THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project

From the 12th Annual Shorty Awards Best Influencer & Celebrity Instagram Campaign

This award honors the best integration of an influencer, celebrity or ambassador as part of a social media marketing campaign optimized for Instagram.

See previous winners and honorees here.

Nominees

#DCmoments Food Guides
Our #DCmoments Food Guides were designed as a unique digital amenity allowing existing and prospect…
#ThePerfectAlly
Target wanted a strategic influencer marketing campaign that would drive meaningful engagement with…
300 Feet of Adventure
The goal of the campaign was to leverage social media influencers to help generate awareness of the…
American Express #BackOurOceans Initiative
As part of its company-wide initiative to implement more sustainable and environmentally friendly p…
Hello Bello with Kristen Bell and Dax Shepard | For Kids Who 💩Their Pants
From diaper changing to bathtimes to playdates, parents face countless decisions every day. A new c…
winner
MARC JACOBS FRAGRANCES CELEBRATES THE HOLIDAYS WITH "DAISY WINTER CAROUSEL" POP-UP IN BRYANT PARK
For more than a decade, Daisy Marc Jacobs has captured hearts of consumers and has remained a top 5…
finalist
audience honor
Marriott Ambassadors Let Their Minds Travel
Marriott Hotels is the flagship brand of the largest hotel company in the world, with over 600 loca…
Michelob ULTRA Influencer Marketing Program
Use the roster of ULTRA Ambassadors to spread the Michelob ULTRA mantra to reach the following goal…
finalist
PUMA: The RS-X³ Puzzle
You know you’re doing something right when you’ve created so much hype for a product launch that pe…
finalist
Rap Names for NFL Players
In everything we do, our mission is to intertwine popular culture and football. So, knowing the cro…
finalist
Top Photographer Challenge with Nigel Barker
Adorama first premiered the series “Top Photographer with Nigel Barker” in 2017, debuting the reali…
finalist
Zevo #WaySmarterThanBugs Influencer Program
Insect control is not necessarily a top-of-mind topic for consumers because they’ve become complace…