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THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
Campaign by Diverse-Owned Businesses
Global Campaign
Integrated Campaign
Launch Campaign
Local Campaign
Multi-Platform Campaign
Rebrand Campaign
Regional Campaign
Social Good Campaign
Content and Media
Blog & Micro-blog
Brand Voice
Branded Content
Branded Series
Contest or Promotion
Copywriting
Email & Newsletter
Filter/Lens
Meme, GIF, & Emojis
Micro-Site
Single Post or Activation
Use of Viral Content
User-Generated Content
Design
Animation
Art Direction
Audio & Music
Brand Identity
Brand Redesign
Generative AI
Graphic Art
Images
Website/App
Industry
Auto
Beauty
Business to Business
Consumer Brand
Education
Entertainment
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Insurance
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Influencer & Celebrity Partnership
Instagram Partnership
Multi-Platform Partnership
Other Platform Partnership
TikTok Partnership
X Partnership
YouTube Partnership
Overall Presence
Facebook Presence
Instagram Presence
LinkedIn Presence
Multi-Platform Presence
Other Platform Presence
TikTok Presence
X Presence
YouTube Presence
Platforms & Technology
Artificial Intelligence
Extended Reality
Facebook
Immersive
Instagram
Interactive Content
LinkedIn
Other Platform
TikTok
X (formerly Twitter)
YouTube
Podcast
Art & Culture Podcast
Branded Podcast
Business Podcast
NEW!
Health & Wellness Podcast
Lifestyle & Entertainment Podcast
News & Politics Podcast
Other Podcast Genres
Podcast Mini Series
Sports Podcast
Technology and Education Podcast
True Crime & Documentary Podcast
Strategy & Engagement
Brand Partnership
Call to Action
Community Management
Creative Use of Technology
CTV/OTT
Data & Insights
Earned Media
Event & Experiential
Gamification
Humor
Innovative Media Buying Strategy
Integration with Traditional Media
Internal Communications
LGBTQ Community Engagement
Micro-Influencer Strategy
Multicultural Community Engagement
Music & Dance
On a Shoestring
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
SEO & SEM
Social Commerce
Storytelling
Video
Comedy Video
Documentary
Feature Film
NEW!
Featurette or Behind The Scenes Video
Instructional Video
Live Video
Long Form Video
Medium-Length Video
Music Video
Product Feature Video
Short Form Video
Unboxing Video
Vertical Video
Video Ad
Video Series
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Additional Filters
Consumer Brand
,
Branded Content
,
Comedy Video
,
Humor
,
Storytelling
,
Video
finalist
gold honor
"Fight Dirty"
Method, the pioneer of premium planet-friendly and design-driven home, fabric and personal care pro…
Immersive
finalist
audience honor
"Flightline in the Metaverse"
In November of 2022, Lane’s End, one of the world’s premiere Thoroughbred farms, and Keeneland, the…
Branded Content
"Foley Artist" - Bumblebee
For the last 12 years, fan favorite Bumblebee has given heart to the robot filled, action-packed Tr…
Multi-Platform Campaign
"From Dark to Light" Pregnancy & Medicine Initiative (PMI)
What are the options for women with a disease who fall pregnant? Moreover, what about those who get…
Facebook Live
"Getting Younger" – Full Cast Episode
"Younger" fans' number one complaint about the show is that they want more of it! We set out to giv…
Multi-Platform Partnership
"Gheelish Any Dish"
Organic Valley makes the top-selling Ghee, which is clarified butter, traditionally used in Indian …
Video Ad
"Go to The Met" Institutional Campaign
After rebuilding strong and steady attendance following reopening after COVID, The Met aimed to foc…
Earned Media
,
Government & Politics
,
Meme, GIF, & Emojis
,
On a Shoestring
,
Single Post or Activation
,
Social Activism
,
Storytelling
winner
gold honor
bronze honor
"Governor Barbie"
The "Governor Barbie" campaign, launched by Governor Gretchen Whitmer, was more than just an innova…
Branded YouTube Channel
finalist
"H+: The Digital Series"
“H+: The Digital Series" takes viewers on an episodic, apocalyptic journey into the future where co…
Government & Politics
finalist
silver honor
"Hear From"
The objective? Simple. Make one ad to propel a 25-year-old Afro-Cuban gun violence prevention organ…
Short Form Video
"Hello Gorgeous, Hello Lea" Funny Girl Video Spot
The announcement of Broadway veteran and TV/Film star Lea Michele taking on the leading role in Fun…
Chatbots
"Hey, Netflix" Discord Bot
Discord is a massive platform (and untapped opportunity for Netflix) with millions of young, divers…
Earned Media
,
Travel & Tourism
winner
gold honor
"Horse Kicks"
As a Convention and Visitors Bureau, VisitLEX’s primary business objective is twofold: Bo…
Publishing
,
Sports
,
Branded Content
,
Comedy Video
,
Facebook Video
,
Humor
,
Medium-Length Video
,
Video
winner
audience honor
"Howler Soccer Ball Phone"
In June 2017, Kovert Creative announced an equity partnership with Howler Media, a multimedia platf…
Influencer & Celebrity Campaign
finalist
bronze honor
"I Am A Witness" Bullying Prevention Campaign
Eighty eight percent of teens that use social media report witnessing others being mean or cruel on…
Non-Profit
,
Vertical Video
winner
silver honor
"In an instant" - Refugee Phone Takeover
We wanted to cut through the noise on Refugee Day and create a real sense of connection and empathy…
Health & Fitness
finalist
"It's a Nurse" Video
As a large organization, Health First is always looking for unique ways to recognize its employees.…
Humor
"It's Sunday Night"
The Super Bowl is the biggest day of the year for America's favorite sport. It's also the most expe…
Local Campaign
"It's Your Turn Now"
Launched a campaign in the fall of 2021 to educate our community about the importance of protecting…
Medium-Length Video
winner
audience honor
"Leading Without Limbs"
BBC.com Capital wanted to tell the story of Nick Vujicic, a man born with no limbs, who despite obv…
Brand Awareness Campaign
,
Financial Services
"Let's Find a Way" Campaign
The “Let’s Find a Way” campaign is designed to spread brand awareness and build trust within new an…
Branded Content
"Life in Style"
Align with key lifestyle influencers to promote Dove's new 'Dry Spray' deodorant amongst millennia…
Brand Partnership
,
Branded Content
,
Integrated Campaign
,
Television
winner
gold honor
audience honor
"Live From The Upside Down"
Doritos partnered with Netflix's Stranger Things to put on the greatest concert that never happened…
Social Good Campaign
winner
"Love Has No Labels" Diversity & Inclusion Campaign
The Ad Council launched the Love Has No Labels campaign with a simple message – rethink the biases …
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