THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

By Campaign

Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign NEW! Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign On a Shoestring Campaign Pro Bono Campaign Regional Campaign NEW! Social Movement Campaign

By Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Educate Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Humanitarian Aid Immigration & Refugees LGBTQ+ Mental Health Multi-Cause Initiative NEW! Public Health Racial Equality Responsible Consumption & Production Social Justice Youth & Family

By Industry

Automotive Business to Business Education Entertainment Fashion and Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Nonprofit Restaurants Retail & E-Commerce Sports Technology

By Platform

Facebook Instagram LinkedIn Other Platforms NEW! TikTok Twitter YouTube

Original Content

Branded Content Branded Series Documentary Short Extended Reality NEW! Gaming NEW! Images NEW! Interactive Content NEW! Live Streaming Long Form Video Micro-site or Blog NEW! Podcast Short Form Video Video Video Series

Partnerships

Corporate-Community Influencer & Celebrity Media Partnership Nonprofit Partnership

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Creative Use of Technology CTV/OTT NEW! Data & Insights NEW! Employee Engagement Event & Experiential NEW! Fundraising Strategy Generative AI NEW! Micro-Influencer Strategy Paid Media PSA Real Time Response Single Post Social Commerce NEW! Storytelling User Generated Content

From the 10th Annual Shorty Awards Best Influencer & Celebrity YouTube Campaign

This award honors the best integration of an influencer, celebrity or ambassador as part of a campaign, project or video for YouTube.

See previous winners and honorees here.

Winner

YouTube Partnership
winner
Dua Lipa's New Rules Music Video, The Confidante Miami Beach part of The Unbound Collection by Hyatt
In 2017, The Unbound Collection by Hyatt brand sought a platform to build brand awareness, bringing…

Finalists

YouTube Partnership
finalist
gold honor
VIVO View Tube
The objective was to attract the attention of attention-deficit Indian Millennial and get them to w…
YouTube Partnership
finalist
silver honor
The Walking Dead: No Man’s Land With Lele Pons, Anwar Jibawi, Rudy Mancuso, & Grant Thompson
The Walking Dead: No Man's Land is the official mobile game of AMC's hit TV series and cult phenome…
YouTube Partnership
finalist
bronze honor
Through the Lens: Cuba
The goal of Through the Lens: Cuba was to reveal Cuba as no one has before. Through photo, video an…
YouTube Partnership
finalist
Beast & Quidd: Giving away $100k+ and everybody wins...
Quidd had sponsored hundreds of Youtubers when they first reached out to MrBeast in the Spring of 2…
YouTube Partnership
finalist
audience honor
PetSmart: A YouTube Refresh Worth Barking About
In 2017, people spent 60% more time watching YouTube than in the previous year and this trend showe…

Nominees

YouTube Partnership
finalist
Beast & Quidd: Giving away $100k+ and everybody wins...
Quidd had sponsored hundreds of Youtubers when they first reached out to MrBeast in the Spring of 2…
YouTube Partnership
Best Roommate Ever! Stephen Curry Rap by King Bach
Clorox tapped digital studio Portal A to develop and produce an influencer campaign designed to dri…
YouTube Partnership
Culture of Proximity 1.0
As marketers, it's critical to stay on the pulse of the culture in which our consumers operate. We …
YouTube Partnership
winner
Dua Lipa's New Rules Music Video, The Confidante Miami Beach part of The Unbound Collection by Hyatt
In 2017, The Unbound Collection by Hyatt brand sought a platform to build brand awareness, bringing…
YouTube Partnership
Lip Sync Battle & Sonic present: SketchShe
Looking to cash in on the shareable phenomenon of Lip Sync Battle, SONIC looked to Spike to create …
YouTube Partnership
finalist
audience honor
PetSmart: A YouTube Refresh Worth Barking About
In 2017, people spent 60% more time watching YouTube than in the previous year and this trend showe…
YouTube Partnership
Rocketing Into the News
I am a firm believer that people don't want to be sold to. People don't like ads. They don't like f…
YouTube Partnership
SORTEDfood: Game Changers
Brand USA sought to increase awareness of the USA in key international travel markets, specifically…
YouTube Partnership
SeatGeek - The People You Go With Make It Great
SeatGeek believes it's the people you go with that make it great. A live event is better because…
YouTube Partnership
finalist
silver honor
The Walking Dead: No Man’s Land With Lele Pons, Anwar Jibawi, Rudy Mancuso, & Grant Thompson
The Walking Dead: No Man's Land is the official mobile game of AMC's hit TV series and cult phenome…
YouTube Partnership
finalist
bronze honor
Through the Lens: Cuba
The goal of Through the Lens: Cuba was to reveal Cuba as no one has before. Through photo, video an…
YouTube Partnership
finalist
gold honor
VIVO View Tube
The objective was to attract the attention of attention-deficit Indian Millennial and get them to w…