THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality & Travel Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entry Gallery

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Your search returned 37 entries

Retail & E-Commerce, Sound, TikTok
finalist
gold honor
#IsItMondayYet - Building Hype for a Month of Walmart Black Friday Deals
For retailers, Black Friday is one of the most competitive days of the year. It’s also a fleeting h…
Retail & E-Commerce, Storytelling, TikTok, User-Generated Content
winner
silver honor
#IYWYK: Celebrating REAL Walmart Shopper Stories on TikTok
As more and more shoppers are turning to Walmart during these inflationary times, we wanted to huma…
Financial Services, Instagram Partnership, Spokesperson
winner
audience honor
American Express #BackOurOceans Initiative
As part of its company-wide initiative to implement more sustainable and environmentally friendly p…
Brand Partnership, Financial Services
finalist
American Express Gold x LUAR: The Ultimate Foodie Accessory
In July 2024, the American Express® Gold Card updated its benefits, offering more of what diners an…
Insights & Trends
American Express Travel: 2022 Global Travel Trends Report
Amid an unpredictable and evolving travel landscape, American Express Travel wanted to find a way t…
Fitness, Health, & Wellness, Integrated Campaign
finalist
Calm Presents 1-844-4-CALM-SLEEP
While trends come and go, the conversation around sleep (or the lack thereof) and its link to daily…
Contest or Promotion, Integration with Live Television, Gamification, Twitter
winner
bronze honor
audience honor
Chipotle Freeting Wins the Men’s Professional Basketball Championship
Chipotle’s ask seemed simple enough - help them win the delivery wars. They intended to do this by …
Food & Beverage, Real Time Response, TikTok, TikTok Partnership
winner
gold honor
Chipotle Mexican Grill x Corn Kid
This summer, an interview with a 7-year old named Tariq describing his favorite food, corn, went vi…
Discord
winner
audience honor
Chipotle Mexican Grill x Discord Career Fair
In early 2021, restaurants all over the nation faced unprecedented labor shortages. Chipotle was no…
Branded Content
finalist
gold honor
Chipotle Mexican Grill x e.l.f.
The Chipotle line is one of the most iconic parts of the brand. So when we saw fans on social…
TikTok Partnership, Real Time Response
winner
bronze honor
Chipotle Mexican Grill x Miley Cyrus
To promote her new album Plastic Hearts, Miley Cyrus started commenting on her fans’ TikTok v…
Gamification
Chipotle Mexican Grill x Race to Rewards
In mid-2021, Chipotle had one of the fastest-growing rewards programs in the category, with over 20…
Contest or Promotion, Online Event/Activation
finalist
silver honor
bronze honor
Chipotle Mexican Grill x Roblox Boorito
Every Halloween, Chipotle fans look forward to the brand’s annual Boorito promotion, which it’s bee…
Brand Partnership, Food & Beverage
finalist
audience honor
Chipotle Mexican Grill x Spirit Halloween: Boorito 2024
Chipotle has a history of supercharging their superfans, making them feel seen, heard and celebrate…
Contest or Promotion, Instagram
Chipotle Queso Cup
When Chipotle added queso to their menu, they wanted to parlay the anticipation and excitement into…
Mobile Campaign, Native Advertising
finalist
gold honor
audience honor
Chipotle Reward Me Loyalty Program Launch
In the midst of one of the most important brand turnarounds in recent memory, Chipotle decided to m…
Organic Promotion, GIFs
finalist
Chipotle Superfan Stickers
Chipotle's primary goal on social is to drive advocacy and connect to culture. Our challenge was to…
Instagram Presence
finalist
Converse Hoops
The launch of the Converse Hoops Instagram was designed to mark a definitive return to basketball, …
Real Time Response, Single Post or Activation
Converse Hoops - SGA vs. ANT
The 2025 NBA Western Conference Finals set the stage for one of the season’s most talked-about matc…
Audio & Music, Branded Content, Launch Campaign, Multi-Platform Presence, Short Form Video, Sports
finalist
Converse Hoops - SHAI 001 Launch
Once the go-to brand for NBA legends like Magic, Bird, and Jordan, Converse’s dominance on the hard…
Beauty, Humor
e.l.f. SKIN - Holy Hydration
Pimple picking, sleeping in your makeup, not getting enough sleep… There’s no denying it,  we’ve al…
Food & Beverage, TikTok, TikTok Partnership
winner
bronze honor
From TikTok to Table: Chipotle Mexican Grill Quesadilla Hack
Imagine if by listening to what fans were saying on TikTok about their quesadillas, Chipotle would …
Food & Beverage, Food & Beverage, Restaurants
winner
Guac Is Not Extra
Chipotle needed to shift consumer behavior from in-restaurant to online channels, but in 2018 only …
Retail & E-Commerce, Integrated Campaign
finalist
audience honor
H&M Loves New York
How do you make a global brand feel relevant to a local community? 2019 is an important year for H&…
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