THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

From the 16th Annual Shorty Awards Branded Series

This award honors the most creative and effective use of a branded content series, such as a digital web series or docu-series.

See previous winners and honorees here.

Winner

Branded Series
winner
Redesigning Signs Series
OBJECTIVE 🎯 Adobe asked us to create a TikTok and Instagram series that builds brand love amongs…

Finalists

Branded Series
finalist
gold honor
Duolingo - 'Living With Lily'
Duolingo’s cast of mascots have become a beloved part of the brand’s product and marketing. They ha…
Branded Series
finalist
silver honor
May the Right Parts Win: eBay Presents “Between 2 Rides”
eBay is the OG online marketplace for buyers and sellers, but has faced twin headwinds in recent ye…
Branded Series
finalist
bronze honor
Make Up Over Makeup
As the company that makes the best of beauty accessible to every eye, lip, and face, we know that m…
Branded Series
finalist
Blind to Brows
NYX Professional Makeup wanted to bring awareness to their new product launch, Zero to Brow Longwea…
Branded Series
finalist
FQ Trailblazers in History
At The FQ, we’re a woman-owned business and a visibility powerhouse, working with conscious leaders…
Branded Series
finalist
Hidden Healers
Hidden Healers is a first-of-its-kind campaign that meets our audiences on their most used social p…
Branded Series
finalist
audience honor
Richer Lives
Living a rich life is about more than how much money you have stashed in your bank account. So we c…
Branded Series
finalist
Ride Guys
Ride Guys is a humorous video series created to show and tell the need-to-know information about ou…
Branded Series
finalist
Sony Presents: Creator to Creator - The Last of Us
In 2021, we launched our Creator to Creator series, which brings together creators from different p…

Nominees

Branded Series
#BestPhonesForever
Despite Google being a household name, Pixel is still a challenger brand in the mobile phone catego…
Branded Series
52 Documentary
At the heart of VOA's mission is the impactful documentary series, 52 Documentary, designed to enga…
Branded Series
Always, FairPrice (50th Anniversary)
Established in 1973, FairPrice Group (FPG) is Singapore's leading food retailer, committed to keepi…
Branded Series
Blaze and the Monster Machines: Blaze’s Amazing Race Through Time
Based on the Nickelodeon show, Blaze & the Monster Machines, Blaze’s Amazing Race Through Time is a…
Branded Series
Designed by Microsoft, Made for You.
This campaign was designed to reintroduce Surface to the marketplace with a 360-degree, cross-chann…
Branded Series
Flowers Series presented by #YouTubeBlack
Much of our culture is the product of Black creativity, but that creativity does not always receive…
Branded Series
Ford: From the Floor with Ford CEO Jim Farley
Ford’s hourly workforce has kept the company running through the pandemic, chip shortage and other …
Branded Series
Going Tiny with AARP
“Going Tiny with AARP” tells real-life stories about how people 50+ are using tiny homes and Access…
Branded Series
HARMAN Automotive with Scuderia Ferrari & HARMAN Ready Product Series create The Ride of Your Life
The objective of this branded series effort was to not only highlight the winning spirit that drive…
Branded Series
How To Invest by Julius Baer
Financial Literacy can make a huge difference on how someone lives their life. A lack of financial …
Branded Series
Jake & Emmy
In the face of growing cyberthreats to organizations worldwide, Dell Technologies sought an engagin…
Branded Series
LG Presents: The Rivalries Season 2
Our objective was to create original content for LG that connected them to their partnership with t…
Branded Series
Lenovo Late Night I.T. Season 2
Lenovo Late Night I.T. Season 2 pushed the boundaries on the technology content genre. During candi…
Branded Series
Lenovo X Intel - Powering Smarter IT Infrastructure Solutions
Lenovo and Intel have innovated for decades, coming together to build smarter IT infrastructure sol…
Branded Series
Lenovo presents Tech@Heart
"Tech@Heart" is a captivating storytelling series that unveils the transformative impact of Lenovo'…
Branded Series
Matter of Impact series
The Matter of Impact is our quarterly online magazine aimed at providing non-monetary support to gr…
Branded Series
Merry and Bright
For The Home Depot, the holiday season represents one of the most important periods of the year, as…
Branded Series
NAPA Auto Parts Ignites Passion with Car Culture
NAPA found itself at a crossroads. “Know How” had been the personality of the brand for over a deca…
Branded Series
Notes To My Younger Self with Variety & AHA
Celebrities sat down with Variety and the American Heart Association to discuss their experience wi…
Branded Series
Proud of Us Series
Illuminate the stories and voices of the LGBTQ+ community during Pride Month, transcending the typi…
Branded Series
Pump Up El Sabor
Americans love Mexican food, however many people are under the impression it’s too complicated and …
Branded Series
Quest for Craft
Awareness remains a top priority for the brand in the crowded US whisk(e)y category.   The ob…
Branded Series
Red Rocks Trail Mix Sessions
Red Rocks Amphitheatre is a world-renowned venue situated in the foothills of the Rocky Mountains o…
Branded Series
RuPaul's Drag Race The Pit Stop
In 2023, with numerous franchises released globally of RuPaul’s Drag Race, and various social and l…
Branded Series
Series Rewind
Series Rewind provides well-rounded recaps of new and returning shows to introduce new viewers, inc…
Branded Series
Start Here
The world is complicated. The news doesn’t have to be.  Start Here is the flagship explainer str…
Branded Series
Teeing Off with the Minnesota Vikings
The overall objective was to showcase the players personalities outside of football. It was also im…
Branded Series
Tennis Channel Gets Warm & Fuzzy
Professional tennis players have enough to deal with. Constant travel, immense pressure on the cour…
Branded Series
The Spark
In partnering with YouTube as a launch pad for artists’ careers, Discover was able to establish a p…
Branded Series
The Undeniable Truth
In a rapidly-changing world fraught with group-targeted hate, Holocaust survivors speak with author…
Branded Series
W Hotels x "Pillow Talk"
W Hotels is known for its bold and dynamic social media presence. Our main objective for 2023 was t…
Branded Series
Wildly Wyoming
In this original content series, three teams of Bronco Ambassadors set out to explore Wyoming’s wil…