Nominees

Video
"Stories of Care: No Matter What." video series
For over a year, opponents have tried to define Planned Parenthood's patients and providers with ha…
Video
#HereIAm
In a society that generally ignores the plus-size market, JCPenney was about to kick-off the launch…
Video
#ISurvivedEbola
At the height of the Ebola outbreak, Vulcan Productions and PCI Media Impact launched #ISurvivedEbo…
Video
#PinkArmy for Cancer Research UK’s Race For Life by EchoMany
In 2015 we developed a ground-breaking video personalisation platform, EchoMany, which has becom…
Video
24-Hours To Change The World
As the fastest growing platform for cause-based crowdfunding, CrowdRise is home to countless fun…
Video
Accion
Video
Anthem of Us
The objective of this production was to create a counter-narrative to the story that the public has…
Video
Beautiful As I Want To Be
In a world where much attention is paid to transgender actresses/models/and reality TV stars, trans…
Video
Best Friends Animal Society Captures the True Spirit of the Holidays
As a non-profit organization, Best Friends Animal Society relies on the support of the public to co…
Video
Better, Weirder, More Human
At MailChimp, we love our hometown of Atlanta. Our company's values are humility, creativity, and i…
Video
Challenging Name, Important Work
Jhpiego, a non-profit global health affiliate of Johns Hopkins University dedicated to preventing …
Video
Connor's Cure
WWE Chief Brand Officer Stephanie McMahon and her husband WWE Executive of Talent, Live Events and …
Video
Dear Captain
K9s For Warriors collaborated with Dana Ross, and Heist Media, to create an emotionally impactful, …
Video
Dignity Health
Dignity Health approached Upworthy to showcase an act of humankindness through a story of people im…
Video
EIA Priority Pup
For April Fools' Day 2016, EIA produced a four-minute video to engage our current audience and crea…
Video
How Tomorrow Gives
Create a sharable video encouraging CSX employees to donate their time, money or both to a charity …
Video
MTV’s “Gender Bent”
In the fall of 2015, MTV launched the gender phase of "Look Different," the brand's multi-year, Emm…
Video
Matt Damon Partners with Omaze to Prank Fans to Benefit Water.org
In order to raise funds and awareness for Water.org, Matt Damon partnered with Omaze to offer fans …
Video
Muscular Dystrophy Association – Live Unlimited Campaign
The Live Unlimited campaign sought to reengage existing supporters of the organization, attract an…
Video
My Magic Mum
The key objective was to create a short film, My Magic Mum, with a hopeful, uplifting message that …
Video
Stop Hunger. Start Peace.
Amidst a humanitarian crisis that has created the most refugees since WWII, "Stop Hunger. Start Pea…
Video
TED Fellows: Bringing world-changing ideas from young innovators to a global audience
TED is a nonprofit devoted to Ideas Worth Spreading. It began in 1984 as a conference bringing toge…
Video
Tomorrow's Superheroes
The Tomorrow's Superheroes animated short video was developed by the U.S. Chamber of Commerce Found…
Video
Visa 360° of Acceptance
As a 30-year sponsor of the Olympic Games, Visa wanted to extend their vision of universal acceptan…
Video
What Do We Have to Do To Get Paid Family Leave?
The goal was to finally get a conversation started online about Paid Family Leave. Historically thi…
Video
Woman Care Global
WomanCare Global is a global nonprofit committed to meeting the vast unmet demand for family planni…
Video
You. Powered.
The objective of Briggs & Stratton's "You.Powered." initiative is to empower people to use outdoor …
Video
Zappos: #ImNotABox Campaign
THE WHYEvery Zappos box has a unique story and purpose to each of our customers--whether they're sh…