THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

From the 9th Annual Shorty Awards Best use of Medium-Length Video

This award honors the most effective and creative use of medium-length video by a brand, agency or organization in a social media marketing campaign. Videos must be 1-2 minutes in length to qualify.

Nominees

winner
audience honor
"Leading Without Limbs"
BBC.com Capital wanted to tell the story of Nick Vujicic, a man born with no limbs, who despite obv…
#feelgoods
The objective of the #feelgoods campaign video was to introduce the benefits of a2 milk to an audie…
@Midnight Night Showdown- Honda
On Leap Day 2016, Comedy Central hosted a never-been-done-before, star-studded Late Night Showdown …
A storybook wedding - except for one thing
Child marriage, defined as a formal marriage or informal union before age 18, is not limited to any…
Bayram Olsun
We wanted to make especially younger population feel responsible from the eroding bairam (religious…
finalist
Best Use of Medium Length Video - ATTN:
ATTN: is an issues-driven media company. Our mission is to deliver engaging content to a mobile-fir…
Dignity Health
Dignity Health approached Upworthy to showcase an act of humankindness through a story of people im…
Eurovision: 'What Aussies say VS What Swedes say'
SBS has been broadcasting the Eurovision Song Contest to Australian audiences for over 30 years. Th…
Guiding Eyes
In a rapidly commoditizing cloud market, IBM touts its cloud offering as being able to transform bu…
Heart Story
Dementia affects more and more Dutch people. Over 270,000 people now have dementia. Behind each of …
Honda "Serial One"
Serial One was the first Honda automobile imported to the U.S. Appropriately named after discoverin…
finalist
Honey Jar - Kimmy Schmidt Tribute / Cross Promo Video & Titus Reaction
Help launch Season 2 of The Unbreakable Kimmy Schmidt by cross pollinating their audience with our …
How Triple H got in the best shape of his life for WrestleMania 32
The King of Kings. The Cerebral Assassin. The Game. Those are just a few of the monikers used to de…
finalist
Jordan Brand "Shattered Backboard"
In 2016, Jordan Brand developed an all-new orange and black colorway for the Air Jordan I and Air J…
finalist
Maddie - Wear What Moves You
At 8 years old, Maddie Ziegler burst onto the scene as the star student Lifetime's Dance Moms. She …
Outcast Interactive Trailer: “Possession Begins”
Our client, Cinemax, wanted to further establish its reputation for quality genre programming with …
PEPSI SPIRE CRASHERS | BRENT BURNS
PepsiCo installed Spire digital beverage fountains in all 2,700+ SUBWAY locations across Canada, ma…
finalist
STUBBORN Stories
STUBBORN SODA® bottles launched in September, 2016, a line of crafted, boldly flavored sodas made w…
Sonic Whiteboard Adventure
Our objectives:- Create a unique video to promote Sonic Mania, a new 2D 16 bit Sonic game- Create a…
TODAY: 90 years of the Queen in 90 seconds
Both as newsmakers and trend-setters, the royal family have always loomed large for TODAY viewers,…
The Fabulous Life of Cigarettes
Today's teens are aware that smoking cigarettes is bad for their health, yet it still remains the l…
The Story Now Series
"The story then is the story now." In an effort to demonstrate that you can tell a full, original n…
VR Family Reunion
Cricket Wireless and Alcatel partnered to provide unsuspecting customers who visited a Cricket Stor…