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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Video Pre-Roll
finalist
Shameless "Attribution" True View Spots
Shameless is the #1 show on Showtime and the primary goal of Season 8 marketing was to emphasize ne…
Comedy Video, Long Form Video
finalist
Shameless "Bar Rescue" Webisode Crossover
It started with 'a follow'. Last May, when Bar Rescue host Jon Taffer followed Shameless' twitter …
Chatbots
finalist
audience honor
Shameless Messenger Bot
With impressive season-over-season viewership growth and an influx of new followers, the excitement…
Graphics, Entertainment
Showcase Cinemas Custom Poster Series
As a film exhibitor, Showcase Cinemas is faced with the challenge of differentiating itself online …
360 Video
Shut Eye (Season 2) - 360 Video Quiz
For the return of Hulu's Shut Eye, we wanted to create a unique social activation that placed viewe…
Instagram Presence
Sigma Beauty Reaches 3 Million Follower Milestone
As one of the original and reigning social media beauty brands, Sigma Beauty strives to both connec…
Sports, Snapchat Partnership
finalist
bronze honor
audience honor
Skol Skribbles - Transforming Snapchat with Vikings Fans
It's no secret that Minnesota Vikings fans are extremely passionate about the team. With a winning …
Contest or Promotion, User-Generated Content
Sky Zone - Holiday Gift Card Campaign
The holiday season presented a timely opportunity for Sky Zone to engage with parents and teenagers…
Mobile Campaign
finalist
Slam Dunk with the Sour Patch Kids
The SOUR PATCH KIDS brand tasked WHOSAY, in collaboration with Story Lab, to ideate a branded conte…
Financial Services
SmartyPig Spooktacular Sweepstakes
The objective of this campaign was to win new followers while delighting existing followers, primar…
Non-Profit
SNHU Students Stand Up
SNHU is a private, nonprofit, accredited university. Through the use of the Stand Up campaign, we w…
Chatbots, Gamification
finalist
SNICKERS Hungry Roadtrip Chatbot
SNICKERS launched 'Hunger Bars' in 2015, putting the "You're Not You When You're Hungry" campaign i…
Multi-Platform Partnership
Snoop's Hot Box Office: Girls Trip
Universal Pictures' Girls Trip's summer release meant the film was up against big name studio tent …
Instagram
Snowfall Instagram
When the game is rigged, rewrite the rules. To promote the first season of FX's period drama Snowfa…
Video
Snowfall Videos
When the game is rigged, rewrite the rules. To launch the first season of FX's period drama Snowfa…
Long Form Video
So Much Damage: The History of Image Comics
Our goal with this project was three-fold. First, display SYFY WIRE as a leader in premium video co…
Entertainment, Live Events, Integrated Campaign, Emojis
finalist
Social Media Celebration - 18th Annual Latin GRAMMY Awards®
VIDEO: http://latingram.my/2zcoezR
Retail & E-Commerce
Social Selling, Deluxe Edition
Established in 1849 in Dublin, Ireland, Brown Thomas (BT) is synonymous with luxury and sophisticat…
Instagram Video
finalist
Social Spidey
Build excitement and anticipation for the release of SPIDER-MAN: HOMECOMING with a unique fan centr…
Food & Beverage, Integrated Campaign
Sonic Transformers
The partnership of Paramount Pictures and the then-new Transformers: The Last Knight movie provided…
Branded Series, Creative use of Technology
Sonos 'Groove Is In The Home'
Our objective was to create an impactful and unexpected conversation around the launch of the first…
Integrated Campaign, Online Community
finalist
Sony Alpha Imaging Collective
The key objective of Sony's strong social media push with the Alpha Imaging Collective was to devel…
YouTube Partnership
SORTEDfood: Game Changers
Brand USA sought to increase awareness of the USA in key international travel markets, specifically…
Branded Series, Branded Content
Southpaw Regional Wrestling
Sports-entertainment wasn't always a billion-dollar global industry. Back in the 1980s, ragtag band…
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