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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

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Your search returned 13881 entries

Launch Campaign
finalist
Sonic 3 TikTok
Paramount Pictures had one mission for Sonic the Hedgehog 3: go bigger, go faster, and dominate the…
Restaurants
winner
SONIC Drive-In Eclipses the Competition
It was clear 2024 was going to be one for the record books – a year filled with many exciting music…
Short Form Video, Video
Sonic Mania Infomercial
Generate awareness, buzz, and get people just plain jazzed for the Collector's Edition of SEGA's ne…
Brand Identity, Global Campaign, Financial Services, Multi-Platform Campaign
finalist
Sonic Melody
With voice commerce set to hit $40bn by 2021, audio identities not only connect brands with consume…
Entertainment, Event & Experiential, Immersive, Physical and Digital Convergence
finalist
Sonic Prime: Enter the Shatterverse
Netflix is best-in-class at original entertainment that spans generations in appeal and gives new m…
Community Management, Humor
finalist
Sonic Social Takeover 2023
The driving idea behind the Sonic Social Takeover in 2023 was to create an immersive and unpreceden…
Comedy Video
Sonic the HedgeDOG
To give a boost to Sonic the Hedgehog's YouTube channel, we needed to give fans an epic "I can't be…
Twitter Presence
Sonic the Hedgehog
BLKBX was tasked with taking on a engaged and hungry Sonic social audience and create content that …
Facebook Presence
Sonic the Hedgehog Facebook
Our "pretty-tough-but-ultimately-achieved" objectives:Increase brand awareness around Sonic the Hed…
Games, Twitter Presence
finalist
gold honor
Sonic the Hedgehog Twitter
Our objectives:- Increase brand awareness of and breathe new life into the Sonic the Hedgehog brand…
Food & Beverage, Integrated Campaign
Sonic Transformers
The partnership of Paramount Pictures and the then-new Transformers: The Last Knight movie provided…
Medium-Length Video
Sonic Whiteboard Adventure
Our objectives:- Create a unique video to promote Sonic Mania, a new 2D 16 bit Sonic game- Create a…
Medium-Length Video
Sonic: This is How We Do it
To generate excitement for Season 4 of Lip Sync Battle and simultaneously promote Sonic's happy hou…
Multi-Platform Campaign
Sonny: A Portable Bidet for Eco-Conscious Humans
Not unlike our other clients, our objective with Sonny was to make it rain. They had a product we l…
Branded Series, Creative use of Technology
Sonos 'Groove Is In The Home'
Our objective was to create an impactful and unexpected conversation around the launch of the first…
Social Media In Real Life
Sony #CatchTheTablet
In April 2011, Sony turned to Atomic PR to create a landmark campaign that would excite consumers a…
Integrated Campaign, Online Community
finalist
Sony Alpha Imaging Collective
The key objective of Sony's strong social media push with the Alpha Imaging Collective was to devel…
Entertainment
Sony London's Entreatment Technology Reel
We aimed to highlight Sony's expansive technological capabilities, placing a strong emphasis on how…
Twitter, Technology
finalist
Sony Mobile recruits spies on Twitter with #SiJetaisUnEspion (If I were an agent)
Official partner of the latest James Bond theatrical release, Sony Mobile France wanted to use Jame…
TikTok
Sony Music on TikTok
In 2019, Sony Music was looking for creative ways to see songs by three of their artists go viral. …
Branded Series
finalist
silver honor
Sony Presents: Creator to Creator - Meet Miles Morales
As a creative entertainment company, Sony celebrates creators who think differently, push boundarie…
Branded Content, Branded Series
finalist
Sony Presents: Creator to Creator - The Last of Us
In 2021, we launched our Creator to Creator series, which brings together creators from different p…
Branded Content, Branded Series
finalist
silver honor
Sony Presents: Creator to Creator - Uncharted
Last year, we launched our Creator to Creator series, which brings together creators from different…
TikTok, TikTok Presence
Sony TikTok
Sony’s purpose is to fill the world with emotion through the power of creativity and technology. Th…
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