THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign NEW! Campaign by Diverse-Owned Businesses NEW! Global Campaign Integrated Campaign Launch Campaign NEW! Local Campaign Mobile Campaign Multi-Platform Campaign Rebrand Campaign NEW! Regional Campaign NEW! Social Good Campaign

Content and Media

Blog & Micro-blog Branded Content Branded Series Clapback Contest or Promotion Data Visualization Email NEW! Emojis Filter/Lens Hashtag Meme & GIFs NEW! Micro-site NEW! Native Advertising Single Post or Activation User-Generated Content Voice

Design

Animation Art Direction Brand Identity Brand Redesign Graphic Art Images Sound NEW! UX/UI Visual Effects

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Emerging Platform Partnership Facebook Partnership Instagram Partnership Multi-Platform Partnership TikTok Partnership Twitter Patnership YouTube Partnership

Metaverse

Artificial Intelligence Extended Reality NEW! Immersive Interactive Content NEW! NFTs NEW!

Overall Presence

Facebook Presence Instagram Presence Instant Message Presence NEW! LinkedIn Presence Multi-Platform Presence Other Platform Presence NEW! TikTok Presence Twitter Presence YouTube Presence

Single Platform

Facebook Instagram LinkedIn Other Platform NEW! TikTok Twitter YouTube

Strategy & Engagement

Brand Partnership NEW! Call to Action Chatbots Community Management Creative Use of Technology Customer Service Earned Media NEW! Employee Engagement Event & Experiential NEW! Fundraising Gamification Globalization Humor Innovative Media Buying Strategy NEW! Insights & Trends Integration with Live Television LGBTQ Community Engagement Localization Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring NEW! Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response Search NEW! Shopping Storytelling Takeovers

Podcast

Art & Culture Podcast NEW! Branded Podcast Comedy Podcast NEW! News & Politics Podcast NEW! Other Podcast Genres NEW! Podcast Mini Series Science & Technology Podcast NEW! Sports & Health Podcast NEW! True Crime & Documentary Podcast NEW!

Video

360 Video Animal Video NEW! Comedy Video Dance Video NEW! Featurette or Behind The Scenes Video NEW! Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Product Feature Video NEW! Short Form Video Stories Unboxing Video NEW! Vertical Video Video Ad Video Series NEW!

From the 10th Annual Shorty Awards Best in Sports

Sports teams, athletes, leagues, networks and services are eligible for this award. Objectives include engaging current fans, driving traffic, expanding fanbase and educating viewers and followers.

See previous winners and honorees here.

Winner

Sports
winner
"Howler Soccer Ball Phone"
In June 2017, Kovert Creative announced an equity partnership with Howler Media, a multimedia platf…

Finalists

Sports
finalist
@TheCheckdown
The Checkdown is a social-driven, football-focused digital and social media property focused exclus…
Sports
finalist
NASCAR Social Media
Execute break-through, social-first marketing campaigns that are optimized for each social media ch…
Sports
finalist
audience honor
Skol Skribbles - Transforming Snapchat with Vikings Fans
It's no secret that Minnesota Vikings fans are extremely passionate about the team. With a winning …
Sports
finalist
WWE
At WWE, each digital platform is not simply treated as a portal to consume content, but a destinati…
Sports
finalist
delTHORtro, a 2017 US Open Viral Moment
delTHORtro, one tweet sparked a 7-day viral conversation during the 2017 US Open.How the idea origi…

Nominees

Sports
winner
"Howler Soccer Ball Phone"
In June 2017, Kovert Creative announced an equity partnership with Howler Media, a multimedia platf…
Sports
finalist
@TheCheckdown
The Checkdown is a social-driven, football-focused digital and social media property focused exclus…
Sports
Atlanta United Inaugural Season Social Media
Atlanta United was presented with a unique challenge in its Inaugural Season. Facing worry among fa…
Sports
Degree Men Puts Viewers On The Court With Steph Curry
With a known quantity like NBA superstar Stephen Curry, how do you continue to surprise and delight…
Sports
Los Angeles Lakers Social Media Campaign
VIEW CASE STUDYOur #IAMLA digital/social campaign kicked off with a :60 spot, followed by a series …
Sports
MLB Tonight's Social Media Integration
In 2017, MLB Network examined how it could continue to build on the success of its flagship studio …
Sports
finalist
NASCAR Social Media
Execute break-through, social-first marketing campaigns that are optimized for each social media ch…
Sports
Orlando Magic Tip-Off Campaign
The Orlando Magic wanted to "Tip Off" the 2017-18 season by engaging fans of all ages and demograph…
Sports
Philadelphia Eagles
To inspire and serve the greatest football city in America.
Sports
QB1: Beyond the Lights
The objective of "QB1: Beyond the Lights" was to shine a light on the inner workings of high-stakes…
Sports
Road to the Super Bowl
Mandt Media's exclusive partnership with the Philadelphia Eagles gives fans unprecedented access to…
Sports
finalist
audience honor
Skol Skribbles - Transforming Snapchat with Vikings Fans
It's no secret that Minnesota Vikings fans are extremely passionate about the team. With a winning …
Sports
The Minneapolis Miracle – Capturing Sports History from a Sideline Cam
Backstory and Objective: After a record-breaking regular season for the Minnesota Vikings, the team…
Sports
finalist
WWE
At WWE, each digital platform is not simply treated as a portal to consume content, but a destinati…
Sports
finalist
delTHORtro, a 2017 US Open Viral Moment
delTHORtro, one tweet sparked a 7-day viral conversation during the 2017 US Open.How the idea origi…