THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

From the 10th Annual Shorty Awards Best use of Medium-Length Video

This award honors the most effective and creative use of medium-length video by a brand, agency or organization in a social media marketing campaign. Videos must be 1-2 minutes in length to qualify.

See previous winners and honorees here.

Winner

Medium-Length Video
winner
Pure Imagination Project
An unfortunate truth is that many people believe Alzheimer's is just a bit of memory loss when, in …

Finalists

Medium-Length Video
finalist
audience honor
60 Second Docs Present Time: The Kalief Browder Story
With "Time: The Kalief Browder Story" set to premiere on Spike, we knew we wanted the historic stor…
Medium-Length Video
finalist
Cats in the Cradle
While most financial service companies are all about tomorrow, TD Ameritrade believes in the import…
Medium-Length Video
finalist
TRAFFICKED AND FORCED INTO PROSTITUTION: A TEEN MIGRANT'S STORY
This video was part of our campaign to raise awareness about refugee and migrant children and the d…
Medium-Length Video
finalist
Taking Care of Your "Pussy" Videos
These three short videos, narrated by comedian Sasheer Zamata and featuring a cast of furry felines…
Medium-Length Video
finalist
The man who swims to work
To put it simply, commuting is a pain. Traffic, combined with the high costs associated with transp…

Nominees

Medium-Length Video
"Howler Soccer Ball Phone"
In June 2017, Kovert Creative announced an equity partnership with Howler Media, a multimedia platf…
Medium-Length Video
#UA747Farewell
#UA747Farewell was an initiative to honor United's 747 aircraft on its final flight from San Franci…
Medium-Length Video
Food Network on Facebook
Food is at the heart of our daily life, and who better to bring you your daily fix of food tips and…
Medium-Length Video
For A World of Understanding
Overall, Hyatt was looking to create a stirring global brand campaign that spoke directly to their …
Medium-Length Video
Game Recognize Game
Our objective was simple: Leverage the presence of international soccer clubs playing in NFL stadiu…
Medium-Length Video
Last Set
Red Bull set out to credibly establish themselves within the fitness space, authentically portrayin…
Medium-Length Video
MTV EMA Speed Dating with Rita Ora
Over the years, music fans worldwide have grown more and more passionate about who hosts the MTV EM…
Medium-Length Video
Plum Organics®: Do Your Partner
For the last several years, Plum Organics® has become known for catalyzing unfiltered conversations…
Medium-Length Video
The Good Place - Janet Tech Support
Amazon's "Alexa" and Apple's "Siri" get all the credit for their unlimited knowledge and helpful di…
Medium-Length Video
The Minneapolis Miracle – Capturing Sports History from a Sideline Cam
Backstory and Objective: After a record-breaking regular season for the Minnesota Vikings, the team…
Medium-Length Video
The Power of Humanity: How Citi and Global Citizen Festival inspired action & personal empowerment
In its 7th year as sponsor of Global Citizen Festival (GCF), Citi set out to showcase what happens …
Medium-Length Video
This Is Us - Milo Ventimiglia Surprise
What's better than watching your favorite TV show from your own couch? How about having one of the …
Medium-Length Video
This is Getting Old
Over 1/3 of Americans aren't currently saving for retirement. This alarming fact shocked our friend…